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Dan Murphy’s aren’t lying when they call themselves Australia’s favourite liquor store: more customers (15% of Aussies aged 18+) shop there in an average four-week period than at any other liquor store, well ahead of Liquorland (9%), Woolworths Liquor (8%) and First Choice (4%).
In news sure to get corks popping and glasses clinking, Roy Morgan Research’s latest liquor store satisfaction results are in, with First Choice Liquor snatching top spot from close contenders Dan Murphy’s and ALDI Liquor.
In the 12 months to March 2013, 8.8% of Australian adults (or 1.6 million people) gambled at a casino at least once, with Crown Melbourne their top choice by far, according to the latest Roy Morgan Gambling Monitor.
Imagine turning on the TV and being assured of finding something you want to watch. While this may be inconceivable for many, it’s a fact of life for the 29% of Australians aged 14+ who subscribe to Pay TV. With nearly 100 channels to choose from, Pay TV’s 5,478,000 viewers are spoiled for choice. But which of these channels are most popular?  
More than one in every five 18 to 24 year old mobile phone users (22%) switched service providers in the past year—a rate almost 70% above the Australian norm. 
Personal and business customers of the major banks are unlikely to purchase superannuation from their bank. During the most recent survey period (12 months to May 2013), no more than 10.4% of the personal customers of any major bank who have superannuation had it with their bank; likewise no more than 19.8% of business banking customers who have corporate superannuation had it with their bank. 
Almost 45% of Coles customers believe the ‘Down Down’ supermarket has low prices—just two points ahead of Woolworths’ customers, the latest supermarket survey results from Roy Morgan Research Single Source show. 
With new cafés springing up faster than you can say ‘make mine a soy macchiato’ and coffee machines becoming ever-more affordable, instant coffee has some stiff competition when it comes to caffeinating the nation.  But while sales of instant coffee have declined in the last five years, Nescafé remains the top choice among Australians who still buy it, according to the latest findings from Roy Morgan Research.
While the shopping habits of Kiwi farmers may not be a regular topic of conversation in non-agricultural circles, it’s a subject Roy Morgan Research knows a lot about. Indeed, our recent study into the top ten stores favoured by New Zealand’s farm owners and workers yielded some interesting results…
Tui’s long-running and controversial advertising campaign has helped make it one of the most-drunk beers in New Zealand—despite ranking way down the list on taste and endorsement, the latest Roy Morgan Research Single Source survey data reveals.   
Australians are 13% more likely than New Zealanders to use some form of optical correction, the latest research from Roy Morgan—based on interviews with over 30,000 people on both sides of the Tasman—shows. However contact lenses are the choice for a higher proportion of Kiwis. 

In the turbulent economic period since the Global Financial Crisis, Socially Aware is the only one of the Roy Morgan Values Segments that has not cut down on annual holidays. People classified as Socially Aware have a high (AB) socio-economic status and are progressive, liberal thinkers who are willing to try new and different experiences. 

With the 2013 Tour de France starting this Saturday night (AEST), cycling fans around Australia are bracing themselves for some serious sleep deprivation. Despite live broadcasts of the race going to air in the late evening and running into the pre-dawn hours, 21% of Australians aged 14+ will tune in at least some of the time, according to the latest figures from Roy Morgan Research. 

Kiwi car-buyers have given Volkswagen the thumbs up, at least where its advertising is concerned. VW has endured a tough time in recent months, with large-scale product recalls in New Zealand and elsewhere, but there’s good news amid the gloom for the German giant.

Vatican City, Jerusalem, Mecca, Lhasa … Auckland? When you think of religious cities, New Zealand’s northern metropolis probably doesn’t immediately spring to mind.  But according to the recent findings by Roy Morgan Research, Auckland is the most religious of New Zealand’s big cities. 
The satisfaction of the Big Four Banks’ business customers in May 2013 was only 63.6% compared to their personal customers with 79.0%. This gap of 15.4 percentage points has increased from 12.7 percentage points in May 2012 and the fact that it is sliding further should be of major concern to the banks. These are the latest findings from the Roy Morgan Business Single Source survey which conducts over 30,000 interviews with business decision makers per annum and the Roy Morgan Consumer Single Source survey of over 50,000 interviews per annum.
In May 2013, consumers’ satisfaction with the Big Four Banks increased to a seventeen year high of 79.0%, up from 76.2% in May 2012. This improvement of 2.8% points was largely due to a 4.3% point increase in the satisfaction level of the big four’s home loan customers as a result of five decreases in the cash rate by the RBA over the last year. These are the latest findings from the Roy Morgan Research Consumer Banking in Australia Customer Satisfaction Report for May 2013.

More than half of Australians over 14—almost 10 million—now have both a personal computer and a smartphone. But with two different internet-accessing devices available, which do they prefer to use for which activity?

A 30-year-old Coalition voter is more likely to be covered by private health insurance than a Labor voter twice as old, Roy Morgan research shows. 
Break out the strawberries and cream: Wimbledon is about to begin! From Rod Laver to Yvonne Goolagong Cawley, Australia’s history at the world’s most prestigious tennis tournament is long and illustrious. But how do we stack up as a tennis nation? Not too badly, according to the latest Roy Morgan Research data: 8% of us play it, and 37% of us watch it on TV… 
Australian businesses choose Visa for business debit and business credit cards, more than any other type of business card, according to the April 2013 Roy Morgan Business Survey.
In little over a decade, the proportion of New Zealanders holding a university degree has increased significantly, from 14.7% of the population in December 2001 to 24.1% in March 2013. Whereas more men (53.5%) than women (46.5%) were tertiary educated in 2001, the tables are turning: as of December last year, 50.6% of Kiwis with degrees were women and 49.4% were men. But what’s behind this surge in education levels? The latest Roy Morgan Research data indicates that an increasingly multicultural populace has a lot to do with it. 
With the rise of internet shopping around the world, it can be tempting to see the humble printed catalogue as a relic from a different age. But time after time, Roy Morgan data shows that catalogues are still consulted by a significant portion of the population. The latest example? Catalogues remain the media considered most useful by New Zealanders looking to buy cosmetics and toiletries. 
With the Socceroos’ FIFA World Cup qualification prospects looking assured after their thrashing of Jordan last week, and with their match against Iraq tomorrow night, we couldn’t help wondering — in this AFL and NRL-besotted nation, who tunes in to watch FIFA World Cup soccer? 
According to the latest Roy Morgan automotive data, 90,000 Australians intend to buy a Ford Falcon (including G-Series and Ute) or Ford Territory within the next four years. With Ford ceasing Australian manufacture in 2016, the two remaining local car manufacturers stand to benefit from at least some of these Ford intenders going with their secondary choices. 
Hardware giant Bunnings has long been Australia’s first choice for everything from rubber washers to dishwashers, with substantially more customers than nearest rival Mitre 10. But with the introduction of Woolworths-owned Masters Home Improvement, the choice for DIY enthusiasts and tradies has expanded. So far, however, the new chain has had little impact on customer numbers at either of its more established rivals.
It’s a timely question in light of Ford’s recent announcement that they’ll be closing their Australian manufacturing plants by 2016, given that Roy Morgan automotive data indicates that more than half of the 164,000 people in the market for a new Ford in the next four years (excluding fleet, government or rental buyers) intend to buy a locally manufactured model. 
There was a time when parents bribed their kids to behave/do their homework/clean their bedrooms by threatening to withhold their TV viewing privileges. These days, they’d have more success confiscating Junior’s computer or mobile device. Younger Australians are spending more time than ever online, and less watching TV, according to the latest findings from Roy Morgan Research. 
Ever since the Global Financial Crisis, Australians’ total annual holiday spend has remained relatively static at $65 billion, the latest Roy Morgan Single Source Survey shows. Although the cost per person per trip has risen steadily, Aussies aren’t travelling as much as they were even three years ago – indeed, a growing number aren’t travelling at all. 
A recent study by Roy Morgan Research shows that potato chips are still Australia’s most popular snack food, with a third of Australians aged 14+ in the year to March 2013 buying the product in an average four-week period (33% down from 36% in the year to March 2009).   
Over 1 in 5 Australian Manufacturers say exchange rate fluctuations affected business performance over the past year—a proportion 36% higher than among Australian business overall, the latest results from the Roy Morgan Business Survey in the 12 months to April 2013 show. 
According to the latest Roy Morgan State of the Nation report, more than three quarters (76%) of the population aged 14+ believe that if we don’t act now, we’ll never control our environmental problems. Furthermore, 45.3% of Australians say they’d seriously consider buying a hybrid (petrol and electric) vehicle. So far, so green. 
Over the past five years, there has been a generational change among holders of Cash Management Accounts (CMAs). The number of Pre Boomers holding a CMA has decreased by 20,000 (5%) but the number of Baby Boomers and Gen X holding a CMA has increased by 93,000 (19%) and 60,000 (19%) respectively. It is interesting to note that even though both Baby Boomers and Gen X make up a smaller proportion of the population than they did five years ago, their share of the CMA market has grown over this period. These are the latest findings from the Roy Morgan Research Consumer Finance Survey of over 50,000 interviews per annum.
Australian businesses in Retail trade and Accommodation and Food Services sectors have recorded far higher business expectations in the three months to April 2013 than the previous quarter, according to the April 2013 Roy Morgan Business Survey. 
The latest State of the Nation Report from Roy Morgan Research includes a special supplement examining internet purchasing trends—and reveals that Australians’ ever-increasing penchant for online shopping has reached a critical tipping point.    
Part one of Paper Giants: Magazine Wars aired on Sunday, charting the ‘golden years of the glossies’ from 1987 to 1997—and the feud between Woman’s Day editor Nene King and her former boss, New Idea editor Dulcie Boling. By then, Roy Morgan Research was already providing the industry with the magazines’ readership figures. 
So the new season of MasterChef has arrived, complete with a cheeky culinary spin on an age-old theme — men versus women. The possibilities are downright delicious: kitchen knives hurled, heated exchanges over sizzling stoves, passions stoked by sinful desserts… or not. Could this gastronomic battle of the sexes turn out to be a storm in a measuring cup? Are men and women really that different in the kitchen? Roy Morgan Research reveals all…

In the last year, the proportion of Australians intending to take a domestic holiday in the next 12 months has declined slightly from 55% to 54%, according to the Roy Morgan Research Holiday Tracking Survey for the April 2013 quarter. Five years ago, this figure sat at 56%. 

When it comes to technology, six months is a long time—and three years is an eternity. Remember all the way back in 2010 when the app for your bank, newspaper or favourite game was only available on the iPhone-only iOS operating system and you had to wait patiently for the developers to rejig it for Android?
Australians aged over 55 are driving new car sales growth and making up an increasing proportion of the market, the latest Roy Morgan Research automotive data shows. 
Over the last two years, almost 1 million Australians took their car back to the dealership for a service or mechanical repair within an average three month period, the latest Roy Morgan Research automotive data shows. 
In 2009 it was Tuesday. In 2010, Wednesday. Now, the cheapest day to fill up the car in Sydney, Melbourne, Brisbane or Adelaide is...  anyone’s guess. 

Australians in households with kids under 16 are the most likely to have a tablet computer, Roy Morgan Research’s latest quarterly technology adoption data to February 2013 shows—and the more kids, the higher the likelihood.

In one corner: the latest Ikea catalogue, promising hours of browsing pleasure within its glossy pages. In the other corner: Amazon.com, complete with personalised recommendations and books at crazy-cheap prices. Forget Ali vs Frazer: the real showdown is between printed catalogues and the internet. Which medium is more useful when it comes time to research your next purchase?  
In 2012, a growing number of Australians 14+ turned to the internet for information on mobile phones before actually making a purchase. In fact, one in four people now consider the internet to be the ‘media most useful’ for information when purchasing a mobile phone — up marginally from 23.7% in 2008. 
The satisfaction of the Big Four Banks’ business customers in April 2013 was only 63.7%, essentially unchanged from 64.0% in March and well below the satisfaction level of their personal customers (78.9% in April 2013).
In April 2013, consumers’ satisfaction with the Big Four Banks remained unchanged on a seventeen year high of 78.9% but their home loan customers remain much less satisfied with an average of only 75.3% compared to non-home loan customers with 79.9% satisfaction. This is despite the fact that home loan customers have had four interest rate reductions over the last 12 months. These are the latest findings from the Roy Morgan Research Consumer Banking in Australia Customer Satisfaction Report for April 2013.
Australia favours Flora | 23/05/2013
Last year, 39% of Australians aged 14+ bought margarine in an average four-week period, down slightly from 42% in 2008. Flora remained the nation’s favourite margarine brand, followed by long-standing rival Meadow Lea in second place.
In the year to March 2013, Roy Morgan Research asked almost 4000 Kiwis aged 14+ who bought cosmetics in the last six month what factors are important when deciding which brand to buy. 
For many Aucklanders, the prospect of owning their own home is looking less likely by the week. Rapid population growth, soaring property prices and inadequate supply have left New Zealand’s largest city with a serious housing shortfall. The latest Roy Morgan State of the Nation report reveals the figures behind this situation. 
Hands up who remembers old-school rotary-dial telephones? It seems they’re fast becoming a distant memory for most Kiwis, judging by findings in the latest Roy Morgan State of the Nation New Zealand report. Not only does more than 90% of the country’s population own or use a mobile phone, but in Wellington, smartphone ownership is growing at a vertiginous rate. 
Just ask any traveller: you can tell a lot about a city by its public transport. Take Auckland and Wellington, for example. While a substantial proportion of Wellingtonians use their city’s bus and rail systems, it seems the majority of Aucklanders would rather drive, according to the latest Roy Morgan State of the Nation New Zealand report. 
If, as Winston Churchill once remarked, attitude is a little thing that makes a big difference, then Wellington, Auckland and the rest of New Zealand are diverse indeed. As the latest Roy Morgan State of the Nation New Zealand reveals, the different attitudes of Kiwis around the country offer a fascinating glimpse into its varied population.  
There are almost 300,000 more One Tonne Ute drivers on Australian roads today than five years ago, the latest Roy Morgan automotive data shows. In 2013 Australians are over a third more likely to be driving one of these vehicles than they were in 2008. 
More Australians are paying for their accommodation on a domestic holiday—forgoing the spare rooms and sofas of relatives and friends, the latest Roy Morgan Single Source Survey shows.
Examination of the performance of five of the fastest growing new brands in the general insurance market (Bingle, Budget Direct, Coles, Real and Youi) reveals the impact these providers are having on the market leaders.  These are the latest findings from the Roy Morgan Research Consumer Finance Survey of over 50,000 interviews per annum.
 
In the last two years, the purchase of Private Health Insurance policies taken out for the first time has grown rapidly to an annual rate of 288,000.  These are the latest findings for the from the Roy Morgan Research Consumer Finance Survey of over 50,000 interviews per annum.
Nationally, 15% of electors put tax reduction as one of their top three most important issues—but with 20% points between the top and bottom seats, Roy Morgan Research’s Electorate Profiles show.
Among Australians who have a Wealth Management product (including managed investments and superannuation), less than one fifth (17.7%) have obtained it from a financial planner, advisor or accountant. Overall men are more likely than women to use a financial planner/advisor or accountant to obtain their wealth management product (Men 19.5%, Women 15.7%). These are the latest findings from the Roy Morgan Research Finance Single Source survey.
 
