About this Report
This Report provides an independent and reliable measure of customer satisfaction for major coffee shops in Australia. Coffee shop satisfaction is initially placed in context with other consumer industries across Australia. Four year trended charts are then provided for each competitor looking at satisfied customers, dissatisfied customers and Heavy Coffee Shop Visitors (16+ visits in the last 3 months).
A breakdown of overall coffee shop satisfaction is provided based on State, Age, Sex, Socio-economic Status and Heavy Coffee Shop Visitors. Each competitor is also compared with charts for State, Age, Sex, Socio-economic Status and Heavy Coffee Shop Visitors.
Benefits of this Report
The satisfaction of your customers is one of the strongest non-financial performance research measures available to your retail store network. This report allows you to compare your performance against your peers and benchmark against the best in the retail industry. By segmenting satisfaction by State, Age, Sex, Socio-economic Status and Heavy Coffee Shop Visitors you will also be able to pinpoint areas of excellence and areas for improvement.
This report is produced quarterly and the companies included are: Coffee Club, Donut King, Gloria Jean’s, Hudson, McCafé, Michel's Patisserie, Muffin Break and Starbucks.
As well as being published quarterly you have the opportunity to subscribe to monthly updates of this report. Please contact us to discuss subscription offers.