Roy Morgan Research has released the latest winners of its monthly Customer Satisfaction Awards. The results for March show new leaders in Major Banks and Home ISPs.
Detailed below are readership results from the Roy Morgan Young Australians Survey, covering the period January 2012 – December 2012. The sample for this release is 3,863. Readership results from the January 2011 – December 2011 Young Australians Survey are included for comparison.
Roy Morgan Research has announced the monthly Customer Satisfaction Award winners. The March results show new leaders in Business Superannuation Managers, Quick Service Restaurants, Discount Department Stores, Retail Superannuation, Hotels, and Electricity Providers.
There are some surprising differences between the Top 10 magazines for mothers aged 25-34 and those preferred by their contemporaries sans bubs
From our Aussie Aussie Aussie chant at international sporting events to our pride in high-flying exports like Nicole Kidman or Mark Webber, we’re a patriotic bunch here in Australia. So the fact that 88.5% of Australians aged 14+ are more likely to buy Australian-made products is hardly breaking news. But how well do other countries of manufacture rate? Does country of birth influence purchasing preferences? And what’s wrong with Chinese wine?
Scientists and old wives may disagree about whether what a woman does, feels or eats when pregnant could determine the sex of her baby, but the latest findings from Roy Morgan Research suggest the reverse may be true: that the gender of their children affects mothers’ attitudes and behaviours.
Last year, 48% of Australians aged 14+ bought blocks of cheese in an average four-week period, down from 52% five years earlier. And not only are we buying cheese less, our preferences are changing, with supermarket-brand blocks overtaking some old favourites in the popularity stakes.
In news to make any traditional fashion retailer’s heart sink, British online retailer ASOS recently revealed that Australia is its single largest foreign market — with Australians buying something from the ASOS website every 6 seconds. Indeed, as the latest figures from Roy Morgan Research confirm, fashion products are the second-most popular category of online purchase by Australians (after Entertainment and Leisure) — and their popularity is growing.
Roy Morgan Research’s Business Confidence survey show that overall Business Confidence declined by 2.9 points in April 2013 to reach 120.0, down further from the recent peak of 123.8 reached in February this year. The decline confirms that Australian businesses are under increasing pressure, even in Western Australia. These results are from 2,793 interviews with business decision makers across Australia during April 2013.
Just ask any motorist who’s been caught in a peak-hour traffic jam lately: they’ll tell you that Australia’s roads are crowded. But even they might be surprised at the latest figures from Roy Morgan’s automotive data, which reveal that there are almost 15.5 million drivers on our roads nationwide, driving an average of 15,530km each per annum.
In news sure to get tails wagging, recent findings from Roy Morgan Research reveal that nearly ten million Australians (51% of the population) own at least one dog or cat. Dogs are much more popular than cats, especially in households with kids.
Despite the can-do appeal of the old adage, ‘Don’t dream it, do it’, sometimes it’s not that straightforward. Take Australia’s under-30s: while the majority of them (57%) would like to take an overseas holiday, only 22% (about 1,058,860) have done so in the last 12 months, according to the latest Roy Morgan Holiday Tracking Survey.
‘Philately’ is undeniably fun to say—and for more than 300,000 Australians, it’s also fun to do. Stop giggling, you know full well it means stamp-collecting. 
The proportion of Australian businesses intending to buy or replace desktop PCs over the next 12 months declined dramatically in the year March 2013 from 20.3% to 17.6% of businesses, the latest Roy Morgan Business Survey reveals.
Australians’ annual spend on poker machines has rebounded over the past six months to $11.0 billion, up from $10.2 billion in September 2012, but still well below the pre-GFC level of $13.9 billion in March 2008, according to the latest Roy Morgan Gambling Monitor.
Flights comprise an increasing proportion of domestic holiday travel, but three in four travellers still use the car—either on its own or as part of a fly-drive trip, according to the latest Roy Morgan Holiday Tracking Survey.
A decade ago, around 4 out of 5 Aussies wanting a snow-capped holiday chose a domestic destination for their skiing and snowboarding fix. Today, almost half head overseas.
The car industry has continued its positive start to 2013, with an estimated 2,358,000 Australians intending to buy a new car in the next four years. This healthy long-term intention result outstrips the previous peak of 2,321,000 in early 2012, according to the latest findings from Roy Morgan Research.
As new technology continues its inexorable advance into New Zealanders’ lives, Kiwis are discovering that owning a smart phone, tablet or laptop can raise tricky issues about privacy and cyber-security. And with debate raging over proposed legislation to allow spy agencies and the police to conduct cyber-surveillance on New Zealand citizens, these issues are more relevant than ever.
Around 1 in 2 department store customers also buy over the internet, the latest retail tracking by Roy Morgan Research shows, with David Jones and Myer customers more likely to go internet shopping than those who shop at Target, Kmart or Big W.
The proportion of Aldi satisfied customers is once again comfortably higher than the other three major supermarket chains—but all are still within striking distance of the discount titan.
Last year, 66% of Australians aged 14+ donated to charity — down from 70% in the year to December 2008. During the same period, Australians’ attitudes to charity, overseas aid and helping others have also undergone some noticeable shifts, according to the latest findings from Roy Morgan Research.
Missile tests in North Korea. A controversial permanent US military base. Around 2.5 million Chinese citizens on active duty. A decade-long deployment in Afghanistan. A federal department with a $24billion budget and a new Defence White Paper out soon. Yawn.
Business and commercial insurance brokers are under threat from the use of online channels to purchase new policies or to switch existing policies, according to Roy Morgan Research’s Business Single Source in March 2013.
In March 2013, consumers’ satisfaction with the Big Four Banks reached a seventeen year high of 78.9% (up 0.1% points from February 2013) but the high value customers (the top 20% who have 65% of the industry’s total footings or value) remain the least satisfied with only 73.5% satisfied. It appears the banks’ efforts to improve their customers’ satisfaction has been focused more on the lower value customers as they have much higher satisfaction levels and have also shown the greatest improvement over the last 12 months. These are the latest findings from the Roy Morgan Research Consumer Banking in Australia Customer Satisfaction Report for March 2013.
Australian Defence Force personnel, including former members, are more likely to suffer from mental conditions including panic attacks, anxiety and stress, the latest research from Roy Morgan shows.
If we are what we eat, then New Zealand’s older generations are a nutritious amalgam of salads, soups and sandwiches, according to the latest findings from Roy Morgan Research. Like their Australian counterparts, Pre-Boomers and Baby Boomers in New Zealand list these three healthy foods as their favourites. Fish and chips comes fourth for both generations – not quite as virtuous, it’s true, but a popular choice for all Kiwis.
The customers of the major financial institutions show very little loyalty when it comes to where they hold their deposits, with only just over half (average 53%) of their deposit dollars being held with any one institution. Despite “share of wallet” being a key metric in bank marketing it has in fact declined marginally (from 55%) over the last four years. These are the latest findings from the Roy Morgan Research Consumer Finance Survey of over 50,000 interviews p.a.
With the Prime Minister Julia Gillard pitching the Government’s new $14.5billion education funding model to the Premiers on Friday, the fiscal federalisation of the states’ schools looks set to be a core component of Labor’s re-election campaign: but how much do each state’s voters care about the issue?
With belt-tightening still the norm, fewer New Zealanders are taking day trips than they used to, the latest Roy Morgan Single Source Survey shows.
In the 12 months to December 2012, 18% of Australians aged 14+ ate a dairy snack or dessert in an average four-week period (down from 22% in the year to December 2008). Consumption of these snacks is higher among women (21%) than men (15%), with both genders sharing a penchant for Dairy Farmers Custard above other brands.
Could New Zealanders be losing their taste for soft drinks, fruit juices and bottled spring water? Over the past five years, consumption of these beverages has declined — with fruit juices/drinks being the hardest hit.
Australian businesses in the Accommodation, Cafes & Restaurants sectors have recorded better performance than Australian businesses on average over the past 12 months, according to the March 2013 Roy Morgan Business Survey.
As digital technology continues to impact ever more on our daily lives, newspapers have adapted accordingly. While print editions are still read by millions, Australians are increasingly turning to the internet, tablets and smartphones for their news fix. And as recent findings from Roy Morgan Research reveal, major newspapers such as The Age and Sydney Morning Herald are meeting the challenge head on with popular news websites and custom-built smartphone and tablet apps.
When it comes to café culture, New Zealand woke up and smelt the coffee before Australia. Five years ago, 57% of New Zealanders reported visiting a café for a tea or coffee in an average three-month period, compared to 53% of their trans-Tasman neighbours. But as the latest results from Roy Morgan Research show, the gap has since closed.
Our aging population and the associated increase in chronic diseases is resulting in an alarming escalation in healthcare costs. Government and healthcare professionals need an accurate measure of the health of Australians to help focus resources and provide benchmarks to assess the success of new initiatives.
The satisfaction of the Big Four Banks’ business customers in March 2013 was only 64.0%, down from 64.9% 12 months ago and well below the satisfaction level of their personal customers (78.8% in February 2013). The March result was up only marginally (+0.1% points) on the February number but provides some indication that satisfaction may have steadied. These are the latest findings from the Roy Morgan Business Single Source survey which conducts over 30,000 interviews with business decision makers per annum and the Roy Morgan Consumer Single Source survey of over 50,000 interviews per annum.
Construction businesses are around 50% more likely than average to say the cost of materials and labour impacted performance in the past year, the latest Roy Morgan Business Survey shows.
In our food-obsessed society, where celebrity chefs reign supreme on prime-time TV and cookbooks are the new gospel, it’s only natural that we’d want to share our culinary passions with our nearest and dearest — including Fido and Fluffy. Indeed, as the latest findings from Roy Morgan Research reveal, Australian pets can be as fussy about what they eat as humans.
Total usage of Debit cards is growing much faster than credit cards and looks set to overtake them. These figures are based on the latest findings from the Roy Morgan Consumer Finance Single Source Survey.
Only 1 in 5 Australian electors (20.3%) pick Labor as the best party for providing ‘open and honest government’— and of those who would vote ALP: just 1 in 2 ALP (50.5%) nominate it as the best party on the issue.
17.1% of Australian electors say ‘open and honest government’ is one of their top three most important issues, but voters in some electorates are over three times more likely to care than others, the latest Roy Morgan Research findings show.
Business Confidence in Australia continued its run above 120 in March to be virtually unchanged at 122.9, just 0.9 below the February peak. These are the latest findings from the Roy Morgan Research Business Confidence survey of over 2,750 businesses in March 2013.
Almost half of all Australian adult drivers say they would seriously consider buying a diesel vehicle, according to the latest Roy Morgan Automotive Currency Report.
Singlehandedly destroying the traditional retail industry, or offering consumers more variety and better deals than ever before? No matter what your opinion of online shopping, one thing is certain: it’s here to stay. Over the last nine years, purchasing goods and services on the internet has tripled in New Zealand, according to Roy Morgan’s latest New Zealand State of the Nation.
It sure does seem like every month heralds a new mobile phone service provider, with everyone from Aldi to Red Bull having a crack at the Australian market. And why not? The combined market share of Mobile Virtual Network Operators among Australian 14+ mobile phone users has grown for the 12th straight quarter, up from 8.4% in December 2009 to 13.5% at the end of 2012.
Allianz is claiming over 10% of new or switched insurance products, ahead of industry leader CGU (8.6%) and QBE (8.2%), the latest Roy Morgan Business Single Source survey shows.
Satisfaction with the financial performance of superannuation in the six months to January 2013 was 46.6%, unchanged since December 2012 and 3.7% points lower than 12 months ago. Self Managed Super Funds remain the clear leader with 72.2%, followed by Industry Funds (48.7%) and Retail Funds (41.9%). These are the latest findings from the January 2013 Roy Morgan Research ‘Superannuation Satisfaction’ report based on over 30,000 interviews with people per annum with Superannuation.
As Easter approaches, the perennial question arises: has the holiday’s religious significance been lost in a wave of commercialisation? Admittedly, all those brightly-wrapped chocolate eggs and bunnies can be a distraction from the fact that Easter is the most important date in the Christian calendar. But as the latest research from Roy Morgan reveals, Christians (who comprise 57.1% of the Australian population) consume and purchase just as much — if not a little bit more — chocolate as anybody else.
Unlike conventional romances, which can be prone to fizzling out with time, Australia’s love affair with the internet just keeps intensifying. In the last three years, the number of switched-on Aussies aged 14+, ie. those who spend more than 15 hours on the internet per week, has shot up by 50% to almost 7.4 million (or 39% of the population).
We’ve all done it: enjoyed the hospitality of friends or relatives on a domestic holiday rather than shell out for paid accommodation. But the latest Roy Morgan Single Source Survey shows that a growing number of holidaying Australians are choosing to pay for hotels, motels and rental properties rather than stay with friends or relatives.
The proportion of Australian adults who consume Ready To Drink alcohol in an average four weeks appears to have steadied at just over one in eight after sharp drops following the reintroduction of the so-called ‘alcopops’ tax in April 2008, the latest Roy Morgan Research Alcohol Monitor shows.
New Zealanders are keeping their belts tight and wallets shut, with around two in three saying they have cut down on spending, the latest New Zealand State of the Nation report from Roy Morgan Research reveals.
The average personal income of New Zealanders may have risen steadily in the past decade but it falls well short of the Australian boom, the latest New Zealand State of the Nation report from Roy Morgan Research reveals.
Westpac’s consistently higher satisfaction among its own business customers is not translating into a strong reputation across the overall business community, the latest Roy Morgan Research Business Survey shows. Reputation scores derive from respondents’ opinions about each bank’s perceived reputation, performance, quality, price competitiveness and value.
Roy Morgan Research has released the latest winners of its monthly Customer Satisfaction Awards. The results for January show new leaders in Major Banks, Coffee Shops, Sports Stores and Home ISPs.
In the 12 months to December 2012, 57% of Australians aged 14+ consumed soft drinks in an average seven-day period, according to a recent study by Roy Morgan Research. In the year to December 2008, this figure was 61%.
Are Kiwis losing their taste for liquor? The latest New Zealand State of the Nation report from Roy Morgan Research reveals that alcohol consumption across the country continues to decline, as it has been for more than a decade now. The only beverage to buck this seemingly inexorable trend is cider, which has been steadily gaining popularity over the last few years.
Whether your taste is vanilla, French vanilla, vanilla Nirvana, vanilla bean and elderflower, Madagascan vanilla with salted caramel or something more exotic, chances are you’ve bought a tub (or more) of ice cream in the past month.
It’s the weekend that 7,579,000 AFL supporters (or 40% of the Australian population aged 14+) have been waiting for — the start of the official 2013 AFL season. To kick off the next seven months of thrills, spills, goals and glory, Roy Morgan Research takes a look at footy supporters across the country to reveal what makes them tick.
The satisfaction of the Big Four Banks business customers in February 2013 was only 63.9% compared to 78.8% for their personal customers, a difference of 14.9 percentage points. Twelve months ago (Feb 2012) the difference was only 11.9 percentage points in favour of personal customers. These are the latest findings from the Roy Morgan Business Single Source survey which conducts over 30,000 interviews with business decision makers per annum and the Roy Morgan Consumer Single Source survey of over 50,000 interviews per annum.
In February 2013, consumers’ satisfaction with the Big Four banks reached 78.8%, which was the highest rating of the four major banks in over sixteen years. Despite the steady improvement seen by these major banks over the last 12 years, they are still well behind those banks outside of the Big Four, which currently have an overall satisfaction level of 85.1%. These are the latest findings from the Roy Morgan Research Consumer Banking in Australia Customer Satisfaction Report for February 2013.
If, to paraphrase Don Quixote, every tooth in a person’s mouth is worth more than a diamond, then certain segments of the New Zealand population are in danger of losing their fortune, according to the latest findings from Roy Morgan Research.
The recent flurry of advertising by the major banks following ANZ’s announcement last year that it was dropping the National Bank brand has driven up switching rates among New Zealand consumers, Roy Morgan Research shows.
Australia is still far and away the leading holiday destination for New Zealanders, although the proportion of Kiwis who want to spend a holiday in Oz in the next two years has declined to its lowest point since 2007, Roy Morgan Research shows.
Are we becoming a nation of caffeine fiends? It certainly looks that way: over the last five years, the percentage of Australians visiting a café for tea or coffee in an average three-month period has grown from 53% to 56% and we’re doing it more often. In fact there have been an additional 10 million visits since 2008, according to the latest findings by Roy Morgan Research.
In the 12 months to December 2012, 38% of Australian women aged 14+ who bought tampons in an average four-week period purchased Libra, up from 35% in the year to December 2008. Carefree was the second most popular brand at 31%, down from 35% four years ago.
Budget-conscious Australians are taking fewer day trips than they used to, the latest Roy Morgan Single Source Survey shows.
Telstra’s business mobile phone customers are more likely to be satisfied than businesses with rivals Optus and Vodafone, Roy Morgan Research’s latest Business Survey shows.
Roy Morgan Research has announced the monthly Customer Satisfaction Award winners for January 2013. The January results show new leaders in Major Banks, Credit Unions, Building Societies, Private Health Insurance, Business Insurers, Industry Super Funds, Hotels, Clothing Stores, Quick Service Restaurants, Supermarkets, Auto Stores, Home Phone Providers, Home ISP Providers and Mobile Phone Service Providers.
Business Confidence in Australia in February 2013 increased to 123.8, up 1.3 points from 122.5 in January 2013 and is now at the highest level since April 2011. This increase in confidence is due largely to the fact that Australian businesses are now becoming cautiously optimistic about the future of the Australian economy over the next 12 months and more particularly over the next five years. Currently nearly three quarters (73%) of Businesses consider that Australia will have ‘continuous good time during the next five years” - the highest level in nearly 2 years. These are the latest findings from the Roy Morgan Research ‘Business Confidence’ survey of over 2,900 businesses in February 2013.
Australians are increasingly switching off live commercial television and finding new ways to watch their shows, the latest Roy Morgan research shows. The proportion of Australians 14+ who views any commercial TV on a normal weekday has declined by over 3% since 2009, while uptake of online streaming, time-shifting devices and internet connected TV grows.
The proportion of Kiwi adults with a debit card has grown by 18% in the last three years from 33% to 39%, Roy Morgan Research shows.
Avis overtakes Hertz | 15/03/2013
In the past year Avis has taken and extended a lead on rival Hertz, the Roy Morgan Rental Car Monitor shows.
Did the PM abandon Grand Designs and bone up on Bones last week as she forwent Kirribilli for Rooty Hill? Roy Morgan Research reveals big differences between Western and Northern Sydney’s Top 10 favourite TV shows.
The proportion of Australian Businesses using tablet computers is set to increase to 31% (from 23% currently) in the next 12 months, with the number of tablets in business use growing by at least 50%, according to the Roy Morgan Business Single Source Telecommunications Survey.
As revheads and speed demons across the country gear up for this week’s Formula 1 Rolex Australian Grand Prix, Roy Morgan Research shines a spotlight on the typical motorsport fan: what they like, what they think … and whether they really believe it’s possible to judge a person by the car they drive.
While sales of vitamins, minerals and supplements are booming in Australia, it seems that many Kiwis may already have all the b-b-b-bounce they need. Compared to the 7.4 million (42%) Australians aged 18+ who bought vitamins in the last six months, just 868,000 (26%) New Zealanders did the same, according to the latest findings from Roy Morgan Research.
An estimated 2,240,000 Australians intend to buy a new car in the next four years — but only 4 in 10 of them would prefer that car to be Australian made. Compare this to 2002, when more than half of those in the market for a new vehicle said they’d prefer to buy one manufactured here, and it appears that Australia’s beleaguered automotive industry isn’t out of the woods yet.
Over the past four years, term deposits have been the largest category of savings held by Australian consumers in Banks, Building Societies or Credit Unions. Almost a third (31.2%) of all savings dollars of Australians aged 14+, are now held in term deposit accounts. The next largest savings categories are transaction accounts (17.5%) followed by high interest on-line accounts (15.6%). These figures are based on the latest findings from the Roy Morgan Consumer Finance Single Source.
More New Zealanders are sidestepping bricks-and-mortar travel agents and booking their overseas holidays online, the Roy Morgan Holiday Tracking Survey shows.
Fast food’s popularity is slowly waning, with 56% of Australians aged 14+ visiting a Quick Service Restaurant in an average four-week period in the year ending December 2012 — down from 60% in the year to December 2008.
Of all small retailers, competition is toughest for businesses selling food and groceries, Roy Morgan Research reveals.
Almost one in ten Australians used Flight Centre to book leisure travel in the last 12 months, the latest Roy Morgan Travel Agent Monitor reveals.
Between May 2011 and January 2013 ANZ has gone from barely 40% satisfaction among businesses in the manufacturing industry to clear leader among the four major banks, with 63.1% business satisfaction, distinguishing itself during a period of great difficulty for the industry. The Commonwealth Bank has achieved a similar, though smaller turnaround between 2011 and 2013, currently rating the next highest among the big four (59.9%).
Salads (76%), sandwiches (69%) and soups (65%): it doesn’t get much more virtuous than that. Take a bow, Baby Boomers – your food preferences are the healthiest of all the generations, according to the latest results from Roy Morgan Research.
What do women want? | 7/03/2013
It’s a tricky question, with no single correct answer.
Of course, with the kind of data we collect at Roy Morgan Research, we could answer the question in a myriad of ways: identifying exactly what women in Australia and New Zealand want when it comes to chocolate or cosmetics, cars or kitchen appliances, holidays, health or banking.
Smartphone users are switching from browsers to apps for their online banking. The proportion of New Zealand’s smartphoners who use their phone to conduct online banking transactions has almost doubled in the past year, according to Roy Morgan’s latest Mobile Phone Monitor.
New Zealanders across all age groups are becoming less active, but almost one out of five Kiwis aged over 65 does no leisure or sporting activity.
More than three quarters of the Australian population aged 65+ (76.2%) “feel confident about managing their finances”, this is well above the population average of 59.5% (18+). These are the latest findings from the Roy Morgan Research Finance Single Source survey.
Singlehandedly destroying the traditional retail industry, or offering consumers more variety and better deals than ever before? No matter what your opinion of online shopping, one thing is certain: it’s here to stay. In the 12 months to December 2012 alone, Australia’s online retail market has grown by 10.1% to $23.65 billion, according to Roy Morgan’s State of the Nation Report 14.
The PM Julia Gillard may face a tough sell on staple ALP issues when she visits the marginal seat of Greenway in Sydney’s west—they just don’t care as much about them.
Roy Morgan Research last night revealed the winners of its 2nd annual Customer Satisfaction Awards at a gala dinner in Auckland.
The more things change, the more they stay the same? Not likely. We live in a time where change is the norm, and new technological advances are a regular occurrence. The State of the Nation Report (No.14), launched today by Michele Levine, CEO of Roy Morgan Research shows that Australians are embracing the technological revolution with gusto.
Four in ten small business owners say the National Broadband Network (NBN) will not help their business according to the latest State of the Nation Report (No. 14), launched today by Michele Levine, CEO of Roy Morgan Research. A special spotlight on Small Business in for Australia report shows some surprising differences between large and small businesses as well as a divergence of attitudes and influences across a wide range of industries.
As retailers the world over know, online shopping is on the rise. But when it comes to buying toys, print is still king: 46% of Australians aged 14+ prefer using printed catalogues than the internet (21%) to research their purchase.
Sometimes there’s no substitute for the real thing: in this case, a living, breathing travel agent. Indeed, the latest Roy Morgan Holiday Tracking Survey reveals that more Australians use travel agents than the internet when gathering information to choose an overseas holiday destination.
Today, Roy Morgan Research CEO, Michele Levine, launched the State of the Nation report (No. 14), which looks at the latest Australian trends within society, technology, the environment, politics and the economy. This Report includes a special focus on Small Business, revealing demographic profiles of owners and operators, their attitudes to national and personal issues, business performance and outlook factors, finances and B2B relationships and intentions.
Roy Morgan Research last night revealed the winners of its 2nd annual Customer Satisfaction Awards at a gala dinner in Melbourne.
In January 2013, consumers’ satisfaction with the CBA reached 80%, which was the highest rating of the four major banks. The CBA has not held the top position since April 2000 and ended the NAB’s run at the top. The CBA’s rating was its highest since the survey began in 1996. These are the latest findings from the Roy Morgan Research Consumer Banking in Australia Customer Satisfaction Report for January 2013.
With the announcement last night of the Roy Morgan Research Australian Customer Satisfaction Awards for 2012, a light has been shone on the gap in Customer Satisfaction between the major private health insurance providers and their smaller competitors.
Silver Linings Playbook fan? Decide on a cider. Raising a lager to Argo? Imported, of course. Sobbed when Anne Hathaway dreamed a dream? Have a glass of white. And a shot. Drinkin’ to Lincoln? A glass of your finest anything, barkeep.
Price matters most, but Australians and New Zealanders disagree on what else they want from a department or electrical store—especially its interest-free terms, warranties and location, according to the latest Roy Morgan Research.
With more than 1 in 3 Kiwis aged under 35 reporting that they seldom have time for breakfast, it’s not surprising that the popularity of breakfast drinks like Sanitarium’s Up & Go is on the rise.
Bendigo Bank has pipped specialist agricultural bank, Rabobank, with the most satisfied business customers in the 12 months to December 2012. While Bendigo Bank only achieved slightly higher satisfaction among its agricultural customers than Rabobank (88.8% against 88.3% respectively), both banks are far above the level of satisfaction achieved by the four major banks over the same period. These are the latest findings from the Roy Morgan Business Single Source survey of over 13,000 businesses per annum of whom 880 are finance decision makers in agricultural businesses.
They say you’ve got to be in to win it. Just ask the 17% of Australians (3.1 million) who tried their luck with an Oz Lotto (Super 7s) ticket during the December 2012 quarter, according to the latest Roy Morgan Gambling Monitor results. The reason for this unusually high participation rate? The $100 million Oz Lotto jackpot drawn on Melbourne Cup Day 2012.
More than 7.2 million Australians aged 18+ (41%) bought Vitamins, Minerals or Supplements in the last six months, the latest Roy Morgan research shows.
With the 2013 national election date set, a majority of Australian businesses (53.7%) rate the current Government as ‘Very Poor’ at ‘fostering a climate of growth’.
Cantabrians prefer their own region for holidays of three nights or more, the latest Roy Morgan research shows. Greater Auckland and Wellington, however, rank among the least popular destinations for their respective residents.
In 2007, almost two in five New Zealanders who planned to buy a new car in the next four years said they would ‘definitely would not consider’ any Hyundai model. The latest Automotive Brand Rejecter results from Roy Morgan Research show this proportion has now halved, and effectively increased Hyundai’s available market by 25%.
The satisfaction of Westpac business customers increased to 67.9% in January 2013 (up from 67.7% in December 2012) while the satisfaction with the other three majors declined. This increased Westpac’s lead over its nearest Big Four competitor, the CBA on 63.5%. These are the latest findings from the Roy Morgan Business Single Source survey which conducts over 30,000 interviews with business decision makers per annum.
On February 20, Roy Morgan Research will reveal the 2012 Australian Customer Satisfaction Awards at a gala dinner in Melbourne, for which a few places are available for the media.
Business Confidence in Australia in January 2013 increased to 122.5, up 7.7 points from 114.8 in December 2012 and is now at the highest level since April 2011. This increase in confidence is due largely to the fact that more businesses now consider that economic conditions in Australia over the next twelve months will improve. These are the latest findings from the Roy Morgan Research ‘Business Confidence’ survey of over 2,700 businesses in January 2013.
Apologies to the 383,000 straight, single ladies of Sydney: there could be only 636 eligible bachelors left. Happy Valentine’s Day.
Apologies to the 331,000 straight, single ladies of Melbourne: there could be only 599 eligible bachelors left. Happy Valentine’s Day.
Apologies to the 155,000 straight, single ladies of Brisbane: there could be only 278 eligible bachelors left. Happy Valentine’s Day.
Apologies to the 114,000 straight, single ladies of Perth: there could be only 237 eligible bachelors left. Happy Valentine’s Day.
Australians spend about as long social networking as they do on Search, News, Shopping and Email websites combined, according to the September 2012 release.
Smartphone users are switching from browsers to apps for their online banking. The proportion of Australian smartphoners who use their phone to conduct online banking transactions is now over 20%, according to Roy Morgan’s latest Mobile Phone Monitor.
On February 28, Roy Morgan Research will reveal the 2012 New Zealand Customer Satisfaction Awards at a gala dinner in Auckland for which a few places are available for the media. The Awards honour businesses that lead their industry in Customer Satisfaction – as judged by over 12,000 Kiwi consumers throughout the year.
In the aftermath of Queensland’s most recent floods, many businesses will not be able to depend on insurance because only 34% have property insurance and 14% have business interruption insurance. To make matters worse this coverage is less than the average of Australian businesses. These are the latest findings from the Roy Morgan Business Single Source survey of over 13,000 business insurance decision makers per annum.
Roy Morgan Research has tested nine television commercials intended for the Super Bowl before the game began, with the Reactor – an online device that continuously measures emotional involvement and engagement.
After finishing the year with record new car sales in 2012, the market looks likely to remain strong in 2013, with an estimated 642,000 Australians intending to buy a new car over the next 12 months. This figure for December is the third consecutive month of improvement. These results came from the Roy Morgan Single Source survey of over 50,000 interviews annually.
‘Land of the Long White Cloud’ or ‘Land of the Free’? When it comes to Aussies’ preferred overseas holiday destinations, the USA comes up trumps (no Donald pun intended) according to the latest Roy Morgan Holiday Tracking Survey. In fact, the proportion of Australians who’d like to holiday there has grown by more than a quarter in the last five years: from 10.4% in December 2007 to 14.1% in December 2012.
The popularity of breakfast drinks like Sanitarium’s Up & Go has gradually increased in recent years, with the percentage of Australians purchasing them in an average four-week period growing from 4.1% to 7.7% since 2008.
Announcing the Government’s new National Security Strategy last week, Julia Gillard described Australia as ‘one of the world’s safest and most secure countries’. Certainly, at a community level, Australians are less concerned about their safety than they have been for years.
In December 2012, consumers’ satisfaction with the Big Four banks remained unchanged on 78.4% which is the highest score achieved since the series began in 1996 but their home loan customers’ satisfaction is only 72.9%, well below the non home loan customers’ rating of 79.7%. Over the past 12 months, satisfaction among customers with home loans has fallen further behind other customers despite five interest rate drops.
The satisfaction with the business customers of the Big Four banks declined by only 0.2% point in December to 64.3% but this put them further behind the satisfaction level of their personal customers which showed no change to remain on 78.4%.
2012 closed with the proportion of Australians intending to take a domestic holiday in the next 12 months down slightly to 55%, from 57% at the same time last year, according to the Roy Morgan Research Holiday Tracking Survey for the December 2012 quarter.
The number of obese Australian adults has ballooned by 46% since 2001, while the number of New Zealand adults grew by 37% since 2002, Roy Morgan Research shows.
Australians (aged 14+) spend an average of $72 on going out, and $45 entertaining at home. 
The proportion of Australians 18+ who have a debit card has increased by nearly 90% when compared to nearly 2 years ago; increasing from 19.5% in January 2010 to 36.6% in November 2012. These are the latest findings from the Roy Morgan Research Finance Single Source survey. 
When was the last time you heard someone bemoan the decline of traditional values in Australian society? Chances are it’s been awhile: substantially fewer Australians are concerned about this issue than they were a decade ago. But we’re not quite at the live-and-let-live stage yet.
The number of obese Australian adults has ballooned by 46% since 2001, Roy Morgan Research shows.
Prime Minister Gillard’s assurance to religious groups that the new Human Rights and Anti-Discrimination Bill will allow them to continue discriminating against homosexuals when employing staff flies in the face of her increasingly open-minded constituents.
Since the announcement in February 2012 by the Australian government regarding Health Insurance reforms, there has been a noticeable swing back to a preference for purchasing Health Insurance by phone. Up to that date, purchasing online had become the preferred option. These are findings from the Roy Morgan Single Source Survey of over 50,000 interviews annually.
Business Confidence in Australia in December 2012 fell to 114.8, down 2.0 points from 116.8 in November 2012. This decrease in confidence follows the improvement seen in November and is a result of more businesses considering that economic conditions in Australia will not improve over the next 12 months or the next five years. These are the latest findings from the Roy Morgan Research ‘Business Confidence’ survey of over 3,000 businesses in December 2012.
Following on from a record year for new car sales in Australia in 2012, it is a very positive sign for 2013 that this momentum is likely to be maintained, with an estimated 633,000 Australians’ intending to buy a new car over the next 12 months. This figure for November is the second consecutive month that has seen an increase in car buying intentions. These results came from the Roy Morgan Single Source survey of over 50,000 interviews annually.
Melbourne is an increasingly preferred holiday destination over the Gold Coast, the latest Roy Morgan Holiday Tracking Survey shows.
More Australians are sidestepping bricks-and-mortar travel agents and booking their overseas holidays online, the Roy Morgan Holiday Tracking Survey shows.
Roy Morgan Research has announced the monthly Customer Satisfaction Award winners. The November results show new leaders in Credit Unions, Private Health Insurers, Business Insurers, Hotels & Resorts, Clothing Stores, Quick Service Restaurants, Auto Stores, Home Internet Service Providers, Mobile Phone Service Providers and Gas Providers.
Fewer New Zealanders believe crime is a growing problem, Roy Morgan’s latest State of the Nation report shows.
The number of New Zealanders who are classified as overweight has decreased.
Kiwibank has again done the best of New Zealand’s six major banks for customer satisfaction, Roy Morgan’s latest consumer research reveals.
For the fifth month running, The Mill Liquorsave has topped the Roy Morgan Customer Satisfaction survey, with early favourite Super Liquor once again nudged into silver.
Satisfaction with the financial performance of Retail Super Funds in November 2012 was 41.6%, the lowest level since July 2004, well behind Industry Funds (49.0%) and Self Managed Super Funds (69.1%). These are the latest findings from the November 2012 Roy Morgan Research ‘Superannuation Satisfaction’ report based on over 30,000 interviews per annum with people who have Superannuation.
56% of Australians intend to take a domestic holiday in the next 12 months, down from 57% at the same time last year, according to the Roy Morgan Research Holiday Tracking Survey for November 2012.
In these days of Internet shopping and ‘No Junk Mail’ stickers on letterboxes, the fact that 70% of Australians aged 14+ read printed catalogues is perhaps surprising — especially when compared to the relatively low number (11%) who read online catalogues according to the latest Roy Morgan research.
The proportion of Australians who eat natural or plain yoghurt every day has jumped almost 13% in the year, according to Roy Morgan Research’s Single Source survey for the 12 months to September 2012.
Preference for news is substantially higher in the morning – and radio is the preferred medium, Roy Morgan research shows.
In November 2012, consumers’ satisfaction with the Big Four banks improved for the fifth consecutive month to 78.4% which is the highest score achieved since the series began in 1996 but their home loan customers’ satisfaction is only 72.4%.
The satisfaction with the business customers of the Big Fours banks declined by only 0.1% point in November to 64.5% but this put them further behind the satisfaction level of their personal customers which showed a further improvement of 0.4% to 78.4%.
It’s a question that parents and marketers ask themselves around this time every year: what do our kids want for Christmas? Well, Australian children have spoken — and their answer starts with ‘i’.
Toys, techno-gizmos and clothes are what Australian children between 6 and 13 years are hoping to see under the Christmas tree this year.
Business Confidence in Australia in November 2012 improved to 116.8, up 2.8 points from 114.0 in October 2012. This increase in confidence follows the improvement seen in October and is a result of Businesses considering that economic conditions in Australia will improve over the next 12 months. These are the latest findings from the Roy Morgan Research ‘Business Confidence’ survey of over 2,800 businesses in November 2012.
According to the latest Roy Morgan findings, 1.9 million (53%) New Zealanders are worried about getting skin cancer. Kiwi women are more concerned about getting skin cancer than their male counterparts, 58% and 49% respectively.
Roy Morgan Research has announced the monthly Customer Satisfaction Award winners. The October results show new leaders in Private Health Insurers, Business Superannuation Managers, Retail Superannuation, Clothing Stores, Supermarkets, Auto Stores and Mobile Phone Service Providers.
Australians’ annual spend on poker machines has declined to $10.2 billion for the year to September 2012, down from $11.2 billion in September 2011, according to the latest Roy Morgan Gambling Monitor.
The percentage of Australians intending to go overseas for their next holiday is at 10% for the October 2012 quarter, up from 8% at the same time last year, according to the Roy Morgan Research Holiday Tracking Survey.
The latest Roy Morgan Air Travel Report for October 2012 shows 38.8% of Australians used Virgin Australia on their last domestic holiday or leisure trip, and 38.4% used Qantas.
The latest Roy Morgan Research findings show 628,000 (17.7%) New Zealanders aged 14+ report experiencing stress in the last 12 months. Women are more likely to suffer stress (22.1%) than men (13.1%), as are people who live in the South Island (19.4%) compared to those in the North Island (17.2%). These results are from the Roy Morgan Single Source survey for the 12 months to September 2012.
An estimated 624,000 Australians intend to buy a new car in the next 12 months. This is an improvement of 40,000 vehicles since the September 2012 figure of 584,000 and above the long-term average1 of 616,000. These findings are from the latest Roy Morgan Automotive Leading Indicators Report which is based on over 50,000 interviews annually.
The proportion of Australian Home Owners holding a Household Insurance policy has declined from 92.2 % in 2008 to 90.1% in 2012. These are the latest findings from Roy Morgan Research’s General Insurance Industry Report based on personal interviews with over 9,000 Household Insurance customers each year.
The satisfaction with the business customers of banks remained unchanged on 64.9% in October putting them further behind the 80.0% satisfaction (up 0.6% point) of their personal customers.
In October 2012, consumers’ satisfaction with banks improved for the fourth consecutive month to 80.0% which is the highest score achieved since the series began in 1996.
Magazine readership has grown over the last year in a number of categories – including Home & Garden, Food & Entertainment, Health & Family and Women’s Fashion.  These are some of the categories that are beating the slightly downward trend of overall magazine readership in Australia which decreased 1.1% in the last year.
Business Confidence in Australia in October 2012 improved to 114.0, up 4.7 points from 109.3 in September 2012. The increase in confidence was a result of an improved outlook for both the individual businesses and the general economy, leading to more businesses considering the next 12 months would be a good time to invest in growing their business. These are the latest findings from the Roy Morgan Research ‘Business Confidence’ survey of over 2,500 businesses per month.
The latest Roy Morgan research shows Australians are ‘less likely to buy’ a range of products labelled ‘Made in China’ although there are clear differences depending on the type of product being asked about. Sizeable minorities of Australians say they are ‘more likely to buy’ Clothes (32.9%, down from 34.2% a year ago) and Electrical Goods (28.3%, up from 27.9% a year ago and 25.4% four years ago) if they are labelled ‘Made in China’, however only 3.2% are ‘more likely to buy’ Wine and Food (5.8%) if labelled ‘Made in China’.
727,000 Apple iPhone users’ mobile phone contracts will expire within the next six months.  At 17.7%, this rate is much higher than other (non-iPhone) mobile phone users, with only 10.9% having a mobile phone contract expiring within the next 6 months.  These are the latest findings from the Roy Morgan Mobile Phone Monitor for March-August 2012.
More Australians now shop around when their Vehicle Insurance policy is due for renewal. The latest research shows that 16.3% of policy holders shopped around compared to only 12.2% four years ago, so less Australians are inclined to renew their policies automatically. These are the latest findings from the Roy Morgan Research survey of over 37,000 Vehicle Insurance customers each year.
Compared to the average Australian, racegoers are more than twice as likely to have an income greater than $100,000. In fact, nearly one third (29%) of all racegoers earn more than $80,000.
The percentage of Australians intending to go overseas for their next holiday is at a new high of 10% for the September 2012 Quarter, up from 8% at the same time last year.
Western Australia’s businesses have the highest satisfaction with their insurance companies with 71.8% in September 2012 reporting they are satisfied with them meeting their needs, up 6.6 percentage points over the last year. This high level of satisfaction appears to be related to the performance of local Business Insurance specialist Wesfarmers (WFI) and their role in raising the level of competition in this market. These are the latest findings from Roy Morgan Research’s Business Finance Survey to September 2012.
The old classic characters continue to hit the spot with Australian children whose favourite superheroes - Batman, Superman & Spider-Man – have been around long before the mediums they often use to view them, including digital TV,  iPhones and even the Internet.
Australians who read Women’s Fashion, Men's Lifestyle and Music and Movies magazines are on average the most confident of all magazine readers. Frankie, one of Australia's great media success stories of recent times was this week voted Magazine of the Year at the 2012 Australian Magazine Awards. It may not have been one of the criteria for the Award, but it’s interesting to note that Frankie readers are almost 30% more likely be very confident consumers compared to the national average.
More than 6.33 million (34%) Australians 14+ say they almost always or occasionally watch the Melbourne Cup on television, of whom, 41% (2.58 million) have placed a bet on horse racing in the last 12 months, according to Roy Morgan Research.
New research shows Australians are evenly divided on whether reducing the legal blood alcohol limit to 0.02% (from the current 0.05%) would save more lives on Australian roads. 48% of Australians say “Yes, more lives would be saved on Australian roads” compared to 49% that say “No, more lives will not be saved” according to a special Roy Morgan telephone poll conducted in late September.
Satisfaction with the financial performance of Industry Super Funds in September 2012 was 48.9%, ahead of the 42.5% shown by Retail Funds, but still well below the 64.2% of Self Managed Funds. It is this relatively low satisfaction of Retail and Industry Funds that is a major contributor to the rapid growth of Self Managed Super Funds (SMSF’s). These are the latest findings from the September 2012 Roy Morgan Research ‘Superannuation Satisfaction’ report based on over 30,000 people with Superannuation.
Roy Morgan Research has released the latest winners of its monthly Customer Satisfaction Awards. The results for September show new leaders in International Airlines, Quick Service Restaurants, Clothing Stores, Internet Service Providers and Electricity Providers.
An estimated 2,172,000 Australians are intending to buy a new car in the next 4 years. This is down on the August result of 2,204,000 but remains almost 100,000 units above the long-term average1 of 2,082,000. These results are from the latest Roy Morgan ‘Leading Indicators’ Report for September 2012.
With the rising popularity of supermarket branded or private label items across various categories, Headache/Pain Relief is one category where branded products are still the preferred choice for buyers, according to the latest data from Roy Morgan Research.
More than one third of Australia’s 13 million grocery buyers associate Aldi with low prices, ahead of all other supermarkets, despite the widely-promoted price discounting by the other major supermarkets. 
More than 4.25 million Australians aged 14+ years (22.7%) report experiencing stress in the last 12 months, according to the latest data from Roy Morgan Research for July 2011 – June 2012.  Looking at the incidence of stress by marital status reveals an interesting picture.
Roy Morgan Research has announced the monthly Customer Satisfaction Award winners.  The September results show new leaders in Building Societies, Private Health Insurers, Clothing Stores, Hardware Stores, Music/Book Stores, Shoe Stores, Sport Stores and Domestic Airlines.
Nearly 2.2 million (11.7%) Australians aged 14+ stream catch-up TV online in an average four week period. Men and women have vastly different network preferences when choosing which Catch-up TV they’ll watch online.
Bendigo Bank, with 80.7% satisfaction among its business customers, remains the top-rated bank, far ahead of the ‘Big Four’ average rating of only 64%. These are the latest findings from the September 2012 Roy Morgan Research Business Banking Satisfaction Report.
In September 2012, consumers’ satisfaction with banks improved for the third consecutive month to 79.4% and the NAB with 80.3%, achieved the highest score for a Big Four bank since the series began in 1996.
The majority of New Zealanders aged 14+ years are now using some form of social media.  Having monitored Facebook for over five years, Roy Morgan Research also reports that over half of New Zealanders (56%) use Facebook in an average four weeks. These findings are from ‘The Digital Universe’ report, recently released by Roy Morgan Research.
More Australians (12.9%) nominate New Zealand as their preferred overseas holiday destination for a short-haul trip than any other destination. Although still Number One, this has continued to decline from its peak of 15.1% prior to the Christchurch earthquake in February 2011, according to the Roy Morgan Holiday Tracking Survey for September 2012.
Roy Morgan Research has been tracking digital media, like Facebook, for more than 10 years.  As more technologies emerge and are adopted with ever increasing rapidity by the new ‘Connected Consumer’ the time has come to connect all the dots. The Digital Universe is the latest report from Roy Morgan Research that connects the myriad of digital technologies, providing a 360 degree view of the new Digital Universe and how the exponentially expanding range of touchpoints is affecting New Zealanders’ daily lives - their media consumption, shopping habits, socialisation and expectations.
Hundreds of Australians have given their second-by-second reactions to highlights of the US Presidential Debate today with the Roy Morgan Reactor. While commentators in the USA are calling it a narrow victory for Obama, Australians are far more definitive, reacting positively to nearly everything President Obama said while scoring Mitt Romney below the critical 50% mark for most of the time.
Virgin Australia is leading in terms of Domestic Airline Satisfaction with a rating of 84.7%, having bounced back to the level it reached in early 2012 following the Qantas industrial dispute in late October 2011.
The latest results from Roy Morgan’s Airline Satisfaction Report for August 2012 show satisfaction with Singapore Airlines at 90.8%, narrowly ahead of Air New Zealand (89.6%), Garuda (89.1%) and Emirates (88.4%, up from 83.9% this time last year).
2GB or not 2GB? | 12/10/2012
Some 343,000 Sydneysiders aged 14+ tune in to Alan Jones weekday Breakfast program on 2GB, making it the second most popular weekday Breakfast program on commercial radio.
Hundreds of Australians have given their Reactions to some of Australia’s most frequently aired car ads on TV.   Commercials for Holden, Honda, Hyundai, Mitsubishi, Renault, Subaru and Volkswagen were tested with the Roy Morgan Reactor, the proven ad testing technology that captures the second-by-second reactions of people who score the appeal of the ads with the Reactor slider-bar on their computer or smartphone.
Australians are known for their love of sport, and the significant television audiences attracted by our major sporting events certainly reflects this. Australian Open Tennis is the most popular sports event on television, with 6.9 million (36.8%) Australians aged 14+ years agreeing they almost always or occasionally watch Australian Open Tennis on TV.
The latest research shows 4.25 million (22.7%) Australians aged 14+ report experiencing stress in the last 12 months.  Women are more likely to suffer stress (28.3%) than men (17%), as are people who live in country areas (25%) compared to those in capital cities (21.4%).  These results are from the Roy Morgan Single Source survey for the 12 months to June 2012.
More than 4.25 million Australians aged 14+ (22.7%) report experiencing stress in the last 12 months, according to the latest data from Roy Morgan Research for July 2011 – June 2012.
More than 4.25 million Australians aged 14+ years (22.7%) report experiencing stress in the last 12 months, according to the latest data from Roy Morgan Research for July 2011 – June 2012.  Although there are numerous factors that contribute to stress, health and fitness can play a major role in either contributing to, or helping to manage or alleviate, stress.
Entertainment & Leisure products are purchased by more online shoppers (46.9%) in an average four week period than any other category. Next most popular are Electronic Products (20.7%) and Fashion Products (20.1%) according to the latest State of the Nation Report (No. 12) from Roy Morgan Research.
There are currently nearly 2.3 million Australians in the market for a new car in the next four years, of which 52.1% nominate the Internet as the most useful source of information when purchasing a new car. This moves the Internet even further ahead of Newspapers, which have been steadily declining over recent years but have now stabilised at around 20.7%.
Australians’ spend on poker-machines has increased to $2.9 billion for the August 2012 quarter, according to the latest Roy Morgan Gambling Monitor.
Banking is a clear example of how the Internet is changing the way people interact with their financial services providers.  This year, for the first time ever, Internet Banking has overtaken branch visits and is now the second most popular channel of banking, behind ATMs.
The proportion of Australians who have a Degree continues to grow, steadily increasing each year for the past 14 years. In the 12 months to June 2012, 26.4% of Australians aged 14+ reported having a Degree, up from 14.7% in the 12 months to June 1998.  These are the latest findings from Roy Morgan’s State of the Nation Report (No. 12).
Almost one third (29%) of Australian businesses expect the National Broadband Network (NBN) to benefit or be useful to their business, as do nearly half of all Large Businesses (42%).  These are the latest findings from the Roy Morgan Business Survey for the 12 months to June 2012.
Business Confidence in Australia in September 2012 fell to 109.3, down a significant 8.3pts from 117.6 in August 2012, the first fall in Business Confidence since June. The decline in Business Confidence was driven by businesses becoming more worried about their position over the year ahead with only 32% (down 7%) expecting the business to be ‘better off financially’ this time next year – a record low for this indicator.
Roy Morgan Research has released the latest winners of its monthly Customer Satisfaction Awards. The results for August show new leaders in Quick Service Restaurants, Furniture & Electrical Stores, Books & Music Stores, Supermarkets, Home Phone Providers, Domestic Airlines, International Airlines and Gas Providers.
Overall holiday intention has increased slightly with 69% of Australians intending to take a holiday in the next 12 months (13 million), up from 68% at the same time last year, according to the August 2012 quarterly results of the Roy Morgan Research Holiday Tracking Survey.
More than 5.2 million Australians aged 14+ agree they almost always/occasionally watch the NRL Grand Final on television, according to the latest data from Roy Morgan Research.
Grand Finalists the Sydney Swans once again lead the pack with the AFL’s largest supporter base of more than 1 million Australians aged 14+ years, according to the latest data from Roy Morgan Research for the 12 months to June 2012.
Kiwibank has maintained the highest customer satisfaction for the past two years among New Zealand’s six major banks. And while ANZ still trails the others it has improved substantially since 2003 when it took over the National Bank. These are the latest findings from the Roy Morgan Research ‘Customer Satisfaction — Consumer Banking in New Zealand’ monthly report from August 2012.
Approximately 1.5 million New Zealanders aged 18+ drink beer in an average four week period and are more likely to do so in a private home than at a licensed venue, according to the latest findings from Roy Morgan Research for the 12 months to June 2012.
Australian Olympic Committee (AOC) Team Partners had a strong lift in Olympic brand association with the Olympics by August and the London 2012 Summer Olympics this year, and McDonald’s was the clear winner with more than 2.9 million Australians aged 14+ recognising this brands’ association with the Olympic Games.
The proportion of Australians aged 18-24 years who drink any alcohol in an average four weeks has progressively decreased each year for the last five years.  In the 12 months to June 2012, 72.2% of this age group drink alcohol in an average four weeks and the proportions of those drinking Wine and Beer have decreased, while Cider has increased.
New research shows 1.3 million New Zealanders have a life insurance policy.  The vast majority (81%) renew their policy without seeking competitive quotes.  These are the latest findings from Roy Morgan Single Source – a New Zealand-wide survey of around 12,000 New Zealanders annually.
Roy Morgan Research has announced the monthly Customer Satisfaction Award winners. The August results show new leaders in Auto Stores, Chemist/Pharmacies, Coffee Shops plus Retail Superannuation and Car Manufacturer.
The majority (75%) of Australians aged 14+ years are now using some form of social media. Having monitored Facebook for over five years, Roy Morgan Research also reports that nearly 7 out of 10 Australians aged 14+ (67%) use Facebook in an average four weeks. These findings are from ‘The Digital Universe’ report, recently released by Roy Morgan.
Roy Morgan Research has released the State of the Nation Report (No. 12), which looks at the latest Australian trends within society, technology, the environment, politics and the economy.  This report includes a special focus on Online Shopping, revealing how big the online retail market is in the context of the total retail market, the growth rate, where the money is being spent, which segments of the population are spending and how best to reach them.
Roy Morgan Research has released the State of the Nation Report (No. 12), which looks at the latest Australian trends within society, technology, the environment, politics and the economy. 
Nine Network’s The Big Bang Theory continues its reign as Australia’s most loved television program, with more than 3.31 million (17.7%) Australians aged 14+ years agreeing they ‘really love this program’, according to Roy Morgan Single Source data for the 12 months to June 2012.
Consumers’ satisfaction with the big four banks increased in August by 0.6% points to 76.7%. This positive trend was not matched by the big four banks Business customers whose satisfaction declined by 0.4% points for the month to only 63.4%. These are the latest findings of the August 2012 Roy Morgan Research ‘Customer Satisfaction – Consumer Banking in Australia’ and ‘Business Banking Satisfaction’ reports.
Hundreds of Americans have recorded their second-by-second reactions to highlights of the two Presidential candidates’ speeches with Roy Morgan’s Reactor.
Business Confidence in Australia in August 2012 rose to 117.6, up from 109.6 in July 2012 and is now at the highest level since January 2012. This is the second consecutive month of improvement and it’s a strong indication that Business considers that conditions in Australia may have bottomed out in June 2012. These are the latest findings from the Roy Morgan Research Business Confidence Survey conducted among a representative sample of 2,830 businesses across Australia in August 2012.
New research shows more people in the ACT are using the Internet than are watching Television, while across the whole of Australia watching Television is still ahead of using the Internet.
According to the latest Roy Morgan Leading Indicators Report for August 2012, an estimated 2,206,000 Australians (excluding fleet government & rental buyers) are intending to buy a new car in the next 4 years. This is down on the July result of 2,253,000 but remains well above the long-term average1 of 2,082,000. These results come from the Roy Morgan Single Source survey of over 50,000 interviews annually.
Australian Apple Mac users are more likely to shop online than Windows computer users. In fact, 51% of Australian Apple Mac computer users aged 14+ are purchasing products via the Internet in an average four week period, compared to just 37% of Windows users.
Roy Morgan Research has for some time been monitoring the Australia-wide changes in mobile phone penetration and home internet and phone connections. This latest State of the Nation Report – with a focus on the A.C.T. – shows people in the A.C.T. are much more likely than the national average to have an Internet connection (and Broadband) at home.
New Zealanders are more likely than ever before to ‘try to recycle everything’. Now the vast majority of New Zealanders (85%) say ‘I try to recycle everything I can’. This sentiment has increased from 70% to 85% over the last decade according to Roy Morgan Research’s latest State of the Nation Report 5, which looks at the latest New Zealand trends within society.
More than 1.5 million Kiwis purchase from the main six hardware stores in New Zealand over an average four week period. Two-thirds (68%) or over a million of them have bought from Mitre 10, making it the most popular hardware store among Kiwis, followed by Bunnings (40%). These findings are based on Roy Morgan Single Source – a New Zealand-wide survey of over 11,500 New Zealanders annually.
Some 6.4 million grocery buyers purchase grated or shredded cheese in an average four week period – and an estimated 2.7 million are buying private label or a supermarket’s own brand.
For the 12 months to June 2012, 61% of new car intenders said they had seen or heard of a Holden advertisement recently, followed by Toyota, Ford and BMW all with an ad recall of 50% or above.
The increasing education levels of the Australian population have been monitored by Roy Morgan Research for some time. The latest data shows some 26% of Australians aged 14+ have a tertiary degree (up from 16% ten years ago). The latest Roy Morgan State of the Nation – with a focus on the ACT shows degrees at double the national average.
Roy Morgan Research has for some time been monitoring the Australia-wide trend away from smoking and drinking. This latest State of the Nation Report – with a focus on the ACT – shows people in the ACT are much less likely than the national average to smoke but more likely to drink.
Roy Morgan Research has released the latest winners of its monthly Customer Satisfaction Awards. The results for July show new leaders in Furniture/Electrical Stores, Domestic and International Airlines, Electricity Providers and Gas Providers.
Satisfaction with the financial performance of Industry Super Funds in July 2012 was 50.6%, well ahead of the 43.6% shown by Retail Funds, but still below the 67.3% of Self Managed Funds. Over the last 12 months Industry Funds has increased their lead over Retail Funds from 2.5% points to 7.0% points. These are the latest findings from the July 2012 Roy Morgan Research ‘Superannuation Satisfaction’ report.
Roy Morgan Research has announced the launch of the ‘ASTEROID Accreditation Program’, for the benefit of individuals and agencies in the media industry. ASTEROID Accreditation was developed following requests from some of Australia’s largest media agencies to provide a certified course that recognized and rewarded proficiency among staff.
Roy Morgan Research has announced the July monthly Customer Satisfaction Award winners as part of its ongoing tracking of Australian customer satisfaction. The July results show new leaders in Building Societies, Private Health Insurers, Business Superannuation Managers, Quick Service Restaurants, Auto Stores, Chemists, Clothing Stores, Shoe Stores, Sports Stores, Domestic and International Airlines.
Over the last five years New Zealanders’ preferences for media used around breakfast time on weekdays has indicated a shift away from listening to the radio, towards watching television and using the Internet.
Roy Morgan Research has been tracking digital media, like Facebook, for more than ten years. But as more technologies emerge and are adopted with ever increasing rapidity by the new Connected Consumer the time has come to connect all the dots. The Digital Universe is a new module available in Roy Morgan Single Source which connects the myriad of digital touchpoints, providing a 360 degree view of the new Digital Universe and how the exponentially expanding range of touchpoints is affecting Australians’ daily lives - their media consumption, shopping habits, socialisation and expectations.
Consumers’ satisfaction with the big four banks increased in July by a very marginal 0.1% points to 76.1%. The significance of this was that it was the first positive movement since January 2012 and is still well ahead of the 63.8% satisfaction level of Business customers. These are the latest findings of the July 2012 Roy Morgan Research ‘Customer Satisfaction – Consumer Banking in Australia’ and ‘Business Banking Satisfaction’ reports.
The percentage of Australians who have gambled in the last 12 months has fallen to 62% according to the June 2012 results of the Roy Morgan Gambling Monitor, down from 76% a decade ago in December 2002.
Compared to the same time last year holiday intention remains unchanged with 67% of Australians intending to take a holiday in the next twelve months (12.6 million), according to the June 2012 quarterly results of the Roy Morgan Research Holiday Tracking Survey.
Publishers of Australia’s leading newspaper mastheads can claim their audience numbers are in the best shape in more than ten years according to the latest Roy Morgan Single Source data surveyed over the 12 months to June 2012.  The country’s metropolitan daily newspapers and two leading national newspapers may have had larger print audiences 10 years ago but over the last decade the number of Australians reading each masthead has increased in every case.
Vodafone’s upcoming buyout of TelstraClear looks set to put significant pressure on Telecom in the internet and fixed line residential markets across New Zealand. After the buyout, assuming Vodafone manages to retain TelstraClear customers, this will also slightly increase Vodafone’s lead in the mobile phone market. These findings are based on Roy Morgan Research Single Source – a New Zealand-wide survey of approximately 12,000 New Zealanders annually.
According to the latest Roy Morgan Research New Zealand “State of the Nation” Report, a record 63% (more than 2.2 million New Zealanders) now agree that Māori culture is an essential component of New Zealand society.
When New Zealanders aged 14+ were asked which media they considered “most useful for providing information on Health, Wellbeing or Fitness”, 36% nominated the Internet ahead of Magazines at 19% while only 9% said Newspapers. These are the latest findings from the Roy Morgan Research Single Source Survey of approximately 12,000 New Zealanders annually.
Of the 8.24 million Australian television viewers of the Summer Olympic Games, 5.69 million (69%) read the Sport section in the newspaper. This represents the total number of Australians aged 14+ years that almost always/occasionally watch the Summer Olympic Games on television and have some level of interest in reading about Sport in the newspaper, according to Roy Morgan Single Source data for the 12 months to March 2012.
Business Confidence in Australia in July 2012 rose to 109.6, up from 105.4 in June 2012. This follows two months of declines and gives some optimism to the possibility that Business Confidence may have bottomed out in June. These are the latest findings from the Roy Morgan Research Business Confidence Survey conducted among a representative sample of 2,524 businesses across Australia in July 2012.
Well before the Olympic Games this year, more than 1.06 million (6%) Australians aged 14+ associated Qantas with the Olympic Games, according to Roy Morgan Single Source for the 12 months to March 2012.
There are now 284,000 Australian Businesses that own, rent or lease a tablet computer, such as an Apple iPad, according to the Roy Morgan Business Survey for the 12 months to March 2012. Among these businesses, a total of 478,000 tablets are being used.
The first ever Roy Morgan Business Survey on Fixed Internet Service Provider Satisfaction shows that Internode achieved the highest satisfaction with 87% of its business customers being very or fairly satisfied with their Fixed Internet service.
New research into how Australian businesses are connecting, conducted as part of the Roy Morgan Business Survey, shows 45% of Australian businesses now have a mobile broadband Internet service.
Roy Morgan Research has announced the June monthly Customer Satisfaction Award winners as part of its ongoing tracking of Australian customer satisfaction. The June results show new leaders in Credit Unions; Private Health Insurers; Retail Superannuation; International Airlines; Hotels; Department Stores; Furniture/Electrical Stores and Chemists.
The Summer Olympic Games is the most popular sport on television, with more than 8.24 million (44.2%) Australians aged 14+ reporting that they almost always or occasionally watch this television sporting event, according to Roy Morgan Single Source data for the 12 months to March 2012.
Kiwibank has maintained the highest customer satisfaction for the past two years among New Zealand’s six major banks. These are the latest findings from the Roy Morgan Research ‘Customer Satisfaction — Consumer Banking in New Zealand’ monthly report from May 2012.
According to the latest Roy Morgan Leading Indicators Report for June 2012, an estimated 2,271,000 Australians (excluding fleet government & rental buyers) are intending to buy a new car in the next 4 years. This is down on the May result of 2,304,000 and remains well above the long-term average1 of 2,079,000. These results came from the Roy Morgan Single Source survey of over 50,000 interviews annually.
On a normal weekday, Australians 14+ who are employed are more likely to be heavy commercial radio listeners, compared to those who do not work.
These days Young Australians (aged 6-13 years old) spend less time watching TV than they did five years ago, however young people still spend around 14 hours in an average week watching television – well ahead of any other activity. These findings come from a major study of Young Australians’ media habits and activities conducted throughout 2011.
Satisfaction with the big four banks dropped again in June (down 0.2% points to 76.0%) for the fifth consecutive month since peaking in January 2012 at 77.8%. Although each of the big four has shown some decline since January, it has been the ANZ that clearly has had the biggest fall over this period, going down by 5.4% points, due mainly to a 10.2% drop in the satisfaction level of their home loan customers. These are the latest findings from the Roy Morgan Research ‘Customer Satisfaction – Consumer Banking in Australia’ monthly report for June 2012.
In the last two years the number of New Zealanders using the internet for any kind of online activity has increased from 81% to 85%. More than 3 million New Zealanders aged 14+ now do some kind of online activity in an average four week period, according to the latest Roy Morgan Single Source data for the 12 months to May 2012.
The March 2012 Roy Morgan Holiday Tracking Survey results show that 75% of New Zealanders 14 years or older would like to take a holiday in New Zealand in the next two years, down from 78% in March 2010.
The number of Australians who would like to holiday in New Zealand fell steeply after the Christchurch earthquakes in February and June 2011; as a result the United States is now Australians most preferred overseas holiday destination. These are the latest findings from the Roy Morgan Single Source survey of over 50,000 interviews annually.
Satisfaction among the business customers of the four big banks in June was 63.5%, unchanged from May but slipping further behind the smaller banks who increased satisfaction by 0.4% points to 65.9%. 
Some seven million Australians 14+ (37%) buy vitamins in an average six month period, an increase of 800,000 people over the last four years. These are the latest findings from the Roy Morgan Single Source survey for the 12 months to March 2012.
There are currently more than 2.2 million Australians in the market for a new car in the next 4 years, of which the overwhelming majority (94%) are drivers already and only 6% are new to market.  With so many drivers in the market and multiple new brands available for consideration, Brand Loyalty Intent* is crucial. Volkswagen and Subaru have the highest level of Brand Loyalty Intent, according to the latest Roy Morgan Automotive Currency data.
There are 3 million Australians (16% of Australians aged 14+) who agree they’re ‘often first to update my home interiors’. The majority of the ‘early adopters of the latest home interiors trends’ are women (60%). However, men play an important role in home interiors too with 40% of home interior early adopters (1.2 million Australians) being men. These are the latest findings from the Roy Morgan Single Source survey of over 50,000 Australian annually.
Business Confidence in Australia in June 2012 remained relatively steady on 105.4, down only marginally from 105.8 in May which gives some hope that it is bottoming out but at a level that is only just positive. These are the latest findings from the Roy Morgan Research Business Confidence Survey conducted among a sample of 2,577 businesses across Australia in June 2012.
According to the latest Roy Morgan data, 55% of New Zealanders who subscribe to Pay TV are recording TV programs to watch them at a more convenient time. This equates to approximately 1 million Kiwis. These are the findings from the Roy Morgan Single Source Survey of 11,800 New Zealanders in the 12 months to April 2012.
In May, 68% of Australians (12.8 million) intended to take a holiday in the next twelve months, up from 67% for the May 2011 quarter according to the latest results of the Roy Morgan Research Holiday Tracking Survey.
Roy Morgan Research has released the latest winners of its monthly Customer Satisfaction Award. The results for May show new leaders in Car Manufacturers, Clothing Stores, Hardware Stores, Home Phone, Hotels and International Airlines.
In the twelve months to January 2012, Kiwi men aged 50+ accounted for 28% of the alcohol market, well ahead of the next biggest group, Men 35-49 with 22%. These are the latest findings from the Roy Morgan Research Single Source Survey of over 11,000 New Zealanders aged 18+.
When Consumer Confidence is down, there are still millions of Australians who remain confident and believe ‘it’s a good time to buy’. Confident people do more of everything.  They dine out more, travel more, buy more hi-tech products and more luxury goods.
According to the latest Roy Morgan Research “State of the Nation” Report, 47% of New Zealanders agree that they are eating less red meat these days, down from 53% a decade ago.  On the other hand, 49% of New Zealanders agree that taste is more important than ingredients, down from 54% a decade ago.
The latest television commercial from Microsoft, launching its new ‘Surface’ tablet, has drawn the most positive response from ‘Technology Early Adopters’ and ‘Digitalised Students’, two of Roy Morgan’s new ‘Technology Adoption Segments’.
According to the latest Roy Morgan Research “State of the Nation” Report, New Zealanders increasingly agree that homosexual couples should be allowed to adopt children. This has grown steadily over the past eight years from 38% to 56%.
According to the latest Roy Morgan findings, 80% of New Zealand females over the age of 14 years use skincare and cosmetic products. Almost two-thirds (63%) of them believe ‘Value for Money’ is the most important factor when purchasing.
Consumers’ satisfaction with the big four banks dropped again in May, down 0.3% points to 76,2%, due mainly to a decline of 1.7% points by the ANZ and 0.4% points by Westpac. The NAB (up 0.4% points) and the CBA ( up 0.1% points) both improved. These are the latest finding from the Roy Morgan Research ‘Customer Satisfaction – Consumer Banking in Australia’ monthly report for May 2012.
Roy Morgan Research has announced the May monthly Customer Satisfaction Award winners as part of its ongoing tracking of Australian customer satisfaction. The May results show new leaders in Credit Unions; Coffee Shops; Hardware; Chemists; Sports Stores; Home Phone and Home Internet; and Gas providers.
While approvals for private sector houses have fallen, home renovations have remained relatively stable with 2.05 million Australians aged 14+ having spent $5,000 or more renovating or extending their home in the past 12 months according to the latest findings from the Roy Morgan Single Source survey.
Despite most of us being unable to imagine life without it, in just the last four years the number of Australians using the internet for any kind of online activity – from communication, to searching for information, to shopping or entertainment – has increased by 21%.
An estimated 2,304,000 Australians (excluding fleet government & rental buyers) are intending to buy a new car in the next 4 years. This is up on the April result of 2,271,000 and remains well above the long-term average1 of 2,078,000. These results came from the Roy Morgan Single Source survey of over 50,000 interviews annually.
Roy Morgan Research has released the latest winners of its monthly Customer Satisfaction Award. The results for April show new leaders in Quick Service Restaurants, Clothing Stores, Liquor Stores, Shoe Stores, Home Phone, Domestic Airlines, and Electricity Providers.
Satisfaction among the business customers of banks fell in May by 0.8% points (to 64.3%), this is the third consecutive month of declines. The big four banks declined by 0.6% points for the month and the smaller banks fell 1.0% points. Among the six major banks Suncorp was the best performer (67.6%) narrowly ahead of Westpac (66.8%).
The growth of Smartphones is increasing our demand for mobile bandwidth and now 22% of the Australian population aged 14+ who own, use or intend to buy a mobile phone agree with the statement “I am willing to pay more for a faster mobile Internet.” These findings come from the latest Roy Morgan Mobile Phone Monitor.
Business Confidence in Australia in May 2012 declined to 105.8, down from 112.2 in April and is now at the lowest level since August 2011. These are the latest findings from the Roy Morgan Research Business Confidence Survey conducted among a sample of 2,787 businesses across Australia in May 2012.
With over 5.5 millions Australian men aged 18+ categorised as overweight or obese (60%), Men’s Health Week (June 11-17) provides a time to reflect on how this impacts men’s health.
More and more Australians are now surfing the net while watching TV, with 30.4% of those aged 14+ agreeing with the statement “I like to surf the net while watching TV”. This has increased from 26.8% 12 months earlier. These are the latest findings from Roy Morgan Research.
Australians’ intention to take a holiday in the next 12 months has increased to 71% (13.2 million), up from 68% for the April quarter 2011 according to the latest results of the Roy Morgan Research Holiday Tracking Survey.
An estimated 2,271,000 Australians (excluding fleet government & rental buyers) are intending to buy a new car in the next four years according to the latest Roy Morgan Leading Indicators Report for April 2012. This is down only marginally on the March result of 2,290,000, but remains well above the long-term average1 of 2,076,000. These results came from the Roy Morgan Single Source survey of over 50,000 interviews annually.
In the twelve months to January 2012, 17% of New Zealand’s 3 million drivers used the internet to look up buying a vehicle in an average six month period according to the latest Roy Morgan findings. This has increased seven percent over the past five years, marking the largest increase among all online vehicle research activities. Buying a vehicle is followed closely by checking prices or getting a quote (16%).
Roy Morgan Research has announced the April monthly Customer Satisfaction Award winners as part of its ongoing tracking of Australian customer satisfaction.
National Radio remains the most listened-to radio station in New Zealand, with the highest number of Kiwis having tuned in over the past year according to the latest Roy Morgan Research data.
36% of New Zealanders who have bought cosmetics in any given 6 month period in the past year purchased them from a department store.
Roy Morgan Research has released the latest winners of its monthly Customer Satisfaction Award. The results for March show changes to the travel & tourism, retail, and telecommunication categories.
Even just a decade ago, few of us would have guessed that new technologies would touch everyone’s lives in so many ways. There will always be people who can’t wait to get their hands on the latest and greatest, while some will adopt new technologies slowly & cautiously and some will adopt only what they need to, when they can no longer avoid it.
Consumers’ satisfaction with the big four banks dropped again in April, down 0.4% points to 76.5%. This follows declines in March (-0.4% points) and February (-0.5% points) and brings the loss by the big four over the last three months to 1.3% points. These are the latest findings from the Roy Morgan Research ‘Customer Satisfaction - Consumer Banking in Australia’ monthly report for April 2012.
Australians living in country areas may be rich in space, fresh air, and peaceful lifestyles, however when it comes to wealth they lag well behind city residents. The Roy Morgan State of the Nation Report 11, which includes a focus on rural Australia, shows those in the country having less wealth, lower incomes, lower home values and greater mortgage stress than city dwellers.
More than 2.2 million Australians are in the market for a new car in the next 4 years, an increase of almost 10% over the last 5 years. With so many more people intending to buy new cars and multiple brands competing for their share of new vehicle sales and brand awareness, advertising is more important than ever. More intenders recall advertising for Ford and Holden than any other brand; according to the latest Roy Morgan Automotive Currency data.
Approximately 3.2 million New Zealanders aged 14+ read their mail in an average 7 day period in the past year, according to the latest Roy Morgan Research findings, collected in the 12 months to Jan 2012.
40% of New Zealanders aged 14+ visited McDonald’s in an average 4 week period, according to the latest Roy Morgan Research data.
Approximately 1.8 million New Zealanders 18+ bought a lottery/lotto ticket in the past 3 months, according to the latest Roy Morgan Research 2012 data.
The Roy Morgan State of the Nation Report 11, which includes a focus on rural Australia, has uncovered interesting data on the health of those living in the country. Compared to those living in cities, they are more likely to consume alcohol, smoke cigarettes and be overweight and obese.
Roy Morgan Research has released the State of the Nation Report 11, which looks at the latest Australian trends within society, technology, the environment, politics and the economy. The report focuses a spotlight on ‘Rural Australia’, examining the differences in Australian life between those living in the two regions.
Customer Satisfaction among business customers of the banks fell in April for the second month in a row to 65.1%, down from 65.6% in March 2012.  Suncorp now leads the major banks at 67.8% satisfaction, marginally ahead of St George (67.5%). These are the latest findings from the Roy Morgan Business Banking Satisfaction Report.
Roy Morgan Research has announced the best New Zealand businesses in terms of Customer Satisfaction for February. The Award winners are part of its ongoing tracking of New Zealand customer satisfaction. February’s results show changes in finance, travel & tourism and retail categories.
Australians who live in regional or rural areas are more likely than capital city dwellers to have played poker machines in the last 12 months according to the March 2012 results of the Roy Morgan Gambling Monitor.
One in three New Zealand’s international travellers used a travel agent to help them choose their last overseas holiday destination, according to the latest Roy Morgan Travel Agent Monitor for the twelve months to March 2012.
Australia’s largest independent market research company, Roy Morgan Research has partnered with peak retail industry body, the Australian Retailers Association (ARA), harnessing the two organisations’ complementary experience to provide a better view of the retailer-consumer relationship.
Roy Morgan Research has announced the January monthly Customer Satisfaction Award winners as part of its ongoing tracking of New Zealand customer satisfaction.
The latest Roy Morgan Single Source data reveals a vastly different profile for the television audience attracted by each of the two biggest cooking programs, Network 10’s MasterChef Australia and the Seven Network’s My Kitchen Rules.
Roy Morgan Research has released a new report focusing on the domestic and international air travel of Australians aged 14+. The Roy Morgan Air Travel Report looks at the incidence and frequency of Australians’ air travel, the differences between business and leisure travel, and branded airline information relating to usage and loyalty.
According to the March 2012 quarterly results of the Roy Morgan Research Holiday Tracking Survey, 71% of Australians (13.2 million) intend to take a holiday in the next twelve months, up from 70% for the March quarter 2011.
Melbourne has a clear lead over the Gold Coast and Sydney as the most preferred domestic holiday destination, according to the latest Roy Morgan Holiday Tracking Survey results.
According to the latest Roy Morgan Travel Agent Monitor for the twelve months to March 2012, 38% of Australians used a travel agent to help them choose their overseas holiday destination.
According to the latest Roy Morgan Single Source data, 44% of Trusted Advisers for Beauty products and the Fashion category nominate Catalogues as the most useful media in terms of providing them with information when purchasing products in related categories.
Roy Morgan Research has announced the March monthly Customer Satisfaction Award winners as part of its ongoing tracking of Australian customer satisfaction.
Sheraton has retained its top spot in the Roy Morgan Customer Satisfaction ratings for March 2012 with 90% customer satisfaction, leading Crowne Plaza, Sofitel, Hilton and InterContinental. 
The RBA’s announced 0.5% cut in the official cash rate on May 2, 2012, stands to benefit up to 64,000 Australian mortgage holders who may currently be considered to be “At Risk” of failing to repay their mortgages. Queensland and Victoria, in particular, should benefit if the rate cut is passed on in full. These figures are based on the Roy Morgan Single Source of over 50,000 Australians annually.
Business bank customer satisfaction has fallen in March by 0.7% points to 65.6%, compared to 66.3% in February. This is the first decline since July 2011 when the satisfaction level was much lower at 61.9%. These are the latest findings from the Roy Morgan Business Banking Satisfaction Reports.
 
Satisfaction with the big four banks dropped again in March, down 0.4% points to 76.9%. This follows the drop seen in February of 0.5% points which was the first decline since March 2011. These are the latest findings from the Roy Morgan Research Consumer Satisfaction Banking Report.
It’s no secret mobile phones are replacing the traditional fixed-line telephone as the preferred method of communication. As of December 2011, 88% of the Australian population (14+) owned or used a mobile phone, compared with 83% in 2007. This compares to 80% of the population who have a home phone connection in the household, down from 90% in 2007. These are the latest findings from the Roy Morgan Research Single Source Survey.
Over the twelve months to December 2011, the 35-49 year age group had the highest proportion (67%) of Australians (14+) who had visited or purchased from a fast food restaurant in an average four week period. These are the latest findings from Roy Morgan Research.
Confidence among businesses in Australia increased for six consecutive months to January 2012 when it reached 118.7, but has now experienced its second month of decline and currently sits at 108.9 in March 2012. This indicates that ongoing economic uncertainty continues to cause concern for Australian businesses.
Australians spent $10.3 billion dollars on poker machines in the 12 months to March 2012, according to the latest Roy Morgan Gambling Monitor, down sharply from $12.3 billion in the twelve months to March 2011.
While the proportion of Australian adults who have drunk alcohol over an average 4 week period continues to decline, drinker numbers are actually increasing, according to the latest Roy Morgan Research data.
At a gala dinner in Auckland on Thursday night, 24 winners of the 2011 Annual Roy Morgan Customer Satisfaction Awards were announced.
According to the latest Roy Morgan Leading Indicators Report for March 2012, an estimated 741,000 Australians (excluding fleet government & rental buyers) are intending to buy a new car in the next 12 months. This is the highest level reached in the last 10 years and is up on the February result of 684,000, remaining well above the short-term average2 of 614,000. These results came from the Roy Morgan Single Source survey of over 50,000 interviews annually.
According to the latest Roy Morgan Single Source data, the Nine Network’s Big Bang Theory, the Seven Network’s Packed to the Rafters and Nine’s David Attenborough’s Documentaries are the top three most loved programs on Australian television.
Over the last two years, Kmart’s ‘Low Prices’ message has gained considerable traction among consumers with a 9% point increase (to 54%) in the perception that they are associated with low prices, These are the latest findings from the Roy Morgan Research Retail Store Survey.
The percentage of New Zealanders who would like to holiday in the Christchurch/Canterbury region has fallen since the Christchurch earthquake in late February 2011; as a result the Northland/Bay of Islands region is now the most preferred domestic holiday destination.
The retail sector experienced better trade over the Easter period than anticipated. This was the finding from a survey by Roy Morgan Research in conjunction with the Australian Retailers Association of retailers immediately after the Easter trading period, and comparing the results to a survey carried out prior to Easter.
The proportion of New Zealanders consuming alcoholic beverages is continuing to decline. The latest Roy Morgan Research data shows that 74% of New Zealanders (18+) consumed alcohol over an average four week period throughout the twelve months to January 2012, compared with 79% over the twelve months to January 2008. However, although consumption of most types of alcoholic drinks declined, Cider remains the only type of alcohol experiencing an upward trend.
New Zealanders who are satisfied with their previous hotel or resort stay are significantly more likely to be planning a trip in the near future compared with the New Zealand population (14+). Throughout 2011, when asked the date of their next planned trip, 87% of satisfied guests planned to take a trip in the next twelve months, compared with 73% of the population.
Over the last five years to February 2012, Kiwibank has shown the greatest increase in its MFI customer numbers among the major six banks in New Zealand, largely as a result of being well ahead of the other five majors in customer satisfaction. These are the latest findings from the Roy Morgan Research New Zealand Single Source Survey.
In our ever increasing online world, avoiding the internet is now harder than ever before. In the twelve months to January 2012, 93% of New Zealanders had ever accessed the internet, and 63% had also made a purchase online, according to Roy Morgan internet data.
Roy Morgan Research will launch their New Zealand Customer Satisfaction Awards on Thursday 26 April at a gala dinner in Auckland. The Awards will cover more than twenty categories, recognising New Zealand businesses who are leading their industry in Customer Satisfaction.
As efforts to curb the consumption of bottled water for environmental reasons continue around Australia and the world, it appears as though fewer Australians are now drinking bottled water. Five years ago in 2007, 26% of the Australian population consumed bottled water, compared to 23% in 2011.
While Shower Gels and Body Washes have long been popular among women, the proportion of Australian men using these products has steadily increased in recent years –  growing from 36% in 2008 to 42% in Dec 2011.
New Roy Morgan Research data shows that satisfied hotel guests are far more likely to be planning a trip in the near future than the Australian population. A total of 85% of satisfied hotel guests plan to take a trip in the next 12 months, compared with 69% of the general population.
Taste.com.au is the most popular Food/Recipes Website among Australians aged 14+ years, with an average of nearly 1.2 million visitors (6.4%), in an average 4 week period in 2011, according to the latest Roy Morgan Single Source data.
Roy Morgan Research in conjunction with the Australian Retailers Association (members nationwide) has conducted a survey of retail confidence for the coming Easter period. Results indicate that 71% of retailers surveyed expect poor Easter trade (29% expect good Easter trade). This is not surprising given a downward trend in consumer confidence, increased economic pressures and high fuel costs which are likely to result in a cautious approach by consumers over this period.
There are currently more than 2.2 million Australians in the market for a new car in the next 4 years, an increase of almost 10% over the last 5 years. With so many more people intending to buy new cars, it is important to note that Toyota, Mazda and Honda remain the least rejected brands; according to the latest Automotive Currency data.
According to the Roy Morgan Air Travel Survey the percentage of business travellers who would consider using Virgin Australia for their next domestic business trip is at 54% for the twelve months to February 2012, up from 50% for the twelve months to October 2011.
72% of Australians intend to take a holiday in the next twelve months, an estimated 13.4 million Australians 14 years and older - in the three months to February 2012, up from 70% for the three months to February 2011, according to the Roy Morgan Research Holiday Tracking Survey.
In the current climate of financial insecurity, it can be difficult work for charity events, such as the Royal Children’s Hospital Good Friday appeal, to secure public donations. However last year almost 13 million Australians made charitable donations, and by looking at the Roy Morgan Large Charity Donor Profile we see the type of person who will likely be donating big this Easter.
Garuda Indonesia and Virgin Australia are flying high after winning the Roy Morgan Customer Satisfaction ratings for February. Garuda Indonesia was the top International Airline and Virgin Australia the number one Domestic Airline.
ActewAGL and Elgas were the two Roy Morgan Customer Satisfaction Utility Category winners for for February.
Bendigo Bank, Westpac, Sunsuper and WFI all finished Number One in their respective categories for the Roy Morgan Customer Satisfaction ratings for February. Of these winners, Bendigo Bank scored the highest satisfaction rating with 87%.
With a 92% Roy Morgan Customer Satisfaction rating for February, Heritage Bank is Number One in Consumer Banking.
Sheraton has secured top spot in the Roy Morgan Customer Satisfaction ratings for February with 90% customer satisfaction, leading Sofitel, Crowne Plaza, Marriott and Hilton.
Following Fasta Pasta’s 2011 Roy Morgan Customer Satisfaction Award win, as well as their first place in the January ratings, they have finished in top spot for the February Customer Satisfaction ratings.
The Roy Morgan Customer Satisfaction scores for February show that Retravision Furniture/Electrical Stores), JB Hi-Fi (Music/Book Stores) and Jacqui E (Clothing Stores) not only won their own categories, but each recorded 91% Customer Satisfaction - the highest rating in the retail categories that are tracked.
The February Roy Morgan Customer Satisfaction winners for superannuation were Mercer for Retail Superannuation Funds and Catholic Super for Industry Superannuation Funds.
Following on from their Roy Morgan Customer Satisfaction Award for 2011, Aldi has remained on top of the Supermarket category for February. With 95% Customer Satisfaction, Aldi lead Foodland, Coles, IGA and Woolworths/Safeway.
Apple iPhone again received the highest Customer Satisfaction rating (96%) of any telecommunication brand for February.
Satisfaction with banks among consumers declined marginally in February to 79.3% down from 79.6% in January 2012, and showing the first monthly decline since March 2011. By comparison, over the last month banks business customers increased their satisfaction from 66.1% to 66.3%.
According to the latest Roy Morgan Leading Indicators Report for February 2012, an estimated 2,321,000 Australians (excluding fleet government & rental buyers) are intending to buy a new car in the next 4 years. This is the highest level reached in the last 10 years and is up on the January result of 2,295,000, remaining well above the long-term average1 of 2,072,000. These results came from the Roy Morgan Single Source national survey of over 50,000 face to face interviews annually.
34% of Australian’s 14+ own or use a Smartphone, according to the latest Roy Morgan Mobile Phone Monitor (January 2012). Among people who have a games console at home, 46% own a Smartphone compared to only 24% for those that do not have a games console at home.
Although Australians’ participation in Earth Hour has continued to grow since its inauguration five years ago, Australians’ concern over some environmental issues has been in decline since the GFC, as economic issues have become a bigger concern. Agreement with the statement ‘Threats to the environment are exaggerated’ has risen from 22.3% of the population in June 2007, to 35.8% in December 2011; an increase of 13.5 percentage points in four and a half years.
Confidence among businesses in Australia increased for six consecutive months to January 2012 when it reached 118.7, but has pulled back a little to 116.6 in February 2012. This indicates that despite considerable economic uncertainty, the majority of businesses still remain positive in their outlook.
As Australians begin to stock up on chocolate for the approaching Easter break, it is likely a number of Cadbury products will be entering shopping baskets in the coming weeks. Cadbury brands were purchased by the highest number of people in both the chocolate block and chocolate box categories during 2011.
According to the latest Roy Morgan Single Source data, Network 10’s MasterChef Australia boasts the highest number of viewers who are ‘confident consumers’.
Of all sports and activities available to Americans, the simple act of walking is by far the most popular. However when it comes to watching sports on TV, football reigns supreme.
According to the latest Roy Morgan December 2011 data, Bunnings has the highest proportion of satisfied* customers for hardware stores in New Zealand.
New Zealanders’ ownership of technological products such as Plasma/LCD televisions, 3G mobile phones and iPods, continues to grow. However other products such as digital cameras and personal computers have slowed or are now in decline.
The Roy Morgan State of the Nation Report 4 has found that over 50% of New Zealander’s (14+) believe economic issues to be the major problem currently facing the country, significantly ahead of other issues such as environmental concerns and social issues.
Chinese food remains the international cuisine of choice for New Zealanders with nearly three quarters of the population citing it as a food they like eating. Other Asian styles such as Indian and Thai also continue to prove popular.
New Zealanders aged 55+ are now wielding over 50% of the nation’s net wealth, despite only making up 24.7% of the population. The net wealth of New Zealanders aged 55+ has risen from 43% ($176 billion) of the population’s total net wealth in 2002, to 52% ($492 billion) in 2011.
The percentage of Australians who intend to take at least one holiday in the next twelve months has risen to 72% (13.4 million Australians 14 years or older) for the three months to January 2012 according to the Roy Morgan Research Holiday Tracking Survey, up from 70% for the three months to January 2011.
In 2011, approximately 1.2 million New Zealanders aged 14+ played video games, according to a nation wide survey of over 12,000 New Zealanders.
Australians going on a skiing or snowboarding holiday are increasingly choosing overseas destinations over Australian ones. In December 2011 49% of Australians who went snow skiing or snowboarding on their last holiday chose an overseas destination, up from 34% in December 2010, and 21% in December 2001.
According to the latest Roy Morgan Single Source data (to December 2011), The Australian, Australian Financial Review, Herald Sun and The Age newspapers all achieved an increase in net print/online readership in the five year period from 2006 to 2011.
At the launch last night of Australia’s new, independent Customer Satisfaction Awards, based on Roy Morgan Single Source, the world’s largest ongoing single source survey, winners were awarded in 35 categories for 2011.
According to the latest Roy Morgan December 2011 data, 14% of New Zealanders have bought Travel (tickets/accommodation) online in the last 3 months.
According to a new Roy Morgan Research study of Australian businesses, the majority (76%) reported last year’s business performance was influenced by the economy and associated level of demand, and 44% of businesses believe this factor will exert even greater influence on their performance in the coming year.
Roy Morgan Research will launch their new Customer Satisfaction Awards this Thursday at a gala dinner in Melbourne. The Awards will cover more than thirty categories, recognising Australian businesses who are leading their industry in Customer Satisfaction.
In 2011 the majority (76%) of Australian businesses were affected by the economy and levels of demand for their products and services, according to a major new study of business in Australia.
Bendigo Bank leads the satisfaction ratings for total business and corporate card customers (covering credit, debit and charge) among the major business card providers in Australia with a satisfaction level of 79.3%. These are the latest findings from the Roy Morgan Business Single Source survey to December 2011.
Over 2 million, or 89% of Australian kids aged 6-13 say that they watch sport on television, according to the latest Roy Morgan Young Australians Survey (December 2011).
Roy Morgan Research provides the industry currency in readership figures. It is the most influential survey on newspaper and magazine readership in Australia and ensures selection of the most appropriate publications to reach Population 14+ markets
Detailed below are readership results from the Roy Morgan Young Australians Survey, covering the period January 2011 — December 2011.
The eating and drinking habits of Australian consumers show a mixed picture. The proportion of Australians who drop by their favoured café for a quick caffeine fix continues to rise, whereas visiting a local pub to enjoy a drink is becoming less popular over time.
According to the latest Roy Morgan October 2011 data, Paper Plus have the highest proportion of satisfied* customers of book stores in New Zealand.
Australians spent $10.9 billion dollars on poker machines in the 12 months to December 2011, down from $12.4 billion in the twelve months to December 2010 and below the $11.7 billion spent during the Global Financial Crisis in 2008/09.
Although the Australian economy is better placed than many others around the world, economic issues remain the most important problem facing the country as environmental concerns gradually slip away. This poll data is outlined in the recently launched Roy Morgan Research State of the Nation Report 10 which includes a spotlight on the Business Outlook for 2012.
Australian businesses are currently facing a challenging economic environment, however business confidence varies considerably between industries and as such should not be seen as a single measure to be applied to all sectors. This new business confidence data is revealed in the recently launched Roy Morgan State of the Nation Report 10 which features a spotlight focus on the ‘Business Outlook for Australia in 2012’.
After declining in popularity since 2007, travel agents have recently shown a slight increase as a channel for booking an overseas holiday. According to the latest Roy Morgan Travel Agents Monitor for the twelve months to December 2011, 55% of Australians used a travel agent to book their last overseas holiday or leisure trip, up from 53% in December 2010, but still well down on 68% in December 2007. The increase in use of travel agents has come at the expense of direct bookings of accommodation and bookings through airlines.
The frequency of internet use over the past thirteen years has increased rapidly. Today 55.5% of the Australian population (14+) are accessing the internet more than once a day, compared with 7.2% in 1999. As our population continues to age and our lifestyles become even more online reliant, this trend looks set to continue.
The number of Australians who would like to visit New Zealand has fallen steeply since the Christchurch earthquake in late February 2011; as a result New Zealand and United States now share the top position as the most preferred overseas holiday destination.
According to the latest Roy Morgan Single Source data (January-November 2011), nearly 4 million Australians aged 14+ (21%) have ever downloaded or used an App on their mobile phone or tablet computer.
Amidst increasing publicity, Fruit and Veg looks set to become the new battleground of the supermarket price war. The latest Roy Morgan Supermarket Currency Report shows Woolworths holds the highest percentage of market share ahead of Fruit and Veg shops, and a surging Coles is not far behind.
According to the latest Roy Morgan Leading Indicators Report for December 2011, an estimated 2,263,000 Australians (excluding fleet government & rental buyers) are intending to buy a new car in the next 4 years. This is up on the November result of 2,233,000 and remains above the long-term average of 2,068,000.
During the past 6 years to September 2011, there has been an increasing trend in the number of people who own or use a mobile phone and do not have a home telephone connection, according to the latest Roy Morgan Mobile Phone Monitor. The increase has been driven mostly by mobile phone users aged 20-29, of which 41% do not have a home telephone connection.
Rapid penetration of the internet, especially broadband, has resulted in increased usage and strong growth of all types of websites over the last ten years. Website traffic is largely driven by Generation Y – born between 1976 - 1990, now aged between 21 – 36, the heaviest internet users.
Roy Morgan Research is now releasing quarterly Domestic Airline Satisfaction for New Zealand with October 2011 results showing that Air New Zealand Link is leading with 88% of its domestic customers ‘very’ or ‘fairly’ satisfied.  Air New Zealand follows closely at 87%.
The competitive supermarket grocery market will now be able to be clearly understood and analysed using the recently released Roy Morgan Supermarket and Fresh Food Currency Report. This new Roy Morgan report will shine a spotlight on the $76 billion a year supermarket grocery market.
In the 6 months to November 2011, Internode (94%) and iiNet (91%) continue to maintain their lead in customer satisfaction. Satisfaction for OPTUSnet customers has risen to 80% being 'Very' or 'Fairly' satisfied. Overall customer satisfaction with Internet service providers increased to 75%, according to the Roy Morgan Internet Monitor.
Overall satisfaction with Mobile phone service providers remained stable with 68% of customers being either “Very” or “Fairly” satisfied, in the 6 months to November 2011.
Approximately 3 million New Zealanders aged 14+ own or use a mobile phone – and new research from Roy Morgan shows that more New Zealanders are now using their mobile phones to send text messages (89%) than making phone calls (80%).
The National Australia Bank has taken the lead in December 2011 among the big four banks in consumer banking satisfaction with 78%, just edging out the ANZ with 77.9%. However, among business customers Westpac is the clear leader with 67.6% and the NAB well behind in third place on 62.8%.
There are currently an estimated 2.9 million drivers 18+ on New Zealand roads today. According to the latest Roy Morgan October 2011 data, Suzuki have the highest proportion of satisfied drivers.
The latest Roy Morgan Airline Customer Satisfaction Report for December 2011 shows:
Almost 7.8 million Australians – or 42% of the population – aged 14+ years watch cricket on television almost always or occasionally, according to the latest Roy Morgan Single Source data (October 2010 – September 2011).
Online banking is a good example of how the internet is changing customer interaction with financial service providers. According to the latest Roy Morgan September 2011 data, online banking has experienced solid growth over the last ten years (up 33.1% to 45.1%), at the expense of all other methods of interacting with a bank, such as branch visits (down 9.6% to 52.3%) and phone banking (down 16.6% to 23.7%).
Satisfaction amongst Banks’ business customers increased in December to 65.5%, up from 65.2% in November. St George was the clear leader amongst the major banks with a satisfaction rating of 71.4%. The closest big 4 bank was Westpac with 67.6% satisfaction.
Millers and Katies rated equal number one with more of their customer’s satisfied than any other clothing store, according to the Roy Morgan Retail Satisfaction Report for September 2011.
According to Roy Morgan Research, 91% of Australians 14+ have either sought advice from, or been the source of advice for their friends/family with the most talked about topic being about cars.
Business Confidence in December rose marginally to 117.2 from 115.7 in November. Confidence amongst businesses in Australia has now increased for the fifth consecutive month making it well above the low point of 99.8 recorded in July 2011. This improvement was in spite of global economic uncertainty and very volatile share markets. The recent drop in interest rates probably assisted the improvement.
Aldi (94%) gained in customer satisfaction for the fifth month in a row, ahead of Coles who have once again matched their highest ever satisfaction result (88%). Woolworths and IGA (85%) both lifted their satisfaction scores on the back of long term declines, according to the latest Roy Morgan Supermarket Satisfaction Report.
Nearly 6.7 million Australians – or 36% of the population – aged 14+ years say that they almost always or occasionally watch the Australian Open on television, according to the latest Roy Morgan Single Source data (October 2010 – September 2011).
The majority of Australians aged 14+, 13.2 million (71%), consume yoghurt of some kind in a 12 month period; and 11.4 million (61%) consume yoghurt in an average 4 week period.
More than 80% of the 2.16 million people intending to buy a new car in the next 4 years are still aware of the Astra nameplate; according to the latest Roy Morgan Automotive Currency Report.
Unless you have young kids of your own, guessing what kids really like can be a risky business for marketers. For example, which cartoons are the favourite of kids 6-13? Would you have guessed ‘Spongebob Squarepants’ – ahead of the Simpsons, Bugs Bunny, Scooby Doo & Mickey Mouse?
The average superannuation balance held by women at $92,000 is 40% below the average held by men ($154,000). In terms of the more typical or median value the difference is even greater with women being 45% below that of men ($28,000 compared to $51,000), according to the latest Roy Morgan ‘Superannuation and Wealth Management in Australia’ Report.
Crowne Plaza and Sheraton continue to share the lead for hotel customer satisfaction, both with 91% of customers satisfied for the twelve months to November 2011. The Roy Morgan Research Hotel Customer Satisfaction Survey measures 27 accommodation providers, with the latest data showing the average satisfaction for all Hotels and Resorts is 80% for the year ending November 2011.
The latest Roy Morgan Airline Customer Satisfaction Report covering the three months to November 2011 during which time Qantas grounded all planes for days shows:
Some 29.3 million Americans buy greeting cards in an average 12 month period and 13.4 million Americans buy gift wrapping paper, according to Roy Morgan data.
76% of all Australians aged 14+ years listen to the radio, and 54% listen during Breakfast (5.30am to 9.00am) according to the latest Roy Morgan Single Source data (October 2010 – September 2011).
Alcoholic cider continues to be one of the few growth segments in the alcohol category in Australia, according to the latest Roy Morgan Research data.
Champagne/sparkling wine and spirits/RTDs are particularly popular with Australian alcohol drinkers during the Christmas holiday period, according to the latest Roy Morgan Research data.
Buying skin care and cosmetic products can be a difficult task for women. Supermarkets, pharmacies and department stores are flooded with brands and products, whilst the likes of Jennifer Lopez, Megan Gale and Christy Turlington drive glitzy advertising campaigns selling the latest L’Oreal or Maybelline wonder product.
More kids are now receiving money as a Christmas gift – some 66% of young Australians aged 6-13 received money for Christmas – this is up 4% from 62% in 2007. While many save their Christmas money, there is a wide range of other ways young Australians choose to spend their money, according to the latest Roy Morgan Understanding Young Australians Report.
According to the latest Roy Morgan Single Source data (October 2010 – September 2011), Australians aged 14+ years consider magazines and the internet to be the most useful media for information on products and purchasing in the home improvement/renovations category.
In the 12 months to September 2011, 29% of Australians aged 14+ (5.3 million) own a Smartphone. Nearly two thirds (61%) of Australians who earn over $150,000 own a Smartphone, according to the Roy Morgan Mobile Phone Monitor.
Roy Morgan Research is now releasing quarterly Domestic Airline Satisfaction data in its Roy Morgan Airline Customer Satisfaction Report. The October 2011 quarter shows Qantas leading at 84%, but suffering a decline in recent months from a high point in June 2011. Virgin Australia at 81% has recovered after suffering a dip in satisfaction as a result of its September 2010 reservation and check-in systems failure.
Sheraton and Crowne Plaza continue to share the top position for hotel customer satisfaction, both with 91% of customers satisfied for the twelve months to October 2011. The Roy Morgan Research Hotel Customer Satisfaction Survey measures 27 accommodation providers, with the latest data showing the average satisfaction for all Hotels and Resorts is 80% for the year ending October 2011.
Retravision, received a marginal gain in satisfaction levels in the September 2011 quarter that has pushed the Electrical store retailer up to parity with The Good Guys. This coincides with a decline in satisfaction at both Dick Smith and Betta Electrical, according to the Roy Morgan Retail Satisfaction Report for September 2011.
New Zealand’s leading independent market research organisation, Roy Morgan Research, today launched its latest State of the Nation Report, the third in the ongoing series that investigates the important intertwining trends that form the New Zealand nation.
According to the latest Roy Morgan Leading Indicators Report for October 2011, an estimated 2,182,000 Australians (excluding fleet government & rental buyers) are intending to buy a new car in the next 4 years. This is up on the September result of 2,120,000 and remains above the long-term average1 of 2,065,000.
In 2011, young adults in New Zealand are spending more time using the Internet than any other media - overtaking the time the spent watching TV, according to the Roy Morgan Single Source (July 2011).
Despite New Zealanders moving towards a lifestyle of lower alcohol consumption, Cider consumption continues to increase. According to the Roy Morgan New Zealand State of the Nation Report 3, the proportion of Cider drinkers has nearly tripled in the last two years.
A majority New Zealanders (63%) are now either overweight or obese, according to the recently released Roy Morgan New Zealand State of the Nation Report 3 - a major study of New Zealanders spanning over ten years and 120,000 interviews.
According to the latest Roy Morgan Single Source data (October 2010 – September 2011), of all the regular programs on television in 2011, Packed to the Rafters and Downton Abbey recorded the highest number and greatest proportion of the most attentive, engaged TV viewers.
Broadband and mobile phones are growing to dominate the communication space and displacing the traditional fixed land line. Having an internet connection at home is now as common as having a fixed land line at home, according to the recently launched Roy Morgan State of the Nation Report 9.
The traditional ethnic cuisines of Australia’s earlier immigrants – Chinese (73%) and Italian (60%) – remain the most popular international cuisines among Australians; however they are being challenged by new influences such as Thai (52%), Indian (45%) and Mexican (38%).
Australia’s leading independent market research organisation, Roy Morgan Research, today launched its latest State of the Nation Report, the ninth in the ongoing series that investigates the important intertwining trends that form the Australian state.
Over the past eight years there has been a move away from larger cars and strong growth in the number of Australians driving Small Passenger Cars and SUVs (Sport Utility Vehicles), according to the latest, recently released, Roy Morgan State of the Nation Report 9.
The past 13 years has seen a significant decline in home ownership. Now 35.2% of Australians aged 14 and over own their home outright or live in a family owned home (down from 45.5% in June 1998), according to the recently released Roy Morgan State of the Nation Report 9.
Retravision, received a marginal gain in satisfaction levels in the September 2011 quarter that has pushed the Electrical store retailer up to parity with The Good Guys. This coincides with a decline in satisfaction at both Dick Smith and Betta Electrical, according to the Roy Morgan Retail Satisfaction Report for September 2011.
Some 17.9 million Americans buy boxed chocolate in an average 12 month period, according to Roy Morgan data.
There are an estimated 2.2 million drivers 18+ on New Zealand roads today, driving a car registered in either their own name or jointly with someone else according to the latest Roy Morgan Single Source data. Approximately 1.8 million, or 85.2% of these drivers have some form of motor vehicle insurance (either Comprehensive Insurance or Third Party Property Insurance), a decline of 4.6% points since July 2007.
It’s no secret that many Australian women love chocolate and according to the latest Roy Morgan Research data over 6.7 million women (72% of Australian women aged 14+) consume it in an average 4 week period.
Vodafone has seen a second consecutive increase in the 6 months to October 2011, with 62% of their customers aged 14+ being either ‘Very’ or ‘Fairly’ satisfied, according to the latest Roy Morgan Mobile Phone Customer Satisfaction Survey.
In the six months to October 2011, Internode continued its upward trend with customer satisfaction at 96%. OPTUSnet widened its gap from the Industry Average (74%) with 78% of its Australian customers aged 14+ being ‘Very’ or ‘Fairly’ satisfied with their Internet service, according to the Roy Morgan Internet Satisfaction Survey.
After declining in popularity since 2007, travel agents have recently shown a slight increase as a channel for booking an overseas holiday. According to the latest Roy Morgan Travel Agents Monitor for the twelve months to September 2011, 55% of Australians used a travel agent to book their last overseas holiday or leisure trip, up from 53% in December 2010, but still well down on 71% in June 2007. The increase in use of travel agents has come at the expense of direct bookings of accommodation and bookings through airlines.
With a marginal uplift in satisfaction for Priceline Pharmacy in the third quarter of 2011 they now share the lead with Amcal according to the Roy Morgan Retail Satisfaction Report for September 2011.
A quarter of Australians planning a Christmas holiday are intending to visit Victoria (25% up from 24% last year) according to the Roy Morgan Research Holiday Tracking survey. This now places Victoria only 1% behind New South Wales who, 12 months ago, led Victoria by 5% points. Melbourne maintains its position over Sydney, with 9% intending to visit Melbourne and 6% Sydney.
Over 2 million Australians now use Apple iPhone: 53% are females and 47% are males, and 24% are under 25, but 17% are over 50.
If parents are still searching for gift ideas for children this Christmas, Roy Morgan Research’s ‘Understanding Young Australians’ report shows iPods were rated as ‘cool’ by the highest proportion of Australian 6-13 year olds, compared with other items.
It looks likely that Panadol will be the number one headache/pain relief brand purchased over the ‘silly season’ ahead. And for those looking to load up on vitamins, it is likely Nature’s Own or Blackmores will be the supplement of choice, according to Roy Morgan Research September health data.
Nearly 4.22 million - or 23% of - Australians aged 14+ watch soccer on television according to the latest Roy Morgan Single Source data (October 2010 – September 2011).
Despite only two percentage points separating all Department stores*, the latest results reveal both Myer and David Jones still marginally outperformed the remaining Department stores* in customer satisfaction, according to the Roy Morgan Retail Satisfaction Report for September 2011.
In the September 2011 quarter around 12.6 million (68%) Australians 14 years or older intend to take at least one holiday in the next 12 months, down from 70% in September 2010 according to the Roy Morgan Research Holiday Tracking Survey.
According to the latest Roy Morgan Single Source data (October 2010 – September 2011), Australians aged 14+ years consider the internet and magazines to be the most useful media for information on products and purchasing in the health, wellbeing and fitness category.
In the year to September 2011, 73% of women (6.8 million) aged over 14 years have used skin care products. Of course, the proportion is significantly lower for men at 29% (2.7 million).
7.2 million (39%) Australians aged 14+ consumed sweets such as lollies, toffees, éclairs and caramels in the last 4 weeks, according to Roy Morgan Research.
Australians spent $11.2 billion dollars on poker machines in the 12 months to September 2011, down from $13.1 billion in the twelve months to September 2010 and now below the $11.7 billion spent during the Global Financial Crisis in 2008/09.
Sheraton and Crowne Plaza continue to share the top position for hotel customer satisfaction, both with 91% of customers satisfied for the twelve months to September 2011. The Roy Morgan Research Hotel Customer Satisfaction Survey measures 27 accommodation providers, with the latest data showing the average satisfaction for all Hotels and Resorts at 80% for the year ending September 2011.
Roy Morgan Research is now releasing quarterly Domestic Airline Satisfaction data in its Roy Morgan Airline Customer Satisfaction Report. The September 2011 quarter shows Qantas leading at 85%, but has suffered a decline in recent months from a high point in June 2011. Virgin Australia at 80% has recovered after suffering a dip in satisfaction as a result of its September 2010 reservation and check-in systems failure.
Dan Murphy’s continues its dominance of the Australian Liquor market, gaining in both market share & patronage in the 12 months to September 2011, with 1st Choice Liquor following a similar trend.
According to the latest Roy Morgan Single Source data (July 2011), 52% of the New Zealand Drivers population aged 18+ years said they would seriously consider buying a Hybrid vehicle.
In July 2011 around 2.5 million (72%) of New Zealanders 14 years or older intend to take at least one holiday in the next 12 months, down from 74% in July 2010 and 78% in July 2006.
According to the latest Roy Morgan Single Source data (October 2010 – September 2011), Fairfax’s The Australian Financial Review, Sydney Morning Herald and The Age all increased their net masthead readership (ie. the combined readership of a newspaper’s printed version and website), compared to the previous 12 month period (October 2009 – September 2010).
In the latest Roy Morgan Mobile phone Satisfaction survey, to September 2011, Vodafone increased their mobile phone customer satisfaction level to 61%, after a period of decline.
Internode (93%) and iiNet (90%) continue to maintain their strength in customer satisfaction. TPG (80%) and OPTUSnet (76%) remain relatively stable and above the industry average (74%). Telstra BigPond (72%) showed a slight improvement from last month. Clustered closely together are 3 (66%), dodo (65%), and AAPT (63%), who are still below the industry average.
According to the latest Roy Morgan Leading Indicators Report for September 2011, an estimated 2,120,000 Australians are intending to buy a new car in the next 4 years. This is up on the August result of 2,059,000 and above the long-term average1 of 2,064,000.
Aldi (92.5%) remained ahead in customer satisfaction on the back of three months of consistent gains, while Coles remained unchanged in second place (87.5%). Woolworths (84%) dropped marginally, but are comfortably ahead of IGA (82%) who are showing a downward trend, according to the latest Roy Morgan Supermarket Satisfaction Report.
According to the latest Roy Morgan Single Source data (July 2010 – June 2011), 58% of the Australian population aged 14+ years report watching digital television channels*.
As of July 2011, Canterbury had the most fans of any ITM Cup team with 421,000 supporters (aged 14+). They are followed by Auckland with 344,000 and Wellington with 290,000, according to recently released Roy Morgan Research sports data.
According to the latest Roy Morgan Single Source data (July 2010 – June 2011), Melbourne’s Herald Sun has the highest net ‘masthead readership’ in Australia.
With over 10.4 million Australians (56% of the population aged 14+) consuming coffee in an average week, Australia truly can be viewed as a nation of coffee drinkers.
As Americans hit the stores for Halloween, candy retailers will be hoping this year is better than last Halloween. Roy Morgan Research found that fewer American households last year bought Halloween candy than before the recession – down to 29% last Halloween.

Champion race horse Black Caviar is set to be watched by nearly 6.3 million Australians when she races for a 16th win in a row at Flemington on Saturday week in the Patinack Farm Classic on Emirates Stakes Day, November 5, 2011 according to the latest telephone Morgan Poll conducted over the last two nights, October 25-26, 2011.

TV2’s Big Bang Theory has topped the list of New Zealand’s most loved television programs, up from 2nd place in 2010. Big Bang Theory is closely followed by TV3’s Outrageous Fortune, ranked New Zealand’s 2nd most loved program (up from its 3rd place position last year).
The percentage of Australians who intend to travel domestically on their next holiday in the next twelve months has declined 3% in a year to 55%, according to the Roy Morgan Research Holiday Tracking Survey conducted in the three months to August 2011.
Crowne Plaza and Sheraton share the top position for customer satisfaction, both with 90% of customers satisfied for the twelve months to August 2011. The Roy Morgan Research Hotel Customer Satisfaction Survey measures 27 accommodation providers, with the latest data showing the average satisfaction for all Hotels and Resorts is 80% for the year ending August 2011.
Aldi (92%) lead in customer satisfaction following two months of consistent gains, ahead of Coles (87.5%). Woolworths (84.5%) continue to trend down from their October 2010 high, but still narrowly ahead of IGA (84%), according to the latest Roy Morgan Supermarket Satisfaction Report.
The Internet is the most popular method of booking a holiday for New Zealanders, ahead of making a phone call, and booking in person. According to the latest Roy Morgan NZ Travel Agent Monitor for the twelve months to June 2011, 41% of New Zealanders used the Internet or email to book their last holiday or leisure trip, up from 30% for the twelve months to March 2008.

Roy Morgan Research is now releasing quarterly Domestic Airline Satisfaction for New Zealand with August 2011 results showing that Air New Zealand is leading with 87% of its domestic customers ‘very’ or ‘fairly’ satisfied. Air New Zealand Link follows closely at 86%.

Satisfaction with the financial performance of BT (55.3%) and MLC’s (53.6%) superannuation has experienced strong growth since August 2010, improving by 10.2% points and 8.7% points respectively against a market wide growth of only 1.5% points to 52.9%. In the last month alone, BT has shown an improvement of 5.5% points in customer satisfaction. These are the latest findings from the Roy Morgan Research “Superannuation Satisfaction Report”, which is based on interviews with over 30,000 superannuation members per annum.
Roy Morgan Research released the first results from their national NBN business survey, which examines business awareness, attitudes and understanding of the NBN at the CommsDay Melbourne Congress on October 12, 2011.
Over the past 2 years, the popularity of the Internet as a channel of obtaining Private Health Insurance has increased by nearly 50%, but still only accounts for 10.3% of all policies. The traditional channels, being telephone and in person to a branch, remained the predominant way Private Health Insurance is obtained, but have declined by nearly 10% over the same period.
Marriott, top performer in July 2010, has slipped to 6th place. Mantra and Crowne Plaza share the top position for customer satisfaction, both with 90% of customers satisfied for the twelve months to July 2011. The Roy Morgan Research Hotel Customer Satisfaction Survey measures 27 accommodation providers, with the latest data showing the average satisfaction for all Hotels and Resorts is 79% for the year ending July 2011.
According to the latest Roy Morgan Automotive Currency Report, almost half of the 15 million Australian drivers 18+ on our roads today would seriously consider buying a diesel vehicle.
The percentage of Australians who intend to go overseas on their next holiday in the next twelve months is at the highest point for the last five years (10%), according to the latest Roy Morgan Research Holiday Tracking Survey conducted in the three months to July 2011.
For the first time Roy Morgan Research is releasing quarterly Domestic Airline Satisfaction data in its Roy Morgan Airline Customer Satisfaction Report. The quarterly data shows that Qantas is leading at 87%, but Virgin Australia at 81% is regaining lost ground after suffering a dip in satisfaction as a result of its September 2010 reservation and check-in systems failure.
According to the Roy Morgan Health Monitor 54% of American women, representing an estimated 1.4 million women, who have skin cancer and 51% of women, representing 946,000 women, who have breast cancer are aged 65 years and older. Further, over 80% of women with skin cancer and nearly 80% of women with breast cancer are aged 50 years and older.
According to the Roy Morgan Health Monitor, although only 13% of all Americans have an infection, it can happen to anyone – those with an infection are like any other American in terms of socio-economic backgrounds, geographic regions and attitudes and behavior.
As of June 2011, Brisbane Broncos had the most fans of any NRL team with 1,284,000 supporters (14+). They are followed by Melbourne Storm with 892,000 supporters and St George Illawarra Dragons with 585,000 supporters, according to new Roy Morgan Research sports data.
According to the latest Roy Morgan Travel Agents Monitor, the number of Australians visiting travel agent websites (e.g. webjet.com.au & flightcentre.com.au) has increased over the past year (3.3 million for the twelve months to June 2011 up from 3.0 million for the twelve months to June 2010). By contrast, airline website visitation has remained unchanged over the past year at 3.0 million.
The Nine Network’s Big Bang Theory has topped the list of Australia’s most loved television programs, up from its 9th place position in 2010.
According to the Roy Morgan Health Monitor, 25% of all people suffering from lung and breathing illnesses still smoke. In other signs of bad health, although almost three quarters of people with lung and breathing illnesses (74%) say “I would like to lose weight” and 51% say “I’m concerned about my cholesterol level”, 84% purchased from a fast food restaurant in the last four weeks and 72% agree that “I like healthy food but don’t want to compromise on taste”.
Satisfaction amongst Banks’ business customers increased to 62.5% in August, up from 61.7% in July. The highest rating of the major banks was St George 68.1%, followed by Suncorp 65.6%, Westpac 64.2%, ANZ 63.9%, CBA 60.9% and NAB 59.8%.
In the first full month of surveying following the dramatic slide in the ASX in early August, Roy Morgan Business Confidence steadied at 101.8, up marginally on the 99.8 recorded in July. This improvement was mainly as a result of the improved outlook for the economy over the next 12 months.
Some 10% of Australians had at least one holiday in Melbourne last year making it the most popular domestic holiday destination – just ahead of Sydney.  But overall the outlook for domestic travel is down.
In the six months to June 2011, overall customer satisfaction with Internet service providers continues to increase marginally to 74% of Australians aged 14+ being ”Very” or “Fairly” satisfied.
Amcal outperformed Priceline Pharmacy and Chemist Warehouse in customer satisfaction, as well as six other leading pharmacy groups in the Chemist Stores category, according to the Roy Morgan Retail Satisfaction Report for June 2011.
According to the latest Roy Morgan Leading Indicators Report for July 2011, an estimated 637,000 Australians are intending to buy a new car in the next 12 months. This is up on the June result of 602,000 and above the short-term average2 of 611,000.
As of June 2011, Sydney Swans had the most fans of any AFL team with 1,042,000 supporters (14+). They are followed by Collingwood with 913,000 and Brisbane Lions with 824,000, according to recently released Roy Morgan Research sports data.
According to the Roy Morgan Health Monitor, three quarters of cancer sufferers (75%) say “I really want to enjoy things now because I just don’t know what the future will bring” and 72% agree “I’m optimistic about the future”.
The Good Guys outperformed Retravision for satisfying more of their customers, and were significantly ahead of Betta Electrical and Dick Smith in the latest customer satisfaction for electrical stores, according to the Roy Morgan Retail Satisfaction Report for June 2011.

In the six months to June 2011, Virgin recorded its third consecutive increase in Mobile Phone Service Provider Satisfaction, with 81% of Australians aged 14+ being either “Very” or “Fairly” satisfied. Telstra also continued to improve, with marginal improvements in customer satisfaction to 66%.

In the first survey of Business Confidence following the dramatic slide in the ASX in early August, confidence improved marginally to 102.1 from 99.8 in July. This improvement was not uniform across all industries and was due to the feeling that things will improve over the next one to five years.
Since December 2010, Coles (87.5%) continues to lead Woolworths (85%) in customer satisfaction, however Aldi remains the clear market leader (91.2%). Coles also remains narrowly ahead of IGA according to the latest Roy Morgan Supermarket Satisfaction Report.
With mobile phone penetration (87%) now higher than fixed line penetration (82%), concerns are increasing about health risks associated with mobile phones, according to the latest Roy Morgan Research Mobile Phone Monitor.
A total of 84% of domestic Qantas customers were ‘very’ or ‘fairly’ satisfied for the 12 months to June 2011, with Virgin Australia slightly behind at 80%, according to the latest Roy Morgan Airline Customer Satisfaction Report.
Crowne Plaza maintains the top position for customer satisfaction, but competition is tight. The Roy Morgan Research Hotel Customer Satisfaction Survey measures 27 accommodation providers, with the latest data showing the average satisfaction for all Hotels and Resorts is 79% for the year ending June 2011.
Internode (93%) and iiNet (90%) continue to maintain their lead, ahead of OPTUSnet (77%). AAPT (72%), Telstra BigPond (72%), dodo (70%), Vodafone (63%) and 3 (62%) all recorded increases in satisfaction but are still slightly lower than the industry average (74%), according to the latest Roy Morgan Internet Service Provider Customer Satisfaction Report.
The satisfaction gap between Industry Funds and the Big 6 Retail Superannuation Funds has narrowed due to the improvements being seen by the Retail Funds since December 2010. Industry Funds (53.1%) continue to lead the Big 6 Retail Funds (49.6%) by 3.5% in the six months to June 2011, however this is a marked improvement by the Retail Funds which trailed the Industry Funds by 5.8% in the six months to December 2010. These are the latest findings from the Roy Morgan Research “Superannuation Satisfaction Report”, which is based on interviews with over 30,000 superannuation members per annum.
The latest Roy Morgan Single Source research on bottled water including Cool Ridge, Frantelle, Mount Franklin, Pump, You’ll Love Coles and other brands, showed consumption of bottled water is on the decline. In the year to March 2011, 15% of the Australian population consumed bottled water in an average week compared to 19% in March 2006.
The latest Roy Morgan Research reveals that 80% of toothbrush users brush more often with a manual toothbrush, 17% opt for a battery or electric powered model most often, with 3% using both. Colgate dominates the manual toothbrush segment while Oral B leads the battery operated/electric toothbrush segment.

Roy Morgan Research provides the industry currency in readership figures. It is the most influential survey on newspaper and magazine readership in Australia and ensures selection of the most appropriate publications to reach Population 14+ markets.

The Internet is the media channel considered the most reliable source for business news by the majority of Australian businesses. National newspapers rank second followed by television according to the latest Roy Morgan Business Single Source survey – a nationwide survey of 13,381 businesses.
Australian businesses expect new media (Internet, Mobile Phones and Social Media) to be more important in their media spend in the coming year, and traditional media to be less important, according to the latest Roy Morgan Business Single Source survey - a nation-wide survey of 13,381 businesses.
In the six months to May 2011, Telstra recorded its third consecutive increase in customer satisfaction. They have gained 2% since February 2011, with 65% of customers currently being either ‘Very’ or ‘Fairly’ satisfied.
There are currently an estimated 14.9 million drivers on Australian roads today. Approximately 8.7 million of these drivers are in cars from Asian owned brands, an increase of almost 22% over the last 5 years. With more than half of all cars on Australian roads originating in Asia, Lexus and Honda have the highest portion of satisfied drivers; according to the March Roy Morgan Automotive Currency Report.
Crowne Plaza continues to hold the top position for customer satisfaction, however competition remains tight. The Roy Morgan Research Hotel Customer Satisfaction Report measures twenty-seven accommodation providers, with the latest data showing the average satisfaction for all Hotels and Resorts is 79% for the year ending May 2011.
A total of 84% of domestic Qantas customers were ‘very’ or ‘fairly’ satisfied for the 12 months to May 2011, up from 82% for the 12 months to June 2010. Qantaslink was at 81% satisfaction for the year ended May 2011, with Virgin Australia slightly behind at 80%, according to the latest Roy Morgan Airline Customer Satisfaction Report.
Consumer satisfaction with the big four banks continued its upward trend in June with a 1.2% point increase over May to reach 74.8%, the second highest level achieved over the last 15 years. Business Bank Customers, on the other hand, are well behind with only 61.6% satisfied and over 200,000 being either ‘fairly’ or ‘very’ dissatisfied with their bank. These are the latest findings from the June Roy Morgan Research Consumer and Business Banking Satisfaction Reports.
Australians who obtain their superannuation through one of the “Big 6” planning groups continue to be confused about their planners independence. This confusion is particularly apparent where the branding is different to that of the owner, such as Hillross which is part of the AMP Group, or Garvan which is owned by NAB/MLC. These are just some of the findings from the Roy Morgan Research Superannuation & Wealth Management in Australia report.
There are currently an estimated 14.9 million drivers on Australian roads today. Approximately 1 million of these drivers are in European cars, an increase of 45% over the last 5 years. With so many more people driving European owned makes it is interesting to see that Volvo and Renault drivers are the most satisfied with their current vehicles; according to the March Roy Morgan Automotive Currency report.
Although expenditure on poker machines has declined since 2002 it still represents more than half of the total expenditure by Australians on gambling. Australians spent $12.3 billion dollars on poker machines in the 12 months to March 2011, down from $14.0 billion in the twelve months to December 2002.
In the latest customer satisfaction for electrical stores, Retravision fell slightly behind The Good Guys but is still ahead of Betta Electrical according to the Roy Morgan Retail Satisfaction Report for March 2011.
Around 12.5 million (67%) Australians 14 years or older intend to take at least one holiday in the next 12 months, according to the latest Roy Morgan Research Holiday Tracking Survey conducted in the three months to May 2011.
A total of 83% of domestic Qantas customers were ‘very’ or ‘fairly’ satisfied for the year ending April 2011, ahead of Virgin Blue (renamed in May as Virgin Australia) at 80%, according to the latest Roy Morgan Airline Customer Satisfaction Report.
Crowne Plaza holds the top position for customer satisfaction, however competition continues to be tight. The Roy Morgan Research Hotel Customer Satisfaction Survey measures twenty-seven accommodation providers, with the latest data showing the average satisfaction for all Hotels and Resorts is 79% for the year ending April 2011.
Autobarn reaffirmed their lead over Repco and Supercheap Auto for satisfying more of their customers in the 12 months to March 2011, holding onto the top position in the Auto stores category according to the Roy Morgan Retail Customer Satisfaction Report.
Crowne Plaza and Mantra continue to hold the top positions for customer satisfaction. The Roy Morgan Research Hotel Customer Satisfaction Survey measures twenty-seven accommodation providers, with the latest data showing the average satisfaction for all Hotels and Resorts is 79% for the year ending March 2011.
Amcal now ranks equal first with Chemist Warehouse and Priceline Pharmacy with 90% of their customers satisfied according to the March 2011 Roy Morgan Retail Satisfaction report for Australia.
When purchasing alcohol, ‘good value’ is an important factor among alcohol buyers, followed by proximity (‘close to home’), ‘good range’ and ‘has all the brands I want.’ For younger buyers (aged 18-34) these factors are even more important - according to the latest Roy Morgan consumer poll data.
Over 7.5 million Australians who have superannuation (66%) have not started planning for retirement, including over 1 million in the critical pre-retirement (50-64) age group. This combined with the fact that knowledge of superannuation is fairly poor, with only 46% of those with superannuation regarding themselves as “Very Knowledgeable” or “Fairly Knowledgeable” about the subject, presents a problem to wealth managers and the Government to get people more involved in planning for their own retirement. These are some of the latest findings from the Roy Morgan Research Retirement Planning Report which has just been released.
According to the latest Roy Morgan Research data, in the six months to April 2011 Virgin recovered from its recent decline in customer satisfaction, with 79% of its customers being either “Very” or “Fairly” satisfied, up from 76% in the previous period.
In the six months to April 2011, dodo (68%) continued to show improvement, up a further 2% from the previous period ending March 2011, and up 9% from the period ending October 2010.
Consistent customer satisfaction results at Coles, along with lower satisfaction from Aldi, IGA and Woolworths customers, have placed Coles in a stronger position in overall customer satisfaction according to the April release of the Roy Morgan supermarket satisfaction report.
70% (12.9 million) of Australians 14 years or older intend to take at least one holiday in the next 12 months. The media types these holiday intenders consider most useful in deciding travel and accommodation are the internet (62%), followed by newspapers (13%), magazines (8%), yellow pages (5%), and catalogues and television (4% each), according to the latest Roy Morgan Research Holiday Tracking Survey conducted in the three months to March 2011.
The gender disparity between university degree holders in New Zealand was non-existent as of December 2010, according to the New Zealand State of the Nation report – a major study of New Zealanders by Roy Morgan Research spanning over ten years and 120,000 interviews.
This release is an update to May 2011 of the Roy Morgan Business Survey.

Customers of the Big Six Retail Funds are less satisfied with the investment performance of their superannuation than Industry Fund members. In the six months to March 2011, 52.1% of industry fund members were satisfied with the investment performance of their super, while only 46.8% of members of the Big Six Retail Funds (the big four banks, AXA and AMP) were satisfied. These are the latest results from the Roy Morgan Research Superannuation Satisfaction Report.

83% of Qantas customers were “very” or “fairly” satisfied with the airline’s domestic services as at the year ended March 2011; holding steady on the previous month.
Satisfaction levels for Aldi customers have dropped for a second month in a row according to the March 2011 Roy Morgan Supermarket Satisfaction report. In the same report, results for Coles and Woolworths reveal both supermarkets up marginally in satisfaction by their customers, whilst IGA remained unchanged.
The Reject Shop ranked number one for bargain stores in customer satisfaction for the 12 months to March 2011, according to the latest data released in the Roy Morgan Retail Satisfaction Report.
Crowne Plaza, Mantra and Westin narrowly lead over their 24 competitors in the February 2011 Roy Morgan Research Hotel Customer Satisfaction Survey. According to the latest survey findings the average satisfaction for all hotels and resorts is 79%.
Travel agents have recently shown a slight increase as a channel for booking an overseas holiday after declining in popularity since 2007. According to the latest Roy Morgan Travel Agents Monitor for the twelve months to March 2011, 55% of Australians used a travel agent to book their last overseas holiday or leisure trip, up from 53% in December 2010, but still well down on 71% in June 2007. The increase in use of travel agents has come at the expense of direct bookings of accommodation and bookings through tour operators.
Mitre 10 for the first time in four years leads in customer satisfaction for hardware stores. The March 2011 results show they narrowly lead over their nearest competitor Bunnings, according to the latest data released in the Roy Morgan Retail Satisfaction Report.
In the 12 months to December 2010, an average of 22% of Australians were asked for advice on health and nutrition information by family and friends. Also, an average of 22% asked family and friends for advice on health and nutrition information, according to the latest Roy Morgan Research Health Monitor.
For the first time ever, more Australians are using internet banking than visiting a bank branch, according to the Roy Morgan State of the Nation report - a major study of Australians spanning well over a decade with almost a million interviews.
There are nearly 11 million people in Australia who are in paid employment of which 28% plan to change organisations in the next 12 months. Men are more likely than women to be considering changing organisation.
In the six months to February 2011, overall customer satisfaction with Mobile phone providers dipped 1% point with 69% of Australians aged 14+ being ”Very” or “Fairly” satisfied.
Over 9.6 million Australians (53% of the population aged 14+) consume chocolate bars in an average 4 week period, according to the latest Roy Morgan Research findings. Chocolate bar consumers are more likely to be female and aged 14-24 years.
12.9 million (70%) of Australians 14 years or older intend to take at least one holiday in the next 12 months, according to the latest Roy Morgan Research Holiday Tracking Survey conducted in the three months to February 2011.
The Roy Morgan February Supermarket Satisfaction Report reveals an underwhelming month of satisfaction results at all four of the major supermarkets – none showing an increase. Aldi’s impressive run of recent increases in customer satisfaction was put on hold and Woolworth’s satisfaction has stabilised after three consecutive months of decline. However both Coles and IGA lost ground after their recent notable satisfaction gains.
With automotive implications from the Japanese disaster yet to be determined, the latest Roy Morgan Automotive Leading Indicators Report shows long term car buying intention is down in March. An estimated 2,115,000 Australians intend to buy a new car in the next 4 years (excluding Fleet, Government and Rental Buyers). This is down on the February 2011 figure of 2,217,000, but remains 52,000 vehicles above the long term average2; according to the latest Roy Morgan Leading Indicators Report for March 2011.
Overall customer satisfaction with Internet service providers continued to remain steady with 73% of Australians aged 14+ being ”Very” or “Fairly” satisfied for the six months to February 2011.  However, during this period there were a number of changes amongst the providers.
The latest Roy Morgan Airline Satisfaction Report shows 83% of Qantas customers were “very” or “fairly” satisfied with the airline’s domestic services as at the year ended February 2011, enabling Qantas to maintain its hold on the number one position.
Over 10 million Australians (84% of household grocery buyers) purchase dishwashing liquid in an average year according to the latest Roy Morgan Research findings.
According to the latest Roy Morgan Research Business Survey results, the outlook for major media as a reliable source of business news for Australian businesses remains strong. In the same survey businesses also share their thoughts on the importance of each media in the marketing mix for the next 12 months.
The highly successful launch of Cleo magazine in 1972 saw its readership rapidly pass the million people mark.  Almost 40 years later this was reprised in a different medium, with a reported 1.295 million people watching Sunday night’s ABC TV story of Cleo’s launch (Paper Giants: the Birth of Cleo) followed by 1.344 million for Monday night’s finale.
When booking accommodation directly, the Internet has overtaken the telephone as the method of choice for Australian holiday/leisure travellers 14+.
In the six months to January 2011, on average 7 in 10 customers were either “Very” or “Fairly” satisfied with their mobile phone service provider; this represents a decrease of 1% point from the previous month.
A declining percentage of Australians gambled in 2010 according to the latest Roy Morgan data. In 2010, 60% of Australians 18+ (an estimated 10.3 million) have gambled in an average three month period, down from 64% in 2009, and 72% in 2002.
Life be ‘Inside’ it | 12/04/2011
Traditional Australian pastimes of entertaining friends and enjoying the outdoors have now been surpassed by the household computer, according to the Roy Morgan State of the Nation report, a major study of Australians spanning over a decade with almost a million interviews.
In the six months to January 2011, overall customer satisfaction with Internet service providers remained steady at 73% of Australians aged 14+ being ”Very” or “Fairly” satisfied.
Chemist Warehouse and Priceline Pharmacy both lead customer satisfaction with 90% in the 12 months to December 2010, according to the latest data released in the Roy Morgan Retail Satisfaction Report.
Mantra and Crowne Plaza continue to narrowly lead over their 25 competitors in the Roy Morgan Research Hotel Customer Satisfaction Survey. According to the latest Roy Morgan Research data the average satisfaction for all Hotels and Resorts is 79%, with 13 hotels and resorts above and 14 hotels and resorts below this average.
12.9 million (70%) of Australians 14 years or older intend to take at least one holiday in the next 12 months, according to the latest Roy Morgan Research Holiday Tracking Survey conducted in November 2010 to January 2011.
Overall customer satisfaction at Aldi increased to 95% according to the Roy Morgan Supermarket satisfaction report for January 2011. This now places Aldi comfortably ahead of nearest rival IGA by five percentage points.
There are nearly 2 million people in New Zealand who are in paid employment. Of these people, men are more likely than women to be considering changing organisation.
An estimated 11,646,000 Australians have superannuation. This represents 64% of Australians aged 14+ (78% of the working aged population: 18-64). For those Australians with superannuation, superannuation is by far the largest anticipated source of retirement income (50%) followed by the age pension (19%), real estate investments (16%) and investments and savings (13%).
Virgin Blue’s international airline V Australia, has overtaken Air New Zealand and Singapore Airlines in customer satisfaction, with 91% of its customers ‘very’ or ‘fairly’ satisfied for the 12 months to January 2011.
Australians now say Internet is the most useful media for information about Health, Wellbeing and Fitness products. Magazines and newspapers more valued amongst the older population, according to Roy Morgan Health MAP, a major new study of Australian Health, Wellbeing and Fitness spanning some  5 years and over 100, 000 interviews.
With an impressive 88% of their customers being satisfied with The Athlete’s Foot, they have outperformed all sports stores measured in the 12 months to December 2010 Roy Morgan Retail Satisfaction report for Australia.
An estimated 2,308,000 Australians intend to buy a new car in the next 4 years (excluding Fleet, Government and Rental Buyers). This is well up on the December 2010 figure and misses the peak monthly result recorded in July 2008 by only 22,000 cars. The result is also ahead of the long-term average2 of 2,069,000 according to the latest Roy Morgan Leading Indicators Report for January 2011.
According to the latest Roy Morgan Internet Monitor, 72% of Australians aged 14+ visited a Search website and 72% visited a Portal in the period October - December 2010. The top website visited was Google Search with 71% of Australians 14+ saying they had visited it in the previous 4 week period. Facebook was in second place with 42%.
The number of Australian adults classified within an acceptable weight range continues to decrease, according to the Roy Morgan State of the Nation report – a major study of Australians spanning well over a decade with almost a million interviews.
Over the year to December 2010, 15.4 million Australians bought milk. As the “milk war” between Woolworths and Coles hots up, data from Roy Morgan Research illustrates the market power of home brand products.
Over 9.5 million Australians (53% of the population) purchase margarine or butter in an average month according to the latest Roy Morgan Research findings.
Detailed below are readership results from the Roy Morgan Young Australians Survey, covering the period January – December 2010. The sample for this release is 3,372. Readership results from the January – December 2009 Young Australians Survey are included for comparison.
Newspaper readership varies by day of week for the major metro dailies with weekend newspapers attracting higher audience numbers than weekday newspapers.
Over 15 million Australians (84% of the population aged 14+) used deodorant last year (in 2010) according to the latest Roy Morgan Research findings.
In the six months to December 2010, 84 % of Virgin Mobile customers, and 80% of 3 customers were either “Very” or “Fairly” satisfied with their mobile phone service providers. 3 increased their satisfaction rating by 2% pts from the previous 6 months to November 2010, whilst Virgin Mobile remained steady.
In the year ending June 2010, 88% of Young Australians aged 6 to 13 used the internet. In the last 4 weeks playing online games was the number one Internet pastime for Young Australians, with 64% of boys and 54% of girls using the internet for this purpose.
Garages and workshops have a commanding share of total customers for servicing and repairs, with an estimated 2 million (35%), while dealers have a total of 1.5 million customers (26%) in the year to November 2010. Garages and workshops have the highest level of satisfaction, at 90%, for those drivers 18+ who have had their vehicle serviced or repaired in the last 3 months and increasingly drivers are choosing them over dealers for servicing.
Customers of Qantas’ domestic services are the most satisfied for the 12 months to December 2010, with 83% either “fairly” or “very” satisfied.
Crowne Plaza and Mantra lead over their 25 competitors in the Roy Morgan Research Hotel Customer Satisfaction Survey. According to the latest Roy Morgan Research data the average satisfaction for all Hotels and Resorts is 79%, with 15 hotels and resorts above and 12 hotels and resorts below this average.
12.6 million (68%) of Australians 14 years or older intend to take at least one holiday in the next 12 months, according to the latest Roy Morgan Research Holiday Tracking Survey conducted in October to December 2010. This is the lowest December quarter recorded since 2006.
Satisfaction of Aldi customers jumped in the December results, revealing a four year high in satisfaction. Aldi successfully retained its lead for the 2010 year end results, despite a reasonable gain in customer satisfaction for IGA. Coles and Woolworths experienced little change in satisfaction levels in the same period, leaving them trailing behind IGA.
The internet is clearly considered to be the most useful media when purchasing a new car and is also the fastest growing according to the latest Roy Morgan Automotive Currency Report. In addition, the internet has remained the fastest growing media for ten years, with 2010 maintaining the rate of growth.
There is little difference between the attitudes of boys’ and girls’ towards advertising and media except in relation to magazines and competitions.
More than half of all children aged 6 to 13 are the main decision maker when it comes to buying games (53%) and toys (53%).
Overall customer satisfaction with mobile phone service providers steadied in November 2010, with 71% of people aged 14+ saying they were satisfied with their mobile service provider. This is the same as last month, having grown from 68% in May 2010.
Overall customer satisfaction with internet service providers by Australian people aged 14+ increased marginally to 73% in the six months to November 2010, from 72% for the six months to May 2010.
An estimated 636,000 Australians intend to buy a new car in the next year (excluding Fleet, Government and Rental Buyers). This is the first decrease in short term intentions since August 2010, with levels remaining well above the short term average1 of 609,000, according to Roy Morgan Automotive Leading Indicators for December 2010.
Of the nine million Australians who have shopped on the Internet, Big Spenders on discretionary items like entertainment and travel are over-represented, according to the new Roy Morgan Internet Shopper Profile Report.
Customers of Air New Zealand and Singapore Airlines are the most satisfied international travellers (89%) for the 12 months to November 2010.
With the new year’s programming for 2011 hotting up, all eyes will again be on the battle of Australia’s top amateur chefs in Seven Network’s My Kitchen Rules and Network 10’s MasterChef.  Roy Morgan Research data provides a very interesting profile of each show’s audience from 2010 and there are identifiable differences in consumer habits of both programs.
Over 9.5 million Australians (76% of household grocery buyers) purchase laundry powders in an average year according to the latest Roy Morgan Research findings.
Aldi retain the number one spot by increasing their lead over nearest rival IGA in the November results for supermarket customer satisfaction. The report also revealed Coles and Woolworths positioned equally in satisfaction ranking behind IGA.
Children aged 6 to 13 spend more time watching television than on any other media with an average of 14.8 hours (14h:48m) spent per week.
The 5.6 million people who watch tennis on television are more likely than the general population to be high income earners according to the latest Roy Morgan Research findings.
Overall customer satisfaction with their internet provider in October 2010 has risen 1% point to 73% since May 2010. Telstra continues to close the gap to the industry average, decreasing from 8% to 4% below average.
12.8 million (69%) of Australians 14 years or older intend to take at least one holiday in the next 12 months, according to the latest Roy Morgan Research Holiday Tracking Survey conducted in September to November 2010.
Best & Less and Big W have overtaken David Jones to be in first place with 88% customer satisfaction for the department/ discount department store category.
In the 12 months to September 2010 6.6 million Australians (37%) bought vitamins, this figure has grown by 3% points, an increase of 776,000 over the last 3 years. The proportion of women who bought vitamins is higher than men, growing to 44%, compared to only 29% for men.
Crowne Plaza, Mantra and Hilton lead over their competitors. Tough competition in this market in the last 12 months has led to a considerable narrowing of the gap in the satisfaction ratings between hotels according to the latest Roy Morgan Research data.
Overall customer satisfaction with mobile service providers continues its upward trend and has increased to 71% in the six months to October 2010.
More Australians are choosing to buy online with half of the Australian population 14 years and over (approximately 9.1 million) having ever bought a product or service over the Internet in the 12 months to September 2010.
Over 7 million Australians (41% of the population) purchase instant coffee (not decaf) in an average month according to the latest Roy Morgan Research findings.
Women represent 45% of the estimated 2.0 million Australian drivers who today intend to purchase a car in the next 4 years, but have very different priorities when selecting a new car.
An estimated 665,000 Young Australians (29% of the Australian population 6-13 years) especially choose to watch Nickelodeon on Pay TV. According to the Roy Morgan Young Australian Survey, the second channel which Young Australians watch is the Disney Channel with 557,000 (25% of the Australian population 6-13 years).
Aldi maintain the top position in customer satisfaction in October 2010. IGA were not far behind after increasing by one percentage point on the previous month. Woolworths and Coles remained relatively stable in their satisfaction scores, with the ranking of the supermarkets unchanged according to latest Roy Morgan Supermarket Satisfaction Report for October 2010.
An estimated 709,000 Australians intend to buy a new car in the next year (excluding Fleet, Government and Rental Buyers). This is the best result since February 2008, and well above the short term average1 of 608,000, according to Roy Morgan Automotive Leading Indicators for November 2010.
Crowne Plaza has edged ahead of the competitors in terms of customer satisfaction – 88% of customers now satisfied or very satisfied, according to the latest Roy Morgan Research Hotel Satisfaction report. Hilton (87%), Mantra (86%), Marriot (85%) and Quest (84%) are all close behind.
In the three months to October 2010, 69% (12.8 million) of Australians 14 years or older intend to take at least one holiday in the next 12 months. This is down slightly on the October 2009 quarter result of 70% (12.4 million).
Four out of the five major mobile phone service providers have improved their customer satisfaction ratings in the six months to September 2010.
The Athlete’s Foot with 91% of customers satisfied or very satisfied and Williams the Shoemen (90%) are the clear market leaders in customer satisfaction and well above the average for shoe stores (85%).
Qantas customers are the most satisfied (82%) of all domestic airlines for the 12 months to October 2010, taking over from Regional Express (81%).
The Reject Shop have held on to the top position once again in the bargain store category for satisfying more of their customers, ahead of Crazy Clark’s and Sam’s Warehouse.
Borders once again lead the book store category for customer satisfaction, taking back the number one position from Dymocks, a position which they held for just one quarter.
Consideration for Diesel vehicles has grown consistently for the last two years, from 37% in the quarter to July 2008, to 46% for the quarter to August 2010.
A declining percentage of Australians are gambling according to the latest Roy Morgan data. For the 12 months to September 2010, 61% of Australians 18+ (an estimated 10.4 million) have gambled in the last three months, down from 64% in September 2009, and 72% in September 2003.
An estimated 685,000 Australians intend to buy a new car in the next year (excluding Fleet, Government and Rental Buyers). This is the best result since February 2008, and well above the short term average1 according to Roy Morgan Automotive Leading Indicators for October 2010.
Millions of Australians rely on a “Trusted Adviser” for advice on everything from cars and restaurants to mobile phones. For example over one in three (6.6 million) Australians aged 14+ are trusted advisers for eating out at restaurants.
Internode remains the market leader with customer satisfaction of 97% followed by iiNet at 90%. Overall customer satisfaction with Internet Service Providers has increased by 1% point to 73% in the six months to September 2010, compared to the six months to March 2010.
The industry average customer satisfaction for Mobile Service Providers increased to 70% in August 2010, from 69% in July. Virgin customers’ satisfaction (83%) remains well above the industry average (70%) and their nearest competitor (3, with 76%).
The Internet has become the most popular method* used by Australians to book a holiday.
In the 12 months from September 2009 to September 2010, the TSB Bank showed the biggest improvement in customer satisfaction of all New Zealand banks (+5.3% points) to increase its clear market leadership with 91.8% customer satisfaction. In the same period the National Bank improved by 4.6% points (to 83.3%) to be the best of the major banks.
Approximately 3.7 million Australians (21%) would like to take a holiday in Asia in the next two years, up from 19% for the 12 months to September 2009, and 15% in the 12 months to September 2001. Although Asia has shown long-term growth in preference, Europe is still the most preferred overseas holiday destination with 27% of Australians saying they would like to take a holiday there, up slightly from 26% for the 12 months to September 2009.
Autobarn held the top position in September and increased their lead over Repco and Supercheap Auto for satisfying more of their customers in the 12 months to September 2010, according to the Roy Morgan Retail Customer Satisfaction report in the Auto stores category.
For the first time in five years, consumer intentions for Sports Utility Vehicles (SUVs) have eclipsed those for small cars according to the August 2010 Roy Morgan Research New Buyer Intention report. The increase has been driven by intentions for existing major models, with the Toyota Prado, Ford Territory and Subaru Outback having the greatest growth.
Internode (95%) and iiNet (91%) top the latest Roy Morgan customer satisfaction rankings for Internet Service Providers (ISPs).
The latest development for Facebook is the release of Project Titan, their new internet messaging platform. It has been described as a system that combines SMS, chat, e-mail, Facebook IM, etc. in one place (that is, within Facebook).
Football in all it’s forms remains one of the highest viewing areas on television, these audiences are critical to delivering rights revenue for each code from the Free To Air (FTA) and Pay TV operators.
Australians continue to desert the traditional large family car in droves, according to a new buyer intentions report from Roy Morgan Research.
Hilton and Crowne Plaza have edged ahead of their competitors in terms of customer satisfaction ratings.  Mantra, Marriot and the Intercontinental are close behind. The customer satisfaction rating of the Intercontinental has steadily declined since February 2010, and has now reached its lowest level in over two years (84.5%).
Customers of international airlines Air New Zealand (88.6%) and Singapore Airlines (88.5%) continue to be the most satisfied. V Australia has increased its rating from 84.4% in the 12 months to June 2010 to 86.4% in the 12 months to September 2010 to place it in clear third position.
Aldi maintain the top position in customer satisfaction in September 2010 and continue to recover from their lowest ever recorded result two months prior. IGA were not far behind after increasing by almost five percentage points in 6 months. Woolworths and Coles recorded marginal drops in their satisfaction scores, now ranking them third and forth respectively according to latest Roy Morgan Supermarket Satisfaction Report for September 2010.
Well over half of adult Australians are either overweight or obese and both groups are trending upwards. An estimated 5.6 million (34%) of Australians aged 18 plus are overweight, with a body mass index (BMI) between 25 and 30. A further 25% (estimated to be 4.3 million people) are obese, with BMI’s over 30. This is up by a million, representing a 3% point increase in the incidence of obesity over the past decade.
Approximately 12.9 million Australians (70.4%) intend to take at least one holiday in the next 12 months. This is up on the September 2009 quarter result of 69.4% (12.3 million) and also up from the August 2010 quarter result of 70.0% (12.8 million).
The portability of radio and its great ability to reach people in their workplaces gives this media a unique opportunity to target hard to reach professions.
With a lead over nearest rival Bunnings of almost 3% points, Home Hardware was the top hardware store for customer satisfaction, according to the latest data released in the Roy Morgan Retail Satisfaction Report for the 12 months to June 2010.
An estimated 615,000 Australians intend to buy a new car in the next year (excluding Fleet, Government and Rental Buyers). This is up strongly on the August 2010 figure of 519,000, and back up above the short-term average* for the first time in three months, according to the Roy Morgan Automotive Leading Indicators for September 2010.
The July 2010 Roy Morgan New Zealand Banking Customer Satisfaction Survey shows a small decline in customer satisfaction levels for the big five banks compared to June, which goes against the improving trend in the last 12 months.
In the latest Roy Morgan Research Holiday Tracking Survey for the August 2010 quarter 70.0% (12.8 million) of Australians 14 years or older, intend to take at least one holiday in the next 12 months. This is up on the August 2009 quarter result of 68.9% (12.2 million) but no real change from the July 2010 quarter result of 70.1% (12.7 million).
According to the latest Roy Morgan Airline Satisfaction data for the 12 months to August 2010, Regional Express (REX) continues to maintain the highest customer satisfaction rating of 82.1%, but Qantaslink (82.0%) and Qantas (81.7%) have gained ground and the top three now have less than one percentage point separating them.
According to the latest Roy Morgan Research Hotel Satisfaction data, Sofitel has replaced the Marriott as the leading hotel brand in terms of customer satisfaction ratings. The Marriott moved into fourth position behind Crowne Plaza and Westin. The Intercontinental, the previous long term leader in hotel satisfaction, has fallen out of the top five and is now at the lowest level in two years (86.8%).
This Sunday, the Roosters play the Dragons in the 2010 NRL Grand Final. Special Roy Morgan Research available on NRL Supporters reveals that despite matching up for the big game there are major differences between the two supporter groups.
According to the June 2010 Roy Morgan Automotive Currency Report Subaru drivers recorded the highest level of satisfaction (93.7%) of the top 10 manufacturers. Honda drivers are the next most satisfied (92.7%) closely followed by top placed local manufacturer Toyota (92.4%).
The latest Roy Morgan Supermarket Satisfaction Report for August shows Aldi remains in top place with IGA and Woolworths both vying for second position. Woolworths continued to gain ground, increasing satisfaction levels by 2.9% points in the last 4 months. Aldi performed the strongest in August, recovering from their lowest ever recorded satisfaction level in July. Both Coles and IGA recorded marginal drops in their satisfaction scores.
The latest data released in the Roy Morgan Retail Satisfaction Report for the 12 months to June 2010 reveals that Chemist Warehouse was the number one chemist for customer satisfaction, followed by My Chemist and Terry White.
The latest data released in the Roy Morgan Retail Satisfaction Report for the 12 months to June 2010, reveals Ikea with the highest level of customer satisfaction of furniture stores, just ahead of Harvey Norman.
According to the Roy Morgan Automotive Leading Indicators for August 2010, an estimated 2,117,000 Australians intend to buy a new car in the next 4 years (excluding Fleet, Government and Rental Buyers). This is marginally down on the July 2010 figure of 2,189,000, but remains comfortably above the long-term average* of 2,053,000.
According to the June 2010 Roy Morgan Automotive Currency Report, Ford (74.8%) has the highest advertising recall amongst the 2 million plus long-term new car buying intenders*, closely followed by local rivals Holden (72.9%) and Toyota (70.7%).
According to the Roy Morgan Retail Customer Satisfaction report for the 12 months to June 2010, Autobarn customers were the most satisfied in the car accessories and car care products stores category.
This Saturday, St. Kilda play Collingwood in the 2010 AFL Grand Final. Special Roy Morgan Research available on AFL Supporters reveals that despite matching up for Australian sport’s biggest annual game — there are several differences between the two sets of supporters in this year’s AFL Grand Final.
According to the latest Roy Morgan Research Health Monitor, the incidence of lifestyle related conditions including high blood pressure and cholesterol, along with chronic illnesses such as diabetes, cardiovascular disease, angina, heart attack and stroke is significantly higher amongst residents of country Australia than amongst city dwellers.
The June 2010 Roy Morgan Retail Satisfaction report for Australia reveals the Australian Geographic Shop as the top non food retailer in terms of satisfaction, with 91.5% of its customers satisfied. Both Dymocks and JB Hi-Fi had the second highest score with 90.4%.
In the 12 months to June 2010, buying online now accounts for 12% of all sales of CDs DVDs and HiFi accessories, just ahead of Books where 11% of all consumer dollars on Books are spent online rather than in-store.
The latest Roy Morgan Games Console data shows that 19% of New Zealanders aged 14+ (651,000 people) live in a household that owns a handheld games console. Sony PSP dominates with 10% (352,000 people) of New Zealanders having a PSP in their household. Nintendo DS follows with 7% (227,000 people).
According to the latest Roy Morgan Automotive Monitor, 2.7 million Australian drivers (18.5%) have been involved in an accident in the last five years.
In the latest Roy Morgan Research Holiday Tracking Survey for the July 2010 quarter 70.1% (12.7 million) of Australians 14 years or older, intend to take at least one holiday in the next 12 months. This is up on both the June 2010 quarter result of 69.0% (12.5 million) and the July 2009 quarter result of 67.5% (12.0 million).
According to the June 2010 Roy Morgan Travel Agent Brand Health and Holiday Booking Trends Report, the Internet (38.2%) has become the most popular source of information* used by Australians to help choose their overseas holiday destination.
According to the latest Roy Morgan Airline Satisfaction data for the 12 months to July 2010, Air New Zealand continues to maintain its high customer satisfaction rating of 90%, with Singapore Airlines also at 90% and now sharing the lead.
According to the latest Roy Morgan Research Hotel Satisfaction data the Marriott has maintained a very slim lead over its main ‘top-end’ competitors. Tough competition in this market in the last 12 months has lead to a considerable narrowing of the gap in the satisfaction ratings between hotels.
The latest Roy Morgan Supermarket Satisfaction Report for July shows both Woolworths and IGA closing in on Aldi’s top spot in supermarket satisfaction. With IGA increasing by 3.6% points in the last 4 months, and Woolworths up 2.5% points in 3 months, both supermarkets are performing strongly. Aldi remained relatively stable for a second month, whilst Coles dropped to last position despite only marginal change for July.
The June 2010 Roy Morgan New Zealand Banking Customer Satisfaction Survey reveals positive shifts in the overall satisfaction levels for most banks. TSB retains it’s position as having the highest satisfaction levels, despite recent declines.
Over the past decade, the proportion of Australians who have paid for alternative health services has increased from 7.2% to 9.5% and the trend is rising. This represents an increase of 583,000 people, from an estimated 1,110,000 in the year to March 2001 to 1,693,000 in the year to March 2010.
According to the Roy Morgan Automotive Leading Indicators for July 2010, an estimated 557,000 Australians intend to buy a new car in the next 12 months (excluding Fleet, Government and Rental Buyers). This is down on the June 2010 figure of 600,000 and well below the long term average of 607,000*.

The latest Roy Morgan Mobile Phone Monitor has shown that in the 6 months to June 2010 Virgin continued to set the pace with 78.8% of their customers either ‘very’ or ‘fairly’ satisfied with their overall service, followed by Vodafone (73.9%) and 3 (73.5%).

The latest Roy Morgan Supermarket Satisfaction Report for June reveals that Aldi have dropped in overall customer satisfaction, for a second consecutive month, bringing the four supermarkets to the closest margin in over five years. Coles and Woolworths both improved, whilst IGA remained relatively unchanged.
The latest Roy Morgan Games Console data shows that 18.7% of New Zealanders aged 14+ (649,000 people) live in a household with a next generation games console.  PlayStation 3 leads with 7.9% of New Zealanders (275,000) having one in their household. Xbox 360 has 7.6% (264,000) while Wii has 6.5% of New Zealanders (223, 000).
According to the latest data from the Roy Morgan Mobile Phone Monitor, when it comes to discretionary expenditure iPhone and BlackBerry users are ‘big spenders’. ‘Big Spenders’ comprise the top third of the population in terms of discretionary spending, ie money spent after purchase of basic necessities (67.4% of iPhone users and 74.6% of Blackberry users are big spenders).
In the latest Roy Morgan Research Holiday Tracking Survey for the June 2010 quarter, 69.0% (12.5 million), of Australians 14 years or older, intend to take at least one holiday in the next 12 months. This is up on both the June 2009 quarter result of 67.1% (11.9 million) and the June 2008 quarter result of 65.5% (11.4 million).
The latest data released in the Roy Morgan Retail Satisfaction Report reveals Dymocks just ahead of Borders for customer satisfaction of book stores for the 12 months to June 2010.
According to the latest Roy Morgan Research Health Monitor, the four years to March 2010, have shown a 3% point reduction in the incidence of smoking (estimated as 260,000 fewer smokers aged 18 plus)down to a level of 17% of the overall population (an estimated 2,860,000 smokers).
Marriott has replaced Intercontinental as the leading hotel brand in terms of customer satisfaction ratings, according to the latest Roy Morgan Research Hotel Satisfaction data. Satisfaction for Intercontinental has fallen to its lowest level in the last four years, and it is now third behind Marriott and Crowne Plaza.
Regional Express (REX) has rated highest in terms of domestic airline customer satisfaction, followed closely by Qantas, according to the latest Roy Morgan Research Airline Satisfaction data.
According to the latest Roy Morgan Internet Satisfaction data, Internode (93.4%) is still the top performer for customer satisfaction while iiNet (89.9%) appears to be closing the gap from 5.6% points in the 6 months to April 2010 to 3.5% points in the 6 months to May 2010.
According to the Roy Morgan Automotive Leading Indicators for June 2010, the number of Australians intending to buy a new car in the next four years is 2,190,000. This is up on the May 2010 figure of 2,073,000 and well above the long term average of 2,052,000*.
The latest data released in the Roy Morgan Retail Satisfaction Report for the 12 months to March 2010 reveals Jacqui E has the highest customer satisfaction of all the clothing stores.
In the 6 months to May 2010, Roy Morgan Research Data have shown Virgin maintains a lead at 79.2% when it comes to customer satisfaction, with 3 and Vodafone vying for second place (73.6% and 74% respectively).
The latest retail customer satisfaction report in Australia reveals that The Athlete’s Foot still leads in the shoe store category (87.7%) in the 12 months to March 2010.
While Australians as a whole still spend more time viewing television than consuming other media, it is a very different story when looked at by different ‘Generations’ .1 Time spent on the Internet for both Generation Y and Z is now at a level that is comparable to television.
An estimated 13% of Australians (2.25 million) have participated in some type of online activity using their mobile phone in an average four week period, up from 8% in 2008, according to the latest Roy Morgan Research data.
Internet betting is becoming more popular according to the latest Roy Morgan Research Single Source data.  For the twelve months to March 2010, 1.5% of Australians 18+ (an estimated 250,000) say they usually bet via the Internet, up from 0.5% in the twelve months to December 2002.
The latest data released in the Roy Morgan Retail Satisfaction Report reveals Home Hardware as the top hardware store for customer satisfaction for the 12 months to March 2010, more than 3% points ahead of its nearest competitor Bunnings.
The latest retail customer satisfaction report in Australia reveals that Sports Power has emerged as the sports store with the highest percentage of satisfied customers at 85.9% in the 12 months to March 2010.
In the latest Roy Morgan Research Holiday Tracking Survey for the May 2010 quarter, 69.2%, an estimated 12.5 million Australians 14 years or older, intend to take at least one holiday in the next 12 months. This is up on both the May 2009 quarter result of 67.0% (11.8 million) and the May 2008 quarter result of 66.3% (11.5 million).
The latest Roy Morgan Supermarket Satisfaction Report for May reveals that IGA, for a second consecutive month, have increased their customer satisfaction level placing them ahead of Coles and Woolworths, despite a small improvement from Woolworths. The other two major players, Aldi and Coles, both had declines in customer satisfaction levels.
There are approximately 1.8 million drinkers in Australia who consume 22 or more glasses of alcohol in a 7 day period, which equates to 11% of the adult population. These heavy drinkers account for 51% of all alcohol volume consumed. These results came from the May 2010 Roy Morgan Liquor Consumption Report.
The latest Roy Morgan Supermarket report shows that, in an average 4 week period IGA has 4.15 million customers and Franklins has 542,000 customers. However almost a quarter (23%) of Franklins customers also shop at IGA in an average 4 week period, so the gain in customers for IGA will be 418,000 new customers.
The latest data released in the Roy Morgan Retail Satisfaction Report for the 12 months to March 2010 reveals David Jones and Myer top the customer satisfaction list of department/discount department stores.
Intercontinental Hotels has narrowly maintained its lead in customer satisfaction ratings, according to the latest Roy Morgan Research Single Source data. Mantra, Crowne Plaza, Marriott and Hilton have all closed the gap on Intercontinental and there is now less than a two percentage point gap between the top five hotels.
An estimated 29% of Australians (5.2 million) have participated in some type of online social media activity in an average four week period, according to the latest Roy Morgan Research data for the year ended March 2010.
The latest Roy Morgan Games Console data shows that 24% of Australians aged 14+ (4.3 million people) live in a household that owns a handheld game console. Nintendo DS dominates with 16% of Australians (2.7 million people) having a DS in their household. Sony PSP follows with 7% (1.3 million people).
The latest data released in the Roy Morgan Retail Satisfaction Report for the 12 months to March 2010 reveals The Reject Shop and Sam’s Warehouse top the customer satisfaction list of bargain stores.
Air New Zealand, Singapore Airlines, and Etihad Airlines retain the top three positions for satisfaction. Virgin Blue’s International Airline, V Australia, recorded an  increase in International Airline customer satisfaction to 83% ahead of Qantas at 80%. This means Qantas has dropped from seventh to eighth position, according to the latest Roy Morgan Research Airline Monitor.
According to the latest Roy Morgan AutoMAP, the majority of Australian drivers who would seriously consider buying a fully electric (plug-in) vehicle expect they will spend under $25,000 on their next car.
According to the latest Roy Morgan Research Banking Customer Satisfaction Report St George has taken a clear lead over the ANZ which is the best of the big four banks whilst Westpac is now in fifth place behind the NAB.
Last week, the Roy Morgan Reactor tested 9 FIFA World Cup advertiser television commercials. On the Reactor scale of 0-100, the highest score achieved for any commercial was 66.8 for Qantas.
The latest findings from Roy Morgan Research Charity monitor reveal 71%, an estimated 12.6 million, of Australians have donated to charity in the last 12 months.
An estimated 11.5 million (65% of the Australian population 14 years and over) attended the cinema in the last 12 months. According to the Roy Morgan Research cinema data an estimated 4.3 million (24%) Australians attended the James Cameron cinema blockbuster Avatar, ahead of Australia (2.5 million), Harry Potter and the Half Blood Prince (2.3 million) and Slumdog Millionaire (2.1 million).
In the 6 months to April 2010 Virgin again was the clear leader in mobile phone customer satisfaction with 80.6% of their customers either ‘fairly” or “very’ satisfied with their service, according to the latest Roy Morgan Research data.
According to the latest Roy Morgan Research Health Monitor in the 12 months to March 2010, 7% of Australian Women (638,000 women) reported Menopausal problems.
The latest Roy Morgan Games Console data shows that 24% of Australians aged 14+ (4.3 million people) live in a household with a next generation games console. Wii dominates with 16% of Australians (2.8 million people) having one in their household. Xbox 360 and PlayStation 3 follow with 8% (1.4 million people) and 6% (1.2 million people) respectively.
The latest Roy Morgan Retail Satisfaction report for Australia reveals the Women’s fashion clothing store Jacqui E as the top performer with 93.5% of its customers satisfied. Borders (92.3%) had the second highest score in satisfaction, closely followed by Dymocks (91.4%), Australian Geographic Shop, Priceline/Priceline Pharmacy, BNT – Bras and Things and Chemist Warehouse were all equal fourth on 90.7%.
According to the Roy Morgan Automotive Leading Indicators for May 2010, an estimated 658,000 Australians intend to buy a new car in the next 12 months (excluding Fleet, Government and Rental Buyers). This is up on the April 2010 figure of 598,000, and back above the long term average of (608,000*).
According to the March 2010 Roy Morgan Automotive Currency report, hybrid consideration is at its lowest point since mid 2006, with diesel near its highest recorded level.
An estimated 2.9 million (16.5%) Australians almost always or occasionally watch the FIFA World Cup on TV according to the Roy Morgan Research sports data.
The latest Roy Morgan Supermarket Satisfaction Report for April saw Aldi hit a 12 month high in customer satisfaction, which places them comfortably ahead of nearest rival Coles by 5.5% points.
A new study by Roy Morgan Research conducted in March 2010 shows 91% of Australians say that no single brand of TV is the best.
According to the Roy Morgan Alcohol MAP, consumption of alcohol in the adult population has been declining steadily for the last 5 years. The proportion of people who drink beer, wine or Ready To Drinks (RTDs) have all fallen; however the consumption of spirits has increased.
In the latest Roy Morgan Research Single Source data for the April 2010 quarter, 68.9%, an estimated 12.4 million Australians 14 years or older, intend to take at least one holiday in the next 12 months, up marginally on the April 2009 quarter result of 68.3% (12.0 million) and substantially up on the April 2008 quarter (67.8%).
Roy Morgan Research has been collecting information on household mail for five years and has found that in the year to December 2009 despite the prevalence of email communication and internet activities, more Australians aged 18 or older receive mail addressed to them (84% in an average 7 day period) than access email via the Internet (55% in an average 4 we9 period).
The latest results from the Roy Morgan Research banking survey for the 12 months to April 2010 shows that the big four banks are falling further behind the smaller ones in terms of their small business owner’s customer satisfaction. In addition, the satisfaction of this group with the big four is well below that of their other customers.
Patrons of Intercontinental hotels have a higher satisfaction rating than patrons of other hotel and resort brands, according to the latest Roy Morgan Research Single Source data.  For the year ended April 2010, 89.8% of Australians who stayed at an Intercontinental hotel were either ‘very’ or ‘fairly’ satisfied, followed by 88.3% for Marriott, 88.2% for Mantra and Crowne Plaza and 86.0% Sofitel.
In the latest Roy Morgan Research Mobile Phone Service Provider Satisfaction Report for March 2010, Virgin and Vodafone lead the way in customer satisfaction.
According to the latest Roy Morgan AutoMAP, people who are intending to buy a new car* view the internet as the most useful media for providing information when purchasing a new motor vehicle.
According to the Roy Morgan Automotive Leading Indicators for April 2010, an estimated 598,000 Australians intend to buy a new car in the next 12 months (excluding Fleet, Government and Rental Buyers). This is down sharply on the March 2010 figure of 670,000, and below the long term average of (607,000*), indicating that a string of recent interest rate rises is starting to have a marked effect on spending intention.
Regional Express (REX) has rated highest in terms of customer satisfaction; above major domestic carriers Qantas, Virgin Blue and Jetstar, according to the latest Roy Morgan Research Single Source data.
According to the latest Roy Morgan Research Banking Customer Satisfaction Report, NAB’s efforts to improve customer satisfaction through the reduction of many of it’s fees and it’s aggressive home loan pricing has shown very positive results over the last six months.
Melbourne now clearly leads the Gold Coast as the most preferred domestic holiday destination according to a recent study by Roy Morgan Research. A year ago the two cities were equally popular, but Melbourne’s popularity has been increasing over the past 12 months, whilst the Gold Coast’s has been decreasing.
A new report from Roy Morgan Research ‘Super and Wealth Management in Australia’ shows that consumers with superannuation are confused as to the ‘independence’ status of planners they used and often end up with products from the advisors parent company.
The December 2009 Roy Morgan Automotive Currency report found that, among the major companies, Subaru currently has the highest level of Brand Loyalty (63.1%), ahead of Toyota (58.9%), Mazda (57.5%) and Volkswagen (56.5%).
The majority of Generation Y have moved out of home according to a recent study by Roy Morgan Research.  In the 12 months to March 2010, only 25% of Gen Y now live with their parents (down from 51% five years ago), with 40% living with a partner, 27% in a shared household and 8% in some other arrangement. Additionally, 27% of Gen Y now have children.
According to the latest Roy Morgan Single Source data, iPhone users reported clearly the highest level of satisfaction with their handset compared to users of other brands.
According to the latest Roy Morgan Internet Satisfaction Report Internode and iiNet are still the clear market leaders for customer satisfaction.
The latest Roy Morgan Retail Satisfaction Report in New Zealand reveals Foot Locker (86.5%) leading in customer satisfaction for Shoe Stores narrowly ahead of Hannah’s for the 12 months to December 2009.
Qantas.com.au is the most popular travel website according to the latest Roy Morgan Research data, followed closely by virginblue.com.au and jetstar.com.au.
The latest retail customer satisfaction report for New Zealand reveals that Rebel Sport has emerged as the sports store with the highest percentage of satisfied customers at 82.0% (up 4.4% points from the 12 months to December ‘08) for the 12 months to December 2009.
Gen Y * is more likely than other generations to have taken at least one overseas holiday or leisure trip in the last 12 months, according to the latest Roy Morgan Research Single Source data.
A new study utilising the Roy Morgan Health Care Monitor has identified that insomnia is a serious health issue for women. There are approximately 2 million people in Australia who report suffering from insomnia, and women are more likely to be affected than men.
The latest Roy Morgan Supermarket Satisfaction Report for March revealed Coles is now almost 2 percentage points ahead of their nearest rival Woolworths — the largest margin Coles have been ahead in more than 5 years. Aldi remains on top for customer satisfaction, whilst IGA dropped to a 2 year low.
Patrons of Intercontinental hotels have a higher satisfaction rating than patrons of other hotel and resort brands, according to the latest Roy Morgan Research Single Source data.  For the year ended March 2010, 88.8% of Australians who stayed at an Intercontinental hotel were either ‘very’ or ‘fairly’ satisfied, followed by 87.5% for Mantra, 86.5% for Crowne Plaza, 86.0% for Marriott and 84.2% for Hilton.
For the March quarter 2010 an estimated 70.7% (12.7 million) Australians 14 years or older intend to take at least one holiday in the next 12 months, up on the March quarter 2009 result of 68.5% (12.1 million) according to the Roy Morgan Holiday Leading Indicators Report.
The latest report on Smoking Trends in Australia from 1979-2009 shows that there are now an estimated 2.9 million smokers of factory made cigarettes or 17.4% of Australian adults.

The December 2009 results from the latest Roy Morgan Liquor Retailing Report shows 1St Choice narrowly ahead of Dan Murphy’s in Customer Satisfaction for the first time since January 2009.

Qantas ranks seventh in terms of customer satisfaction with international flights, well behind Air New Zealand, Singapore Airlines and Emirates, according to the latest Roy Morgan Research Single Source data.
If NAB & AXA combined they would represent 8.5% of the funds management market, almost identical to AMP/AXA at 8.2%, according to a special analysis of Roy Morgan funds management data.
The February 2010 Roy Morgan New Zealand Banking Customer Satisfaction Survey reveals an improvement over the last quarter in the overall satisfaction levels reported by customers of the five major banks.  Despite the improvement they lost ground over the last 12 months to TSB Bank which is the clear market leader.
According to the Roy Morgan Automotive Leading Indicators for March 2010 an estimated 670,000 Australians intend to buy a new car in the next 12 months (excluding Fleet, Government and Rental Buyers). This is up strongly on the February 2010 figure of 488,000, above the long term average (608,000*) and represents the strongest figure since August 2008 (678,000).
The latest Roy Morgan Supermarket Satisfaction Report for February saw Woolworths drop for the fourth month in a row, whilst satisfaction at Aldi weakened by half a percentage point. Coles, despite dropping marginally, held the second position for supermarket satisfaction, followed by IGA who showed a small increase in the February result.
The most recent Roy Morgan Retail Satisfaction Report in New Zealand for the 12 months to December 2009 reveals the average customer satisfaction for Electrical Stores at 83.3% is just marginally below the average for non-food retailers in New Zealand and that all the Major Electrical Stores have similar scores.
In the six months to January 2010, Virgin continued to lead mobile phone customer satisfaction, with 80.2% of customers being “very” or “fairly” satisfied with their service, followed by Vodafone (75.7%), slightly ahead of 3 Mobile (75.2%) for the first time in the survey period. The overall industry satisfaction has remained relatively stable at 67.9%.
Recent data released in the Roy Morgan Retail Satisfaction Report in New Zealand reveals Bunnings (with 88.5% of its customers satisfied) as the top hardware store for customer satisfaction for the 12 months to December 2009. Followed by Hammer Hardware (85.7%), Mitre 10 (85.6%) and PlaceMakers (83.3%).
According to the Roy Morgan Automotive Leading Indicators for February 2010 an estimated 488,000 Australians intend to buy a new car in the next 12 months (excluding Fleet, Government and Rental Buyers). This is down on the January 2010 figure of 537,000 and below the long term average.
A new study utilising the Roy Morgan Health Care Monitor has identified that food allergies are more prevalent then previously thought. There are approximately 836,000 people in Australia who report suffering from food allergies, and women are more likely to be affected than men.
Patrons of Intercontinental hotels have a higher satisfaction rating than patrons of other hotel and resort brands, according to the latest Roy Morgan Research Single Source data. For the year ended February 2010, 91.1% of Australians who stayed at an Intercontinental hotel were either ‘very’ or ‘fairly’ satisfied, followed by 87.8% for Mantra, 86.6% for Crowne Plaza, 86.6% for Marriott and 85.4% for Sofitel.
During the 12 months to February 2010 Roy Morgan Research conducted over 3,000 face to face interviews with small business owners which showed that the big 4 banks have improved marginally in terms of their customer satisfaction (+ 0.3% points to 63.8% at February 2010) but still have a long way to close the gap to their smaller competitors, with the average satisfaction rating amongst banks other than the big four at 76.7%.
The latest Roy Morgan Internet Satisfaction data shows that Internode with 90.3% and iiNet with 86.8% continue to see higher customer satisfaction levels than the bigger players, OPTUSnet (78.7%) and Telstra BigPond (66.1%).

The latest retail customer satisfaction report on New Zealand baby/children clothes and accessory stores reveals Pumpkin Patch has a higher percentage satisfied customers (91.6%) than its two major competitors. Pumpkin Patch also ranked highest amongst all of the 66 stores measured across all non food retail sectors.

The Australian Grand Prix is one of Australia’s biggest marketing platforms for sponsors. For the 12 months to December 2009, Roy Morgan Sponsorship Survey shows that 6.1% of the Australian population associated Foster’s with the Australian Grand Prix. Honda (4.6%), Mobil (3.2%), Dunlop (3.0%), ING (2.9%), Holden (2.6%), Ford (2.4%) and Toyota (2.3%), Supercheap Auto (2.3%) and Qantas (2.3%) rounded out the top 10 companies associated as sponsors with the Australian Formula 1 Grand Prix.
Internet continues to be the growth medium but it still lags a long way behind the other small screen.
New research in New Zealand measuring customer satisfaction with non-food stores reveals that Unichem at 88.7% was the leader for the 12 months to December 2009, closely followed by Amcal at 87.8%. These two pharmacies scored above the average for pharmacies (86.9%) measured in the current Roy Morgan Retail Satisfaction Report for New Zealand and scored well above the average for all 66 non-food stores (83.8%) surveyed.
Roy Morgan Research is pleased to announce the release of the December quarter Automotive Currency Report, covering key consumer marketing metrics of New Car Buying Intention, Brand Awareness, Consideration, Advertising Recall, Brand Rejection, Brand Loyalty and Satisfaction, which each serve as Key Performance Indicators of New Car Buying Intention.
Of 31 automotive attitudes asked of more than 15,000 Australian drivers in the latest Roy Morgan Research survey, the largest majority of Australian drivers agree ‘fuel efficiency is more important than high performance’ (79.9% agree). The second highest ranking attitudinal statement was ‘I will only buy a car with a proven track record’ which recorded 74.2% agreement, followed by ‘I want a car that has all the extras as standard’ with 72.4% agreement.
The latest Roy Morgan Supermarket Satisfaction Report reveals Aldi, despite a small decline in customer satisfaction in January is still in first place for customer satisfaction. Coles was the only Supermarket to show improvement in customer satisfaction in the January result. With a 1.7% point drop in satisfaction, IGA is now placed only marginally ahead of Woolworths (by 0.4% points).
The latest Roy Morgan New Zealand Banking Customer Satisfaction Survey shows that TSB Bank continues to stretch its lead over other rivals
There are approximately 421,000 wine drinkers who have consumed Semillon in the last 4 weeks according to the latest Roy Morgan Single Source survey to December 2009.  Although small in size, this is a very important consumer segment to the category.
Virgin now tops the list with 77.2% of customers satisfied while the majority of mobile phone providers showed improvement in customer satisfaction from the 6-months to August 2009 to the 6-months to December 2009. The overall industry satisfaction has increased 2.9% points since Aug09 (65%) to reach its highest level so far (67.9%).
Recent data released in the Roy  Morgan Retail Satisfaction Report in New Zealand for the 12 months to September 2009 reveals an average level of 83.9% satisfaction in the Department/Discount Stores category (a little above the average for all retailers).
The latest retail customer satisfaction report for New Zealand reveals Whitcoulls at 87.9% and Borders at 87.5% as the top two book stores for customer satisfaction. Paper Plus rounded out the top 3 book stores with 85.8% customer satisfaction.
According to the Roy Morgan Retail Customer Satisfaction report for the 12 months to December 2009, Supercheap Auto customers were the most satisfied in the car accessories and car care products stores category, and showed the greatest improvement in the latest 12 months.
The estimated number of cider drinkers in Australia is 549,000 up 45% from the estimated 379,000 in 2008. These results came from the December 2009 Roy Morgan Liquor Consumption Survey.
The latest Roy Morgan Internet Satisfaction data shows that the smaller providers, particularly Internode with 88.6%and iiNet with 87.1% are so far ahead of Telstra (66.6%) and Optus (78.7%).
In an Australian first, Foxtel’s dedicated 24-hour streamed Vancouver 2010 channels will be available to Telstra’s Next G customers.
Approximately 17% of the alcohol drinking population consume over 21 glasses of alcohol a week or an average of more than three glasses a day, and they account for 53% of all the alcohol consumed.
The latest Roy Morgan Supermarket Satisfaction Report reveals Aldi more than 5% points ahead of IGA. Aldi increased by half a percentage point in the December period, with IGA relatively flat (down 0.1% points). It’s the two big supermarket chains Coles and Woolworths that ended the year on a low, both dropping by 0.6% points.
The latest Roy Morgan New Zealand Banking Customer Satisfaction Survey shows that TSB Bank increased its lead over all the major banks in the 12 months to November 2009 and has now been the market leader since early 2003.
The most recent Roy Morgan Retail Satisfaction Report for the 12 months to September 2009 reveals an average 81.0% Customer Satisfaction in the Auto Stores category, higher than recorded in the 12 months to June 2009 (80.7%) but marginally lower than the 82.8% average Customer Satisfaction recorded across all 66 Non-Food retailers surveyed.
Wotif.com remains the most popular online-travel booking website* with 7.2% of Australians using it for the 12 months to December 2009, according to the most recent Roy Morgan findings.
Preliminary results from the latest Roy Morgan Liquor Retailing Report for the liquor retailers show Dan Murphy’s and 1St Choice both had small declines in Customer Satisfaction in the September result but they continue to rate significantly above each of the other liquor retailers.
During the last 12 months Roy Morgan Research conducted over 3,000 face to face interviews with small business owners which showed that the big 4 banks have improved marginally in terms of their customer satisfaction (+0.2 percentage points to 64.3% at December 2010) but still have a long way to close the gap to their overall consumer banking performance (72.4% at December 2010).
The latest Roy Morgan Image of Supermarkets data places Woolworths 5.9% points ahead of rival Coles, whilst Aldi are positioned marginally behind Coles by less than one percentage point.

New research measuring retail customer satisfaction in New Zealand reveals the top performers over the last year are from a diverse group of stores, covering home and fashion, chemists, clothing, books and hardware. The South Island department store Ballantynes ranked highest on customer satisfaction, with 89.8% of its customers satisfied, closely followed by Pumpkin Patch (89.5%), Unichem (88.9%), Whitcoulls (87.9%) and Hammer Hardware (87.6%) rounding out the top 5.

Roy Morgan Research is pleased to announce the launch of the much anticipated Automotive Currency Report, covering key consumer marketing metrics of New Car Buying Intention, Brand Awareness, Consideration, Advertising Recall, Brand Rejection, Brand Loyalty and Satisfaction.

The latest Roy Morgan Supermarket Satisfaction Report places Aldi 4.5% points ahead of its nearest rival IGA. Both Aldi (up 0.2% points) and IGA (up 0.4% points) improved in November while there was no change in position of the two big supermarket chains Coles and Woolworths.

In the six months to November 2009, the majority of mobile phone providers showed improvement in their performance of customer satisfaction. The overall industry satisfaction has increased 2.6% points since the six months to August 2009 (65%) to reach its highest level so far (67.6%).
According to the latest Roy Morgan Single Source data an increasing percentage of Australians would like to take an overseas holiday in the next two years.  In the year ended September 2009 44.9% of Australians would like to take a holiday overseas, up from 43.4% in the year ended March 2001. By contrast the percentage who would like to take a holiday in Australia has declined from 82.5% to 78.1%.

In the six months to October 2009, 66.4% of mobile phone customers were satisfied with their service provider.Providers’ performance was ranked similar to the previous month with 3 Mobile and Virgin, the smallest of the five main mobile phone market players, taking the lead, with 72.5% and 72.7% respectively of customers being “satisfied.”

According to the Roy Morgan Automotive Leading Indicators for November 2009 an estimated 589,000 Australians intend to buy a new car in the next 12 months (excluding Fleet, Government and Rental Buyers). This is up on the low October 2009 figure of 519,000, back to the September 2009 figure of 592,000.

The latest results from the Roy Morgan Superannuation Satisfaction Survey for the 6 months to October 2009 show that after bottoming out in June/July 2009, satisfaction with the financial performance of superannuation has begun to improve slowly to October 2009. Satisfaction is now up by 0.4 percentage points from the low point and is currently 49.5%, still well below the peak of 64.6% reached in January 2008. The change since July 2009 has been very uneven across fund managers, with the biggest improvement coming from Self Managed Funds (up 3.7% points), followed by the CBA Group (up 3.4% points). This contrasts with the performance of NAB (down 1.8 % points) and AMP (down 1.5% points).

According to the latest Roy Morgan Travel Agent Report, Flight Centre is the most popular travel agent for the year ended September 2009 with 10.0% (1.77 million) of Australians using Flight Centre for a holiday or leisure trip in the last 12 months. Wotif.com (7.1%) is the most popular online-only booking company, followed by Webjet (3.2%) and Lastminute.com (2.7%).

The most recent Roy Morgan Retail Satisfaction Report for the 12 months to September 2009 reveals an average level of 85.9% satisfaction in the hardware stores category (a little below the average for all retailers.)

An estimated 12.4 million (69.4%) Australians 14 years or older intend to take a holiday in the next 12 months according to the Roy Morgan Tourism Leading Indicator Report for September quarter 2009. This is up on the September quarter 2008 result of 67.5% (11.8 million).

The latest Roy Morgan Supermarket Satisfaction Report saw Aldi rise strongly by 2.2% points and are once again satisfying more than nine out of 10 of their customers. There was positive movement from two big supermarket chains Coles and Woolworths, and with a full percentage point decline from IGA brings these 3 supermarket chains to within 1% point of each other in October.

Roy Morgan Research is pleased that Fairfax and the MPA (Magazine Publishers of Australia) have followed ACP’s lead in deciding to continue to use the Roy Morgan Readership Survey as their media currency.  Through the tripartite Readership Research Forums, Roy Morgan Research is working closely with the newspaper and magazine publishers and media agencies on a range of issues; including among other things topics of interest in newspapers and how online is emerging and transforming media.

Qantas has Australia’s highest overall customer satisfaction, just ahead of main rival Virgin Blue and well ahead of budget airlines Jetstar and Tiger Airways, according to the latest Roy Morgan Research Single Source data.

Six months into the launch of Holden Cruze, the latest Roy Morgan survey of new car intenders shows Holden has made steady improvements on the Key Performance Indicators of Intention and Brand Rejection.

According to the Roy Morgan Retail Customer Satisfaction report for September 2009, Borders customers were the most satisfied in the book stores category.

The latest Roy Morgan survey of people intending to buy a new car shows consideration of hybrid cars (petrol and electric) remains relatively high yet has fallen steadily since petrol prices peaked at $1.58 per litre in June 2008.

The latest Roy Morgan Retail customer satisfaction survey for the 12 months to September 2009 shows five clothing stores with customer satisfaction over 90%.

According to the Roy Morgan Automotive Leading Indicators for September 2009 an estimated 592,000 Australians intend to buy a new car in the next 12 months (excluding Fleet, Government and Rental Buyers). This is up on the August 2009 figure of 565,000.

In the six months to September 2009, 85.2% of the Australian population (15.13 million) own or use a mobile phone, which has overtaken the proportion of the Australian population who live in a household with a fixed line connection (84.9%, 15.08 million).

In the six months to September 2009, 72.9% of 3 Mobile customers were satisfied. The second smallest of the five main mobile phone market players, 3 Mobile recorded customer satisfaction well ahead of the top two major players, Telstra and Optus.

Small business owners are less satisfied with their banks than other Australians. The big four banks are not meeting the needs of their small business owner customers as well as the small banks in terms of customer satisfaction. These results are from the Roy Morgan Small Business Owners Survey of approximately 3,500 interviews per year in Australia.

The latest Roy Morgan Supermarket Satisfaction Report places Aldi in the top spot as the supermarket with the highest customer satisfaction score, despite showing no change in their September result.
 

According to the latest Roy Morgan Single Source data Melbourne has replaced the Gold Coast as the No.1 destination at which Australians would like to take an overnight holiday in the next two years.
According to the Roy Morgan Automotive Leading Indicators for September 2009 an estimated 592,000 Australians intend to buy a new car in the next 12 months (excluding Fleet, Government and Rental Buyers). This is up on the August 2009 figure of 565,000.
The latest Roy Morgan Supermarket Satisfaction Report results reveals Woolworths was the only major supermarket to show an increase in their overall customer satisfaction levels for the latest 6 month period to August 2009. Coles remained unchanged, and IGA received a marginal decline. However, Aldi’s satisfaction dropped to levels not seen since 2004.
A new study utilising the Roy Morgan Health Care monitor has identified that 5.7% of Australians aged 14+ (approximately one million people) are suffering from diabetes, and people who live outside of the main capital cities are more likely to suffer from diabetes than city dwellers.
New research exploring trends in retail customer satisfaction shows a diverse group of top performers for the current year - covering chemists, clothing, books, Australiana and media. At the top of the list is Guardian with 94.3% of customers satisfied. Closely following are Colorado (93.5%), Borders (92.9%), Australian Geographic Shop (92.6%) and Jacqui E (92.3%) rounding out the top 5.
In the six months to August 2009, 65% of mobile phone customers were ‘satisfied’ with their mobile phone provider.
Roy Morgan Research’s latest Retail Satisfaction Report covering over 70 retailers and many industries shows that customer satisfaction performance of the big two department stores has reached its highest point in over two years.
The Brisbane Broncos (1.259 million supporters, down 14,000 from 2008) are the most popular NRL team in Australia. The Broncos level of support means for the first time since 2004 the Brisbane Broncos are Australia’s most widely supported sporting club – overtaking AFL club the Sydney Swans (1.22 million supporters).
Today St. Kilda plays Geelong in the 2009 AFL Grand Final. Special Roy Morgan Research on AFL Supporter Profiles available on the Roy Morgan Online Store reveal that despite matching up for Australian sport’s biggest annual game – there are several sporting differences between the two sets of supporters for each of the combatants in this year’s AFL Grand Final.
According to Roy Morgan Research’s Hotels & Resorts Monitor, Best Western brand is the most visited hotel/resort by Australians for the year ended June 2009. 18.7% (1.393 million) of those who have visited a hotel or resort in the last 12 months have stayed at Best Western. Novotel and Holiday Inn are second and third respectively, with approximately half the clientele of Best Western. Premium hotel/resort brand Crowne Plaza comes in fourth, with the more basic brand Country Comfort at fifth.
Google is by far the most popular Search Engine in Australia, according to the latest Roy Morgan Single Source survey. The survey, reporting on Internet usage in the 12 months to June 2009, found that 12.118 million Australians (up 1.254 million since 12 months to June 2008) used Google to search the Internet in an average 4 weeks.
According to the much anticipated Roy Morgan Research Automotive Launch Evaluator, Holden Cruze has moved quickly to gain an 11.4% share of Small Car Segment Intention, placing Holden Cruze among the strongest performing new entrants to the competitive Small Car Segment over recent years.
A special study conducted by Roy Morgan Research in September has found that a clear majority of Australians (75%) want “More Control” over advertising content in Australia.
The Roy Morgan New Zealand Banking Customer Satisfaction Survey continues to show that TSB Bank and Kiwi Bank remain well ahead of their large rivals.
According to the Roy Morgan Automotive Leading Indicators for August 2009 an estimated 565,000 Australians intend to buy a new car in the next 12 months (excluding Fleet, Government and Rental Buyers). This is up on the July 2009 figure of 488,000.
Virgin Blue has Australia’s highest overall customer satisfaction, just ahead of main rival Qantas and well ahead of budget airlines Jetstar and Tiger Airways, according to the latest Roy Morgan Research Single Source data.
The level of customer satisfaction with Woolworths increased further in July 2009. At the same time Coles lost the momentum they built over the last 6 months, dropping by almost 1 percentage point. Aldi retained the top spot for overall customer satisfaction, and IGA regained second highest ranking amongst grocery shoppers who are satisfied with their main supermarket overall according to the latest Roy Morgan Supermarket Satisfaction Report.

In the 12 months to June 2009 37.9% (or 6.7 million Australians) had bought a product or service over the internet in a three month period; a significant increase from the 34.4% or 5.9 million Australians in the previous year to June 2008.

In late August Consumer Confidence is at 123.7 (up 1.1pts in a week) according to the weekly Roy Morgan Consumer Confidence Rating conducted on the weekend of August 22/23, 2009. Consumer Confidence is now 24.4 points higher than late August 2008 (99.3).
Despite an 18% increase in the S&P ASX 200 to June 2009 from its low in February 2009, the number of people owning shares directly has continued to decline. Over the first 6 months of 2009 the average number of people holding shares in Australia was 3.8 million (21.4%), down from an average of 4.0 million (22.7%) during 2008.
In mid August Consumer Confidence is virtually unchanged at 122.6 (down 0.4pts in a week) according to the weekly Roy Morgan Consumer Confidence Rating conducted on the weekend of August 15/16, 2009. Consumer Confidence is now 32.5 points higher than early August 2008 (90.1).
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